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KHC vs. PM: Kraft Heinz vs. Philip Morris Stock Comparison

How do Kraft Heinz (KHC) and Philip Morris (PM) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Kraft Heinz (KHC) and Philip Morris (PM) both fall under the Food, Beverage & Tobacco industry group, but KHC is classified in Food Products while PM is classified in Tobacco.

Company profile comparison for Kraft Heinz (KHC) and Philip Morris (PM)
Profile ItemKHCPM
NameThe Kraft Heinz CompanyPhilip Morris International Inc.
Country/RegionUnited StatesUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupFood, Beverage & TobaccoFood, Beverage & Tobacco
GICS IndustryFood ProductsTobacco
GICS Sub-IndustryPackaged Foods & MeatsTobacco
Market Capitalization29.13 billion USD308.42 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateJuly 6, 2015March 17, 2008
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

KHC
PM
GSPC
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Kraft Heinz (KHC) vs. Philip Morris (PM), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Kraft Heinz (KHC) and Philip Morris (PM). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Kraft Heinz (KHC) and Philip Morris (PM). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
Total Return (1Y)7.82%30.82%
Total Return (3Y, Annualized)-4.22%34.64%
Total Return (5Y, Annualized)-3.33%21.10%

Risk Profile

Drawdown History

KHC
PM
GSPC
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Kraft Heinz (KHC) vs. Philip Morris (PM), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Kraft Heinz (KHC) and Philip Morris (PM). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
Volatility (1Y, Annualized)28.10%28.46%
Beta (5Y)0.110.35
Max Drawdown (5Y)-41.69%-22.78%
Avg. Volume (3M)16.72M4.48M

Risk-Adjusted Performance

Risk-Return Positioning

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KHC and PM are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
Sharpe Ratio (1Y)0.130.93
Sortino Ratio (1Y)0.181.39

Profitability

ROE (TTM)

Philip Morris (PM) has no ROE value reported for this period; Kraft Heinz (KHC) reports a negative figure of -8.95%, which needs context because negative ROE can reflect losses or negative shareholders’ equity.

KHC

Food, Beverage & Tobacco industry group

-8.95%

Max
32.02%
Q3
16.61%
Median
10.05%
Q1
4.10%
KHC
-8.95%
Min
-10.50%

PM

Food, Beverage & Tobacco industry group

--

Max
32.02%
Q3
16.61%
Median
10.05%
Q1
4.10%
Min
-10.50%
PM
--
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Kraft Heinz (KHC) vs. Philip Morris (PM): PM does not report ROE, so it has no value marker; KHC is benchmarked against the Food, Beverage & Tobacco industry group.

Net Margin (TTM)

Kraft Heinz (KHC) reports a negative net margin of -13.99%, usually indicating a net loss over the period. Meanwhile Philip Morris (PM) reports 24.83%, ranking against industry peers normally.

KHC

Food, Beverage & Tobacco industry group

-13.99%

Max
24.83%
Q3
11.22%
Median
5.94%
Q1
2.05%
Min
-11.49%
KHC
-13.99%

PM

Food, Beverage & Tobacco industry group

24.83%

PM
24.83%
Max
24.83%
Q3
11.22%
Median
5.94%
Q1
2.05%
Min
-11.49%
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their net margin against the Food, Beverage & Tobacco industry group benchmark.

Operating Margin (TTM)

Philip Morris (PM) at 41.94% turns sales into operating profit above its industry’s benchmark range, while Kraft Heinz (KHC) at 16.47% operates around its industry’s norm.

KHC

Food, Beverage & Tobacco industry group

16.47%

Max
34.91%
Q3
17.57%
KHC
16.47%
Median
11.06%
Q1
4.15%
Min
-15.06%

PM

Food, Beverage & Tobacco industry group

41.94%

PM
41.94%
Max
34.91%
Q3
17.57%
Median
11.06%
Q1
4.15%
Min
-15.06%
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their operating margin against the Food, Beverage & Tobacco industry group benchmark.

Profitability Metrics

Profitability metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
ROE (TTM)-8.95%--
ROA (TTM)3.56%16.88%
Net Margin (TTM)-13.99%24.83%
Operating Margin (TTM)16.47%41.94%
Gross Margin (TTM)33.65%67.70%

Growth

Revenue Growth

Philip Morris (PM) at 7.31% is around its peer norm for revenue growth, while Kraft Heinz (KHC) at -3.50% drops into the bottom quartile, signaling weaker demand or pricing momentum.

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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their Revenue Growth across different time periods.

EPS Growth

Philip Morris (PM) at 60.26% sits in the top EPS growth quartile, while Kraft Heinz (KHC) at -318.14% falls below its industry range — a large difference in per-share earnings trajectories.

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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
Revenue Growth (YoY)-3.50%7.31%
Revenue Growth (3Y CAGR)-1.98%8.57%
EPS Growth (YoY)-318.14%60.26%
EPS Growth (3Y CAGR)--7.71%

Financial Strength

Current Ratio (MRQ)

Philip Morris (PM) at 1.02 keeps current ratio within its industry’s typical mid-range, while Kraft Heinz (KHC) at 1.02 runs in the tighter-liquidity quartile — a thinner cushion against current liabilities for KHC.

