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MICC vs. MO: Magnum Ice Cream vs. Altria Stock Comparison

How do Magnum Ice Cream (MICC) and Altria (MO) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Magnum Ice Cream (MICC) and Altria (MO) both fall under the Food, Beverage & Tobacco industry group, but MICC is classified in Food Products while MO is classified in Tobacco.

Altria (MO) has been public since January 2, 1962, giving it decades of market history across multiple cycles, while Magnum Ice Cream (MICC) listed only on December 8, 2025 and lacks comparable through-cycle data.

Company profile comparison for Magnum Ice Cream (MICC) and Altria (MO)
Profile ItemMICCMO
NameThe Magnum Ice Cream Company N.V.Altria Group, Inc.
Country/RegionNetherlandsUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupFood, Beverage & TobaccoFood, Beverage & Tobacco
GICS IndustryFood ProductsTobacco
GICS Sub-IndustryPackaged Foods & MeatsTobacco
Market Capitalization11.74 billion USD126.62 billion USD
CurrencyUSDUSD
ExchangeNYSENYSE
Listing DateDecember 8, 2025January 2, 1962
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

MICC
MO
GSPC
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Magnum Ice Cream (MICC) vs. Altria (MO), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Magnum Ice Cream (MICC) and Altria (MO). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Magnum Ice Cream (MICC) and Altria (MO). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
Total Return (1Y)--38.55%
Total Return (3Y, Annualized)--32.86%
Total Return (5Y, Annualized)--19.81%

Risk Profile

Drawdown History

MICC
MO
GSPC
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Magnum Ice Cream (MICC) vs. Altria (MO), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Magnum Ice Cream (MICC) and Altria (MO). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
Volatility (1Y, Annualized)42.61%25.52%
Beta (5Y)0.530.44
Max Drawdown (5Y)-34.27%-25.83%
Avg. Volume (3M)817.08K8.44M

Risk-Adjusted Performance

Risk-Return Positioning

Both MICC and MO need 1-year volatility and 1-year return to plot risk-return positioning.

Risk-Adjusted Metrics

Risk-adjusted metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
Sharpe Ratio (1Y)--1.34
Sortino Ratio (1Y)--1.97

Profitability

ROE (TTM)

Capital efficiency shows on one side only: Magnum Ice Cream (MICC) earns 9.64% on shareholders’ equity, ranked against its industry; Altria (MO) has no ROE this period.

MICC

Food, Beverage & Tobacco industry group

9.64%

Max
32.02%
Q3
16.61%
Median
10.05%
MICC
9.64%
Q1
4.10%
Min
-10.50%

MO

Food, Beverage & Tobacco industry group

--

Max
32.02%
Q3
16.61%
Median
10.05%
Q1
4.10%
Min
-10.50%
MO
--
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Magnum Ice Cream (MICC) vs. Altria (MO): MO does not report ROE, so it has no value marker; MICC is benchmarked against the Food, Beverage & Tobacco industry group.

Net Margin (TTM)

Altria (MO) at 39.33% converts revenue to bottom-line profit above its industry’s benchmark range, while Magnum Ice Cream (MICC) at 2.24% keeps roughly the typical share for its industry.

MICC

Food, Beverage & Tobacco industry group

2.24%

Max
24.83%
Q3
11.22%
Median
5.94%
MICC
2.24%
Q1
2.05%
Min
-11.49%

MO

Food, Beverage & Tobacco industry group

39.33%

MO
39.33%
Max
24.83%
Q3
11.22%
Median
5.94%
Q1
2.05%
Min
-11.49%
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their net margin against the Food, Beverage & Tobacco industry group benchmark.

Operating Margin (TTM)

Altria (MO) at 61.48% turns sales into operating profit above its industry’s benchmark range, while Magnum Ice Cream (MICC) at 12.49% operates around its industry’s norm.

MICC

Food, Beverage & Tobacco industry group

12.49%

Max
34.91%
Q3
17.57%
MICC
12.49%
Median
11.06%
Q1
4.15%
Min
-15.06%

MO

Food, Beverage & Tobacco industry group

61.48%

MO
61.48%
Max
34.91%
Q3
17.57%
Median
11.06%
Q1
4.15%
Min
-15.06%
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their operating margin against the Food, Beverage & Tobacco industry group benchmark.

Profitability Metrics

Profitability metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
ROE (TTM)9.64%--
ROA (TTM)7.26%22.73%
Net Margin (TTM)2.24%39.33%
Operating Margin (TTM)12.49%61.48%
Gross Margin (TTM)36.15%72.43%

Growth

Revenue Growth

Magnum Ice Cream (MICC) at -0.47% is around its peer norm for revenue growth, while Altria (MO) at -1.49% drops into the bottom quartile, signaling weaker demand or pricing momentum.

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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their Revenue Growth across different time periods.

EPS Growth

Altria (MO) at -37.00% is around its peer norm for EPS growth, while Magnum Ice Cream (MICC) at -49.24% drops into the bottom quartile, signaling weaker earnings momentum.

