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CPB vs. PG: Campbell's vs. Procter & Gamble Stock Comparison

How do Campbell's (CPB) and Procter & Gamble (PG) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Campbell's (CPB) and Procter & Gamble (PG) share the Consumer Staples sector but sit in different industry groups — CPB in Food, Beverage & Tobacco and PG in Household & Personal Products.

Procter & Gamble (PG) is a mega-cap company at 383.36 billion USD, while Campbell's (CPB) is mid-cap at 6.90 billion USD — a noticeably different scale category that can shape how their valuation multiples are read.

Company profile comparison for Campbell's (CPB) and Procter & Gamble (PG)
Profile ItemCPBPG
NameThe Campbell's Company Common StockThe Procter & Gamble Company
Country/RegionUnited StatesUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupFood, Beverage & TobaccoHousehold & Personal Products
GICS IndustryFood ProductsHousehold Products
GICS Sub-IndustryPackaged Foods & MeatsHousehold Products
Market Capitalization6.90 billion USD383.36 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateFebruary 21, 1973January 2, 1962
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

CPB
PG
GSPC
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Campbell's (CPB) vs. Procter & Gamble (PG), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Campbell's (CPB) and Procter & Gamble (PG). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Campbell's (CPB) and Procter & Gamble (PG). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
Total Return (1Y)-21.62%17.45%
Total Return (3Y, Annualized)-13.83%6.50%
Total Return (5Y, Annualized)-7.67%5.59%

Risk Profile

Drawdown History

CPB
PG
GSPC
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Campbell's (CPB) vs. Procter & Gamble (PG), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Campbell's (CPB) and Procter & Gamble (PG). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
Volatility (1Y, Annualized)34.04%21.15%
Beta (5Y)0.040.35
Max Drawdown (5Y)-61.11%-23.77%
Avg. Volume (3M)7.29M9.19M

Risk-Adjusted Performance

Risk-Return Positioning

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CPB and PG are plotted by 1-year volatility (risk) and 1-year return. Each dashed Capital Allocation Line uses that stock's own industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
Sharpe Ratio (1Y)-0.760.62
Sortino Ratio (1Y)-1.050.96

Profitability

ROE (TTM)

Both Campbell's (CPB) at 10.05% and Procter & Gamble (PG) at 29.61% land near their industries’ usual ROE ranges, so capital efficiency looks broadly in line with peers on both sides.

CPB

Food, Beverage & Tobacco industry group

10.05%

Max
32.02%
Q3
16.61%
CPB
10.05%
Median
10.05%
Q1
4.10%
Min
-10.50%

PG

Household & Personal Products industry group

29.61%

Max
42.18%
Q3
31.87%
PG
29.61%
Median
17.80%
Q1
9.28%
Min
-14.64%
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their ROE against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Net Margin (TTM)

Procter & Gamble (PG) at 18.23% retains a top-quartile share of revenue as profit, ahead of Campbell's (CPB) at 4.14%, which keeps about the industry-typical share.

CPB

Food, Beverage & Tobacco industry group

4.14%

Max
24.83%
Q3
11.22%
Median
5.94%
CPB
4.14%
Q1
2.05%
Min
-11.49%

PG

Household & Personal Products industry group

18.23%

Max
23.47%
PG
18.23%
Q3
12.19%
Median
8.50%
Q1
3.08%
Min
-9.74%
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their net margin against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Operating Margin (TTM)

Procter & Gamble (PG) at 26.87% turns sales into operating profit above its industry’s benchmark range, while Campbell's (CPB) at 10.20% operates around its industry’s norm.

CPB

Food, Beverage & Tobacco industry group

10.20%

Max
34.91%
Q3
17.57%
Median
11.06%
CPB
10.20%
Q1
4.15%
Min
-15.06%

PG

Household & Personal Products industry group

26.87%

PG
26.87%
Max
23.94%
Q3
17.03%
Median
13.15%
Q1
10.58%
Min
1.87%
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their operating margin against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Profitability Metrics

Profitability metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
ROE (TTM)10.05%29.61%
ROA (TTM)4.94%10.49%
Net Margin (TTM)4.14%18.23%
Operating Margin (TTM)10.20%26.87%
Gross Margin (TTM)28.54%50.59%

Growth

Revenue Growth

Procter & Gamble (PG) at 3.26% sits in the top revenue growth quartile, while Campbell's (CPB) at -4.96% is in the bottom quartile, showing a clear gap in revenue momentum.

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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their Revenue Growth across different time periods.

EPS Growth

Both Campbell's (CPB) at -34.83% and Procter & Gamble (PG) at 1.69% land near their industries' usual EPS growth ranges, so bottom-line momentum looks broadly in line with peers on both sides.

