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KHC vs. PG: Kraft Heinz vs. Procter & Gamble Stock Comparison

How do Kraft Heinz (KHC) and Procter & Gamble (PG) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Kraft Heinz (KHC) and Procter & Gamble (PG) share the Consumer Staples sector but sit in different industry groups — KHC in Food, Beverage & Tobacco and PG in Household & Personal Products.

Company profile comparison for Kraft Heinz (KHC) and Procter & Gamble (PG)
Profile ItemKHCPG
NameThe Kraft Heinz CompanyThe Procter & Gamble Company
Country/RegionUnited StatesUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupFood, Beverage & TobaccoHousehold & Personal Products
GICS IndustryFood ProductsHousehold Products
GICS Sub-IndustryPackaged Foods & MeatsHousehold Products
Market Capitalization29.13 billion USD383.36 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateJuly 6, 2015January 2, 1962
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

KHC
PG
GSPC
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Kraft Heinz (KHC) vs. Procter & Gamble (PG), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Kraft Heinz (KHC) and Procter & Gamble (PG). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Kraft Heinz (KHC) and Procter & Gamble (PG). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
Total Return (1Y)7.82%17.45%
Total Return (3Y, Annualized)-4.22%6.50%
Total Return (5Y, Annualized)-3.33%5.59%

Risk Profile

Drawdown History

KHC
PG
GSPC
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Kraft Heinz (KHC) vs. Procter & Gamble (PG), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Kraft Heinz (KHC) and Procter & Gamble (PG). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
Volatility (1Y, Annualized)28.10%21.15%
Beta (5Y)0.110.35
Max Drawdown (5Y)-41.69%-23.77%
Avg. Volume (3M)16.72M9.19M

Risk-Adjusted Performance

Risk-Return Positioning

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KHC and PG are plotted by 1-year volatility (risk) and 1-year return. Each dashed Capital Allocation Line uses that stock's own industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
Sharpe Ratio (1Y)0.130.62
Sortino Ratio (1Y)0.180.96

Profitability

ROE (TTM)

Kraft Heinz (KHC) reports a negative ROE of -8.95%; negative ROE can reflect losses or negative shareholders’ equity, so it is harder to read as capital efficiency. Meanwhile Procter & Gamble (PG) reports 29.61%, ranking against industry peers normally.

KHC

Food, Beverage & Tobacco industry group

-8.95%

Max
32.02%
Q3
16.61%
Median
10.05%
Q1
4.10%
KHC
-8.95%
Min
-10.50%

PG

Household & Personal Products industry group

29.61%

Max
42.18%
Q3
31.87%
PG
29.61%
Median
17.80%
Q1
9.28%
Min
-14.64%
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their ROE against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Net Margin (TTM)

Kraft Heinz (KHC) reports a negative net margin of -13.99%, usually indicating a net loss over the period. Meanwhile Procter & Gamble (PG) reports 18.23%, ranking against industry peers normally.

KHC

Food, Beverage & Tobacco industry group

-13.99%

Max
24.83%
Q3
11.22%
Median
5.94%
Q1
2.05%
Min
-11.49%
KHC
-13.99%

PG

Household & Personal Products industry group

18.23%

Max
23.47%
PG
18.23%
Q3
12.19%
Median
8.50%
Q1
3.08%
Min
-9.74%
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their net margin against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Operating Margin (TTM)

Procter & Gamble (PG) at 26.87% turns sales into operating profit above its industry’s benchmark range, while Kraft Heinz (KHC) at 16.47% operates around its industry’s norm.

KHC

Food, Beverage & Tobacco industry group

16.47%

Max
34.91%
Q3
17.57%
KHC
16.47%
Median
11.06%
Q1
4.15%
Min
-15.06%

PG

Household & Personal Products industry group

26.87%

PG
26.87%
Max
23.94%
Q3
17.03%
Median
13.15%
Q1
10.58%
Min
1.87%
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their operating margin against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Profitability Metrics

Profitability metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
ROE (TTM)-8.95%29.61%
ROA (TTM)3.56%10.49%
Net Margin (TTM)-13.99%18.23%
Operating Margin (TTM)16.47%26.87%
Gross Margin (TTM)33.65%50.59%

Growth

Revenue Growth

Procter & Gamble (PG) at 3.26% sits in the top revenue growth quartile, while Kraft Heinz (KHC) at -3.50% is in the bottom quartile, showing a clear gap in revenue momentum.

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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their Revenue Growth across different time periods.

EPS Growth

Procter & Gamble (PG) at 1.69% is around its peer norm for EPS growth, while Kraft Heinz (KHC) at -318.14% falls below its industry range, a notably weak earnings reading.