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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
Revenue Growth (YoY)-0.47%-1.49%
Revenue Growth (3Y CAGR)1.76%-0.89%
EPS Growth (YoY)-49.24%-37.00%
EPS Growth (3Y CAGR)-16.73%8.90%

Financial Strength

Current Ratio (MRQ)

Both Magnum Ice Cream (MICC) at 1.01 and Altria (MO) at 0.58 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

MICC

Food, Beverage & Tobacco industry group

1.01

Max
4.01
Q3
2.35
Median
1.53
Q1
1.02
MICC
1.01
Min
0.33

MO

Food, Beverage & Tobacco industry group

0.58

Max
4.01
Q3
2.35
Median
1.53
Q1
1.02
MO
0.58
Min
0.33
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their current ratio against the Food, Beverage & Tobacco industry group benchmark.

Debt / Equity (MRQ)

Only one side’s leverage can be read here: Magnum Ice Cream (MICC) carries debt-to-equity ratio of 3.43 against its industry range, while Altria (MO) reports no figure this period.

MICC

Food, Beverage & Tobacco industry group

3.43

MICC
3.43
Max
2.19
Q3
1.11
Median
0.68
Q1
0.33
Min
0.00

MO

Food, Beverage & Tobacco industry group

--

Max
2.19
Q3
1.11
Median
0.68
Q1
0.33
Min
0.00
MO
--
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Magnum Ice Cream (MICC) vs. Altria (MO): MO does not report debt-to-equity ratio, so it has no value marker; MICC is benchmarked against the Food, Beverage & Tobacco industry group.

Financial Strength Metrics

Financial strength metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
Current Ratio (MRQ)1.010.58
Debt / Equity (MRQ)3.43--
Net Debt / EBITDA2.821.66

Dividends

Dividend Yield (TTM)

Magnum Ice Cream (MICC) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Altria (MO) reports a yield of 5.53%, ranking against industry peers normally.

MICC

Food, Beverage & Tobacco industry group

0.00%

Max
9.38%
Q3
3.77%
Median
1.76%
MICC
0.00%
Q1
0.00%
Min
0.00%

MO

Food, Beverage & Tobacco industry group

5.53%

Max
9.38%
MO
5.53%
Q3
3.77%
Median
1.76%
Q1
0.00%
Min
0.00%
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their dividend yield against the Food, Beverage & Tobacco industry group benchmark.

Dividend Payout Ratio (TTM)

Magnum Ice Cream (MICC) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Altria (MO) reports a payout of 88.45%, ranking against industry peers normally.

MICC

Food, Beverage & Tobacco industry group

0.00%

Max
199.19%
Q3
81.03%
Median
41.52%
MICC
0.00%
Q1
0.00%
Min
0.00%

MO

Food, Beverage & Tobacco industry group

88.45%

Max
199.19%
MO
88.45%
Q3
81.03%
Median
41.52%
Q1
0.00%
Min
0.00%
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their payout ratio against the Food, Beverage & Tobacco industry group benchmark.

Dividend Metrics

Dividend metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
Dividend Yield (TTM)0.00%5.53%
Dividend Payout Ratio (TTM)0.00%88.45%

Valuation

P/E Ratio (TTM)

Altria (MO) at 15.69 is near its industry’s usual P/E ratio, while Magnum Ice Cream (MICC) at 39.67 sits in the richer quartile — MICC needs stronger growth or earnings quality to justify the premium.

MICC

Food, Beverage & Tobacco industry group

39.67

Max
52.52
MICC
39.67
Q3
30.78
Median
18.76
Q1
12.77
Min
4.72

MO

Food, Beverage & Tobacco industry group

15.69

Max
52.52
Q3
30.78
Median
18.76
MO
15.69
Q1
12.77
Min
4.72
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their P/E ratio against the Food, Beverage & Tobacco industry group benchmark.

P/S Ratio (TTM)

Magnum Ice Cream (MICC) at 1.45 prices around its industry’s typical P/S ratio, while Altria (MO) at 6.14 clears its benchmark range — MO looks notably rich on sales.

MICC

Food, Beverage & Tobacco industry group

1.45

Max
4.64
Q3
2.27
MICC
1.45
Median
1.17
Q1
0.52
Min
0.00

MO

Food, Beverage & Tobacco industry group

6.14

MO
6.14
Max
4.64
Q3
2.27
Median
1.17
Q1
0.52
Min
0.00
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their P/S ratio against the Food, Beverage & Tobacco industry group benchmark.

P/B Ratio (MRQ)

Altria (MO) reports a negative P/B ratio of -56.93, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Magnum Ice Cream (MICC) reports 9.80, ranking against industry peers normally.

MICC

Food, Beverage & Tobacco industry group

9.80

MICC
9.80
Max
6.35
Q3
3.07
Median
1.58
Q1
0.82
Min
0.00

MO

Food, Beverage & Tobacco industry group

-56.93

Max
6.35
Q3
3.07
Median
1.58
Q1
0.82
Min
0.00
MO
-56.93
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Magnum Ice Cream (MICC) vs. Altria (MO): A comparison of their P/B ratio against the Food, Beverage & Tobacco industry group benchmark.

Valuation Metrics

Valuation metrics for Magnum Ice Cream (MICC) and Altria (MO)
MetricMICCMO
P/E Ratio (TTM)39.6715.69
P/S Ratio (TTM)1.456.14
P/B Ratio (MRQ)9.80-56.93
Free Cash Flow Yield (TTM)3.38%5.57%