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BRK.B vs. GOOGL: Berkshire Hathaway vs. Alphabet Stock Comparison

How do Berkshire Hathaway (BRK.B) and Alphabet (GOOGL) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Berkshire Hathaway (BRK.B) is classified in the Financials sector (Financial Services), whereas Alphabet (GOOGL) belongs to Communication Services (Media & Entertainment) — their GICS classifications point to very different parts of the market.

Company profile comparison for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
Profile ItemBRK.BGOOGL
NameBerkshire Hathaway Inc. Class BAlphabet Inc.
Country/RegionUnited StatesUnited States
GICS SectorFinancialsCommunication Services
GICS Industry GroupFinancial ServicesMedia & Entertainment
GICS IndustryFinancial ServicesInteractive Media & Services
GICS Sub-IndustryMulti-Sector HoldingsInteractive Media & Services
Market Capitalization1,064.86 billion USD4,358.51 billion USD
CurrencyUSDUSD
ExchangeNYSENasdaq
Listing DateMay 9, 1996August 19, 2004
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

BRK.B
GOOGL
GSPC
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
Total Return (1Y)3.23%101.67%
Total Return (3Y, Annualized)13.11%45.72%
Total Return (5Y, Annualized)11.97%23.48%

Risk Profile

Drawdown History

BRK.B
GOOGL
GSPC
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
Volatility (1Y, Annualized)14.53%29.86%
Beta (5Y)0.621.24
Max Drawdown (5Y)-26.58%-44.32%
Avg. Volume (3M)5.12M31.30M

Risk-Adjusted Performance

Risk-Return Positioning

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BRK.B and GOOGL are plotted by 1-year volatility (risk) and 1-year return. Each dashed Capital Allocation Line uses that stock's own industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
Sharpe Ratio (1Y)-0.063.27
Sortino Ratio (1Y)-0.086.09

Profitability

ROE (TTM)

Alphabet (GOOGL) at 38.89% sits in the top ROE quartile, while Berkshire Hathaway (BRK.B) at 10.50% is closer to the peer norm — stronger capital efficiency for GOOGL.

BRK.B

Financial Services industry group

10.50%

Max
42.17%
Q3
21.46%
Median
12.16%
BRK.B
10.50%
Q1
4.98%
Min
-17.69%

GOOGL

Media & Entertainment industry group

38.89%

GOOGL
38.89%
Max
38.89%
Q3
15.20%
Median
6.34%
Q1
-3.85%
Min
-29.59%
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their ROE against their respective Financial Services and Media & Entertainment industry group benchmarks.

Net Margin (TTM)

Alphabet (GOOGL) at 37.92% converts revenue to bottom-line profit above its industry’s benchmark range, while Berkshire Hathaway (BRK.B) at 19.31% keeps roughly the typical share for its industry.

BRK.B

Financial Services industry group

19.31%

Max
66.55%
Q3
30.39%
BRK.B
19.31%
Median
16.62%
Q1
4.47%
Min
-26.88%

GOOGL

Media & Entertainment industry group

37.92%

GOOGL
37.92%
Max
30.77%
Q3
10.56%
Median
3.30%
Q1
-3.34%
Min
-24.17%
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their net margin against their respective Financial Services and Media & Entertainment industry group benchmarks.

Operating Margin (TTM)

Alphabet (GOOGL) at 36.12% operates in the top operating margin quartile, ahead of Berkshire Hathaway (BRK.B) at 14.35%, which runs around its industry’s norm.

BRK.B

Financial Services industry group

14.35%

Max
95.95%
Q3
50.35%
Median
27.03%
BRK.B
14.35%
Q1
12.08%
Min
-36.26%

GOOGL

Media & Entertainment industry group

36.12%

Max
41.37%
GOOGL
36.12%
Q3
16.70%
Median
7.18%
Q1
-3.58%
Min
-27.39%
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their operating margin against their respective Financial Services and Media & Entertainment industry group benchmarks.

Profitability Metrics

Profitability metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
ROE (TTM)10.50%38.89%
ROA (TTM)5.39%14.64%
Net Margin (TTM)19.31%37.92%
Operating Margin (TTM)14.35%36.12%
Gross Margin (TTM)--60.37%

Growth

Revenue Growth

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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their Revenue Growth across different time periods.

Revenue Growth Metrics

Revenue growth metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
Revenue Growth (YoY)-3.23%15.09%
Revenue Growth (3Y CAGR)20.59%12.51%

EPS Growth

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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their EPS Growth across different time periods.

EPS Growth Metrics

EPS growth metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
EPS Growth (YoY)-24.78%34.45%
EPS Growth (3Y CAGR)--33.34%

Financial Strength

Current Ratio (MRQ)

Alphabet (GOOGL) shows current ratio of 1.92; Berkshire Hathaway (BRK.B) doesn’t get one — Financial Services balance sheets aren’t split into current and non-current buckets, so short-term liquidity there is judged through regulatory measures instead.

