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SBUX vs. YUM: Starbucks vs. Yum! Brands Stock Comparison

How do Starbucks (SBUX) and Yum! Brands (YUM) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Starbucks (SBUX) and Yum! Brands (YUM) are both classified in the Restaurants sub-industry within the broader Hotels, Restaurants & Leisure industry, placing them in the closest GICS peer bucket.

Company profile comparison for Starbucks (SBUX) and Yum! Brands (YUM)
Profile ItemSBUXYUM
NameStarbucks Corp.Yum! Brands Inc.
Country/RegionUnited StatesUnited States
GICS SectorConsumer DiscretionaryConsumer Discretionary
GICS Industry GroupConsumer ServicesConsumer Services
GICS IndustryHotels, Restaurants & LeisureHotels, Restaurants & Leisure
GICS Sub-IndustryRestaurantsRestaurants
Market Capitalization122.95 billion USD41.99 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateJune 26, 1992September 17, 1997
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

SBUX
YUM
GSPC
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Starbucks (SBUX) vs. Yum! Brands (YUM), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Starbucks (SBUX) and Yum! Brands (YUM). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Starbucks (SBUX) and Yum! Brands (YUM). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
Total Return (1Y)25.48%5.72%
Total Return (3Y, Annualized)6.60%7.17%
Total Return (5Y, Annualized)0.96%4.60%

Risk Profile

Drawdown History

SBUX
YUM
GSPC
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Starbucks (SBUX) vs. Yum! Brands (YUM), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Starbucks (SBUX) and Yum! Brands (YUM). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
Volatility (1Y, Annualized)27.84%23.74%
Beta (5Y)0.970.55
Max Drawdown (5Y)-40.74%-23.10%
Avg. Volume (3M)7.41M2.59M

Risk-Adjusted Performance

Risk-Return Positioning

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SBUX and YUM are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
Sharpe Ratio (1Y)0.770.07
Sortino Ratio (1Y)1.220.11

Profitability

ROE (TTM)

Neither Starbucks (SBUX) nor Yum! Brands (YUM) reports a ROE value for this period, so a direct comparison isn’t possible.

SBUX

Consumer Services industry group

--

Max
59.09%
Q3
31.70%
Median
14.44%
Q1
2.11%
Min
-37.58%
SBUX
--

YUM

Consumer Services industry group

--

Max
59.09%
Q3
31.70%
Median
14.44%
Q1
2.11%
Min
-37.58%
YUM
--
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Starbucks (SBUX) vs. Yum! Brands (YUM): Neither stock reports ROE, so the chart shows available benchmark boxes without value markers.

Net Margin (TTM)

Yum! Brands (YUM) at 25.41% retains a top-quartile share of revenue as profit, ahead of Starbucks (SBUX) at 5.17%, which keeps about the industry-typical share.

SBUX

Consumer Services industry group

5.17%

Max
28.43%
Q3
13.02%
Median
5.92%
SBUX
5.17%
Q1
1.17%
Min
-15.39%

YUM

Consumer Services industry group

25.41%

Max
28.43%
YUM
25.41%
Q3
13.02%
Median
5.92%
Q1
1.17%
Min
-15.39%
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their net margin against the Consumer Services industry group benchmark.

Operating Margin (TTM)

Yum! Brands (YUM) at 32.78% operates in the top operating margin quartile, ahead of Starbucks (SBUX) at 12.92%, which runs around its industry’s norm.

SBUX

Consumer Services industry group

12.92%

Max
46.49%
Q3
22.12%
Median
13.10%
SBUX
12.92%
Q1
5.81%
Min
-12.94%

YUM

Consumer Services industry group

32.78%

Max
46.49%
YUM
32.78%
Q3
22.12%
Median
13.10%
Q1
5.81%
Min
-12.94%
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their operating margin against the Consumer Services industry group benchmark.

Profitability Metrics

Profitability metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
ROE (TTM)----
ROA (TTM)8.02%22.69%
Net Margin (TTM)5.17%25.41%
Operating Margin (TTM)12.92%32.78%
Gross Margin (TTM)22.34%45.31%

Growth

Revenue Growth

Yum! Brands (YUM) at 8.81% is around its peer norm for revenue growth, while Starbucks (SBUX) at 2.79% drops into the bottom quartile, signaling weaker demand or pricing momentum.

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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their Revenue Growth across different time periods.

EPS Growth

Yum! Brands (YUM) at 6.32% is around its peer norm for EPS growth, while Starbucks (SBUX) at -50.76% drops into the bottom quartile, signaling weaker earnings momentum.

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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
Revenue Growth (YoY)2.79%8.81%
Revenue Growth (3Y CAGR)4.86%6.28%
EPS Growth (YoY)-50.76%6.32%
EPS Growth (3Y CAGR)-16.80%6.69%

Financial Strength

Current Ratio (MRQ)

Starbucks (SBUX) at 0.76 keeps current ratio within its industry’s typical mid-range, while Yum! Brands (YUM) at 0.59 runs in the tighter-liquidity quartile — a thinner cushion against current liabilities for YUM.