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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
Revenue Growth (YoY)-4.96%3.26%
Revenue Growth (3Y CAGR)1.36%2.00%
EPS Growth (YoY)-34.83%1.69%
EPS Growth (3Y CAGR)-22.83%3.91%

Financial Strength

Current Ratio (MRQ)

Both Campbell's (CPB) at 0.82 and Procter & Gamble (PG) at 0.72 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

CPB

Food, Beverage & Tobacco industry group

0.82

Max
4.01
Q3
2.35
Median
1.53
Q1
1.02
CPB
0.82
Min
0.33

PG

Household & Personal Products industry group

0.72

Max
4.26
Q3
2.82
Median
1.84
Q1
0.92
PG
0.72
Min
0.65
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their current ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Debt / Equity (MRQ)

Procter & Gamble (PG) at 0.70 carries an industry-typical debt-to-equity mix, while Campbell's (CPB) at 1.79 uses more debt funding than most peers.

CPB

Food, Beverage & Tobacco industry group

1.79

Max
2.19
CPB
1.79
Q3
1.11
Median
0.68
Q1
0.33
Min
0.00

PG

Household & Personal Products industry group

0.70

Max
2.30
Q3
2.12
Median
0.81
PG
0.70
Q1
0.50
Min
0.01
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their debt-to-equity ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Financial Strength Metrics

Financial strength metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
Current Ratio (MRQ)0.820.72
Debt / Equity (MRQ)1.790.70
Net Debt / EBITDA4.360.94

Dividends

Dividend Yield (TTM)

Both Campbell's (CPB) at 6.66% and Procter & Gamble (PG) at 2.57% offer top-quartile dividend income relative to share price within their industries.

CPB

Food, Beverage & Tobacco industry group

6.66%

Max
9.38%
CPB
6.66%
Q3
3.77%
Median
1.76%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

2.57%

Max
5.00%
PG
2.57%
Q3
2.47%
Median
1.30%
Q1
0.00%
Min
0.00%
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their dividend yield against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Dividend Payout Ratio (TTM)

Campbell's (CPB) reports payout ratio above 100% at 119.08%, meaning dividends exceeded current-period earnings and sustainability needs extra context. Meanwhile Procter & Gamble (PG) reports 64.62%, ranking against industry peers normally.

CPB

Food, Beverage & Tobacco industry group

119.08%

Max
199.19%
CPB
119.08%
Q3
81.03%
Median
41.52%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

64.62%

Max
140.00%
Q3
73.75%
PG
64.62%
Median
46.43%
Q1
0.00%
Min
0.00%
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their payout ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Dividend Metrics

Dividend metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
Dividend Yield (TTM)6.66%2.57%
Dividend Payout Ratio (TTM)119.08%64.62%

Valuation

P/E Ratio (TTM)

Both Campbell's (CPB) at 17.66 and Procter & Gamble (PG) at 24.91 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.

CPB

Food, Beverage & Tobacco industry group

17.66

Max
52.52
Q3
30.78
Median
18.76
CPB
17.66
Q1
12.77
Min
4.72

PG

Household & Personal Products industry group

24.91

Max
37.57
Q3
33.54
PG
24.91
Median
20.03
Q1
15.76
Min
6.45
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their P/E ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

P/S Ratio (TTM)

Campbell's (CPB) at 0.71 is priced about in line with its industry on P/S ratio, while Procter & Gamble (PG) at 4.36 sits in the pricier quartile — PG costs more per dollar of sales.

CPB

Food, Beverage & Tobacco industry group

0.71

Max
4.64
Q3
2.27
Median
1.17
CPB
0.71
Q1
0.52
Min
0.00

PG

Household & Personal Products industry group

4.36

PG
4.36
Max
4.36
Q3
3.57
Median
1.68
Q1
0.76
Min
0.30
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their P/S ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

P/B Ratio (MRQ)

On P/B ratio, both Campbell's (CPB) at 1.79 and Procter & Gamble (PG) at 7.05 are valued close to their industries’ norm against book — neither stands out from peers.

CPB

Food, Beverage & Tobacco industry group

1.79

Max
6.35
Q3
3.07
CPB
1.79
Median
1.58
Q1
0.82
Min
0.00

PG

Household & Personal Products industry group

7.05

Max
12.30
Q3
7.43
PG
7.05
Median
3.44
Q1
1.30
Min
-3.91
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Campbell's (CPB) vs. Procter & Gamble (PG): A comparison of their P/B ratio against their respective Food, Beverage & Tobacco and Household & Personal Products industry group benchmarks.

Valuation Metrics

Valuation metrics for Campbell's (CPB) and Procter & Gamble (PG)
MetricCPBPG
P/E Ratio (TTM)17.6624.91
P/S Ratio (TTM)0.714.36
P/B Ratio (MRQ)1.797.05
Free Cash Flow Yield (TTM)9.20%3.30%