BRK.B

Financial Services industry group

--

BRK.B
--
Max
--
Q3
--
Median
--
Q1
--
Min
--

GOOGL

Media & Entertainment industry group

1.92

Max
4.37
Q3
2.34
GOOGL
1.92
Median
1.41
Q1
0.90
Min
0.31
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): BRK.B’s current ratio is not assessed under the Financial Services industry convention, so the chart shows available visual context for GOOGL only.

Debt / Equity (MRQ)

Alphabet (GOOGL) shows debt-to-equity ratio of 0.20; for Berkshire Hathaway (BRK.B) the ratio is set aside — in Financial Services, balance-sheet leverage is part of the business model itself, so capital-adequacy measures do the job this ratio does elsewhere.

BRK.B

Financial Services industry group

--

BRK.B
--
Max
--
Q3
--
Median
--
Q1
--
Min
--

GOOGL

Media & Entertainment industry group

0.20

Max
2.46
Q3
1.23
Median
0.47
GOOGL
0.20
Q1
0.16
Min
0.00
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): BRK.B’s debt-to-equity ratio is not assessed under the Financial Services industry convention, so the chart shows available visual context for GOOGL only.

Financial Strength Metrics

Financial strength metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
Current Ratio (MRQ)--1.92
Debt / Equity (MRQ)--0.20
Net Debt / EBITDA---0.19

Dividends

Dividend Yield (TTM)

Berkshire Hathaway (BRK.B) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Alphabet (GOOGL) reports a yield of 0.23%, ranking against industry peers normally.

BRK.B

Financial Services industry group

0.00%

Max
19.23%
Q3
7.75%
Median
1.47%
BRK.B
0.00%
Q1
0.00%
Min
0.00%

GOOGL

Media & Entertainment industry group

0.23%

Max
2.57%
Q3
1.04%
GOOGL
0.23%
Median
0.00%
Q1
0.00%
Min
0.00%
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their dividend yield against their respective Financial Services and Media & Entertainment industry group benchmarks.

Dividend Payout Ratio (TTM)

Berkshire Hathaway (BRK.B) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Alphabet (GOOGL) reports a payout of 6.41%, ranking against industry peers normally.

BRK.B

Financial Services industry group

0.00%

Max
228.57%
Q3
95.23%
Median
25.37%
BRK.B
0.00%
Q1
0.00%
Min
0.00%

GOOGL

Media & Entertainment industry group

6.41%

Max
45.76%
Q3
21.24%
GOOGL
6.41%
Median
0.00%
Q1
0.00%
Min
0.00%
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their payout ratio against their respective Financial Services and Media & Entertainment industry group benchmarks.

Dividend Metrics

Dividend metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
Dividend Yield (TTM)0.00%0.23%
Dividend Payout Ratio (TTM)0.00%6.41%

Valuation

P/E Ratio (TTM)

Both Berkshire Hathaway (BRK.B) at 14.71 and Alphabet (GOOGL) at 27.24 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.

BRK.B

Financial Services industry group

14.71

Max
53.29
Q3
27.28
Median
15.23
BRK.B
14.71
Q1
9.62
Min
1.97

GOOGL

Media & Entertainment industry group

27.24

Max
78.46
Q3
40.57
GOOGL
27.24
Median
23.67
Q1
12.51
Min
1.66
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their P/E ratio against their respective Financial Services and Media & Entertainment industry group benchmarks.

P/S Ratio (TTM)

Berkshire Hathaway (BRK.B) at 2.84 prices around its industry’s typical P/S ratio, while Alphabet (GOOGL) at 10.32 clears its benchmark range — GOOGL looks notably rich on sales.

BRK.B

Financial Services industry group

2.84

Max
10.24
Q3
5.01
Median
2.89
BRK.B
2.84
Q1
1.48
Min
-0.98

GOOGL

Media & Entertainment industry group

10.32

GOOGL
10.32
Max
8.52
Q3
4.01
Median
1.52
Q1
0.65
Min
0.00
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their P/S ratio against their respective Financial Services and Media & Entertainment industry group benchmarks.

P/B Ratio (MRQ)

Berkshire Hathaway (BRK.B) at 0.00 looks cheap against book in the lower P/B ratio quartile, while Alphabet (GOOGL) at 9.04 carries a premium in the upper quartile — a clear price-to-book gap.

BRK.B

Financial Services industry group

0.00

Max
7.38
Q3
3.52
Median
1.75
Q1
0.90
BRK.B
0.00
Min
0.00

GOOGL

Media & Entertainment industry group

9.04

Max
12.96
GOOGL
9.04
Q3
5.77
Median
1.94
Q1
0.75
Min
-3.77
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Berkshire Hathaway (BRK.B) vs. Alphabet (GOOGL): A comparison of their P/B ratio against their respective Financial Services and Media & Entertainment industry group benchmarks.

Valuation Metrics

Valuation metrics for Berkshire Hathaway (BRK.B) and Alphabet (GOOGL)
MetricBRK.BGOOGL
P/E Ratio (TTM)14.7127.24
P/S Ratio (TTM)2.8410.32
P/B Ratio (MRQ)0.009.04
Free Cash Flow Yield (TTM)--0.64%