KHC

Food, Beverage & Tobacco industry group

1.02

Max
4.01
Q3
2.35
Median
1.53
Q1
1.02
KHC
1.02
Min
0.33

PM

Food, Beverage & Tobacco industry group

1.02

Max
4.01
Q3
2.35
Median
1.53
PM
1.02
Q1
1.02
Min
0.33
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their current ratio against the Food, Beverage & Tobacco industry group benchmark.

Debt / Equity (MRQ)

Only one side’s leverage can be read here: Kraft Heinz (KHC) carries debt-to-equity ratio of 0.50 against its industry range, while Philip Morris (PM) reports no figure this period.

KHC

Food, Beverage & Tobacco industry group

0.50

Max
2.19
Q3
1.11
Median
0.68
KHC
0.50
Q1
0.33
Min
0.00

PM

Food, Beverage & Tobacco industry group

--

Max
2.19
Q3
1.11
Median
0.68
Q1
0.33
Min
0.00
PM
--
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Kraft Heinz (KHC) vs. Philip Morris (PM): PM does not report debt-to-equity ratio, so it has no value marker; KHC is benchmarked against the Food, Beverage & Tobacco industry group.

Financial Strength Metrics

Financial strength metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
Current Ratio (MRQ)1.021.02
Debt / Equity (MRQ)0.50--
Net Debt / EBITDA2.982.04

Dividends

Dividend Yield (TTM)

Kraft Heinz (KHC) at 6.32% delivers top-quartile income for its industry, while Philip Morris (PM) at 2.98% pays a more typical yield — both are credible income propositions, KHC the richer one.

KHC

Food, Beverage & Tobacco industry group

6.32%

Max
9.38%
KHC
6.32%
Q3
3.77%
Median
1.76%
Q1
0.00%
Min
0.00%

PM

Food, Beverage & Tobacco industry group

2.98%

Max
9.38%
Q3
3.77%
PM
2.98%
Median
1.76%
Q1
0.00%
Min
0.00%
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their dividend yield against the Food, Beverage & Tobacco industry group benchmark.

Dividend Payout Ratio (TTM)

Kraft Heinz (KHC) at 73.06% pays out a band-typical share of earnings, while Philip Morris (PM) at 87.74% distributes more than its industry norm — less retained, thinner cover.

KHC

Food, Beverage & Tobacco industry group

73.06%

Max
199.19%
Q3
81.03%
KHC
73.06%
Median
41.52%
Q1
0.00%
Min
0.00%

PM

Food, Beverage & Tobacco industry group

87.74%

Max
199.19%
PM
87.74%
Q3
81.03%
Median
41.52%
Q1
0.00%
Min
0.00%
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their payout ratio against the Food, Beverage & Tobacco industry group benchmark.

Dividend Metrics

Dividend metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
Dividend Yield (TTM)6.32%2.98%
Dividend Payout Ratio (TTM)73.06%87.74%

Valuation

P/E Ratio (TTM)

An earnings multiple is available for just one side: Philip Morris (PM) trades at 28.89 times trailing earnings, ranked against its peers, while Kraft Heinz (KHC) has no P/E ratio this period.

KHC

Food, Beverage & Tobacco industry group

--

Max
52.52
Q3
30.78
Median
18.76
Q1
12.77
Min
4.72
KHC
--

PM

Food, Beverage & Tobacco industry group

28.89

Max
52.52
Q3
30.78
PM
28.89
Median
18.76
Q1
12.77
Min
4.72
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Kraft Heinz (KHC) vs. Philip Morris (PM): KHC does not report P/E ratio, so it has no value marker; PM is benchmarked against the Food, Beverage & Tobacco industry group.

P/S Ratio (TTM)

Kraft Heinz (KHC) at 1.18 prices around its industry’s typical P/S ratio, while Philip Morris (PM) at 7.15 clears its benchmark range — PM looks notably rich on sales.

KHC

Food, Beverage & Tobacco industry group

1.18

Max
4.64
Q3
2.27
KHC
1.18
Median
1.17
Q1
0.52
Min
0.00

PM

Food, Beverage & Tobacco industry group

7.15

PM
7.15
Max
4.64
Q3
2.27
Median
1.17
Q1
0.52
Min
0.00
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their P/S ratio against the Food, Beverage & Tobacco industry group benchmark.

P/B Ratio (MRQ)

Philip Morris (PM) reports a negative P/B ratio of -38.86, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Kraft Heinz (KHC) reports 0.81, ranking against industry peers normally.

KHC

Food, Beverage & Tobacco industry group

0.81

Max
6.35
Q3
3.07
Median
1.58
Q1
0.82
KHC
0.81
Min
0.00

PM

Food, Beverage & Tobacco industry group

-38.86

Max
6.35
Q3
3.07
Median
1.58
Q1
0.82
Min
0.00
PM
-38.86
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Kraft Heinz (KHC) vs. Philip Morris (PM): A comparison of their P/B ratio against the Food, Beverage & Tobacco industry group benchmark.

Valuation Metrics

Valuation metrics for Kraft Heinz (KHC) and Philip Morris (PM)
MetricKHCPM
P/E Ratio (TTM)--28.89
P/S Ratio (TTM)1.187.15
P/B Ratio (MRQ)0.81-38.86
Free Cash Flow Yield (TTM)10.95%3.74%