SBUX

Consumer Services industry group

0.76

Max
3.37
Q3
1.83
Median
1.03
SBUX
0.76
Q1
0.69
Min
0.20

YUM

Consumer Services industry group

0.59

Max
3.37
Q3
1.83
Median
1.03
Q1
0.69
YUM
0.59
Min
0.20
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their current ratio against the Consumer Services industry group benchmark.

Debt / Equity (MRQ)

Neither Starbucks (SBUX) nor Yum! Brands (YUM) reports a debt-to-equity ratio value for this period, so a direct comparison isn’t possible.

SBUX

Consumer Services industry group

--

Max
7.30
Q3
3.36
Median
1.29
Q1
0.38
Min
0.01
SBUX
--

YUM

Consumer Services industry group

--

Max
7.30
Q3
3.36
Median
1.29
Q1
0.38
Min
0.01
YUM
--
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Starbucks (SBUX) vs. Yum! Brands (YUM): Neither stock reports debt-to-equity ratio, so the chart shows available benchmark boxes without value markers.

Financial Strength Metrics

Financial strength metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
Current Ratio (MRQ)0.760.59
Debt / Equity (MRQ)----
Net Debt / EBITDA3.344.15

Dividends

Dividend Yield (TTM)

Starbucks (SBUX) at 2.31% delivers top-quartile income for its industry, while Yum! Brands (YUM) at 0.97% pays a more typical yield — both are credible income propositions, SBUX the richer one.

SBUX

Consumer Services industry group

2.31%

Max
3.83%
SBUX
2.31%
Q3
1.72%
Median
0.00%
Q1
0.00%
Min
0.00%

YUM

Consumer Services industry group

0.97%

Max
3.83%
Q3
1.72%
YUM
0.97%
Median
0.00%
Q1
0.00%
Min
0.00%
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their dividend yield against the Consumer Services industry group benchmark.

Dividend Payout Ratio (TTM)

Starbucks (SBUX) reports payout ratio above 100% at 142.77%, meaning dividends exceeded current-period earnings and sustainability needs extra context. Meanwhile Yum! Brands (YUM) reports 36.78%, ranking against industry peers normally.

SBUX

Consumer Services industry group

142.77%

SBUX
142.77%
Max
86.96%
Q3
36.18%
Median
0.00%
Q1
0.00%
Min
0.00%

YUM

Consumer Services industry group

36.78%

Max
86.96%
YUM
36.78%
Q3
36.18%
Median
0.00%
Q1
0.00%
Min
0.00%
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their payout ratio against the Consumer Services industry group benchmark.

Dividend Metrics

Dividend metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
Dividend Yield (TTM)2.31%0.97%
Dividend Payout Ratio (TTM)142.77%36.78%

Valuation

P/E Ratio (TTM)

Yum! Brands (YUM) at 19.38 is near its industry’s usual P/E ratio, while Starbucks (SBUX) at 62.34 sits above its peer range — an unusually expensive price for SBUX’s trailing earnings.

SBUX

Consumer Services industry group

62.34

SBUX
62.34
Max
59.25
Q3
34.75
Median
21.64
Q1
16.53
Min
3.53

YUM

Consumer Services industry group

19.38

Max
59.25
Q3
34.75
Median
21.64
YUM
19.38
Q1
16.53
Min
3.53
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their P/E ratio against the Consumer Services industry group benchmark.

P/S Ratio (TTM)

Both Starbucks (SBUX) at 3.21 and Yum! Brands (YUM) at 4.81 command a richer price per dollar of sales than most peers, sitting in the upper P/S ratio quartile of their industries.

SBUX

Consumer Services industry group

3.21

Max
6.77
SBUX
3.21
Q3
3.18
Median
1.76
Q1
0.76
Min
0.07

YUM

Consumer Services industry group

4.81

Max
6.77
YUM
4.81
Q3
3.18
Median
1.76
Q1
0.76
Min
0.07
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their P/S ratio against the Consumer Services industry group benchmark.

P/B Ratio (MRQ)

Both Starbucks (SBUX) at -16.02 and Yum! Brands (YUM) at -5.82 report negative P/B ratio values, meaning both companies have negative book equity — neither multiple is meaningful for valuation.

SBUX

Consumer Services industry group

-16.02

Max
12.24
Q3
5.66
Median
2.52
Q1
1.19
Min
-4.28
SBUX
-16.02

YUM

Consumer Services industry group

-5.82

Max
12.24
Q3
5.66
Median
2.52
Q1
1.19
Min
-4.28
YUM
-5.82
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Starbucks (SBUX) vs. Yum! Brands (YUM): A comparison of their P/B ratio against the Consumer Services industry group benchmark.

Valuation Metrics

Valuation metrics for Starbucks (SBUX) and Yum! Brands (YUM)
MetricSBUXYUM
P/E Ratio (TTM)62.3419.38
P/S Ratio (TTM)3.214.81
P/B Ratio (MRQ)-16.02-5.82
Free Cash Flow Yield (TTM)2.49%1.98%