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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
Revenue Growth (YoY)-3.50%3.26%
Revenue Growth (3Y CAGR)-1.98%2.00%
EPS Growth (YoY)-318.14%1.69%
EPS Growth (3Y CAGR)--3.91%

Financial Strength

Current Ratio (MRQ)

Both Kraft Heinz (KHC) at 1.02 and Procter & Gamble (PG) at 0.72 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

KHC

Food, Beverage & Tobacco industry group

1.02

Max
4.01
Q3
2.35
Median
1.53
Q1
1.02
KHC
1.02
Min
0.33

PG

Household & Personal Products industry group

0.72

Max
4.26
Q3
2.82
Median
1.84
Q1
0.92
PG
0.72
Min
0.65
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their current ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Debt / Equity (MRQ)

Both Kraft Heinz (KHC) at 0.50 and Procter & Gamble (PG) at 0.70 fund their balance sheets with roughly industry-typical debt-to-equity mixes.

KHC

Food, Beverage & Tobacco industry group

0.50

Max
2.19
Q3
1.11
Median
0.68
KHC
0.50
Q1
0.33
Min
0.00

PG

Household & Personal Products industry group

0.70

Max
2.30
Q3
2.12
Median
0.81
PG
0.70
Q1
0.50
Min
0.01
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their debt-to-equity ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Financial Strength Metrics

Financial strength metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
Current Ratio (MRQ)1.020.72
Debt / Equity (MRQ)0.500.70
Net Debt / EBITDA2.980.94

Dividends

Dividend Yield (TTM)

Both Kraft Heinz (KHC) at 6.32% and Procter & Gamble (PG) at 2.57% offer top-quartile dividend income relative to share price within their industries.

KHC

Food, Beverage & Tobacco industry group

6.32%

Max
9.38%
KHC
6.32%
Q3
3.77%
Median
1.76%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

2.57%

Max
5.00%
PG
2.57%
Q3
2.47%
Median
1.30%
Q1
0.00%
Min
0.00%
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their dividend yield against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Dividend Payout Ratio (TTM)

Both Kraft Heinz (KHC) at 73.06% and Procter & Gamble (PG) at 64.62% keep payout ratio within their industries’ typical mid-ranges — dividend policies that share earnings without consuming too much of them.

KHC

Food, Beverage & Tobacco industry group

73.06%

Max
199.19%
Q3
81.03%
KHC
73.06%
Median
41.52%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

64.62%

Max
140.00%
Q3
73.75%
PG
64.62%
Median
46.43%
Q1
0.00%
Min
0.00%
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their payout ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Dividend Metrics

Dividend metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
Dividend Yield (TTM)6.32%2.57%
Dividend Payout Ratio (TTM)73.06%64.62%

Valuation

P/E Ratio (TTM)

An earnings multiple is available for just one side: Procter & Gamble (PG) trades at 24.91 times trailing earnings, ranked against its peers, while Kraft Heinz (KHC) has no P/E ratio this period.

KHC

Food, Beverage & Tobacco industry group

--

Max
52.52
Q3
30.78
Median
18.76
Q1
12.77
Min
4.72
KHC
--

PG

Household & Personal Products industry group

24.91

Max
37.57
Q3
33.54
PG
24.91
Median
20.03
Q1
15.76
Min
6.45
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): KHC does not report P/E ratio, so it has no value marker; PG is benchmarked against the Household & Personal Products industry group.

P/S Ratio (TTM)

Kraft Heinz (KHC) at 1.18 is priced about in line with its industry on P/S ratio, while Procter & Gamble (PG) at 4.36 sits in the pricier quartile — PG costs more per dollar of sales.

KHC

Food, Beverage & Tobacco industry group

1.18

Max
4.64
Q3
2.27
KHC
1.18
Median
1.17
Q1
0.52
Min
0.00

PG

Household & Personal Products industry group

4.36

PG
4.36
Max
4.36
Q3
3.57
Median
1.68
Q1
0.76
Min
0.30
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their P/S ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

P/B Ratio (MRQ)

Kraft Heinz (KHC) at 0.81 sits in the lower P/B ratio quartile against book while Procter & Gamble (PG) at 7.05 is valued near its industry’s middle — KHC is cheaper on assets, though weigh it against ROE and asset quality.

KHC

Food, Beverage & Tobacco industry group

0.81

Max
6.35
Q3
3.07
Median
1.58
Q1
0.82
KHC
0.81
Min
0.00

PG

Household & Personal Products industry group

7.05

Max
12.30
Q3
7.43
PG
7.05
Median
3.44
Q1
1.30
Min
-3.91
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Kraft Heinz (KHC) vs. Procter & Gamble (PG): A comparison of their P/B ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Valuation Metrics

Valuation metrics for Kraft Heinz (KHC) and Procter & Gamble (PG)
MetricKHCPG
P/E Ratio (TTM)--24.91
P/S Ratio (TTM)1.184.36
P/B Ratio (MRQ)0.817.05
Free Cash Flow Yield (TTM)10.95%3.30%