CRM vs. IOT: A Head-to-Head Stock Comparison

Updated on August 19, 2025

Here’s a clear look at CRM and IOT, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.

Company Profile

Symbol	CRM	IOT
Company Name	Salesforce, Inc.	Samsara Inc.
Country	United States	United States
GICS Sector	Information Technology	Information Technology
GICS Industry	Software	Software
Market Capitalization	226.60 billion USD	18.79 billion USD
Exchange	NYSE	NYSE
Listing Date	June 23, 2004	December 15, 2021
Security Type	Common Stock	Common Stock

Historical Performance

This chart compares the performance of CRM and IOT by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.

CRM vs. IOT: Growth of a $10,000 investment over the past one year.

Historical Performance at a Glance

Symbol	CRM	IOT
5-Day Price Return	-1.60%	-4.57%
13-Week Price Return	-17.93%	-27.07%
26-Week Price Return	-28.35%	-38.91%
52-Week Price Return	-5.68%	-13.57%
Month-to-Date Return	-8.25%	-13.23%
Year-to-Date Return	-29.10%	-24.47%
10-Day Avg. Volume	8.49M	5.02M
3-Month Avg. Volume	7.42M	5.13M
3-Month Volatility	26.02%	39.49%
Beta	1.22	1.59

Profitability

Return on Equity (TTM)

CRM

10.43%

Software Industry

Max: 59.01%
Q3: 21.98%
Median: 7.15%
Q1: -11.12%
Min: -51.24%

CRM’s Return on Equity of 10.43% is on par with the norm for the Software industry, indicating its profitability relative to shareholder equity is typical for the sector.

IOT

-11.61%

Software Industry

Max: 59.01%
Q3: 21.98%
Median: 7.15%
Q1: -11.12%
Min: -51.24%

IOT has a negative Return on Equity of -11.61%. This indicates the company is generating a loss for its shareholders, which can be a result of unprofitability or negative shareholder equity and is often a sign of financial distress.

CRM vs. IOT: A comparison of their Return on Equity (TTM) against the Software industry benchmark.

Net Profit Margin (TTM)

CRM

16.08%

Software Industry

Max: 48.14%
Q3: 18.23%
Median: 5.60%
Q1: -9.22%
Min: -49.36%

CRM’s Net Profit Margin of 16.08% is aligned with the median group of its peers in the Software industry. This indicates its ability to convert revenue into profit is typical for the sector.

IOT

-9.04%

Software Industry

Max: 48.14%
Q3: 18.23%
Median: 5.60%
Q1: -9.22%
Min: -49.36%

IOT has a negative Net Profit Margin of -9.04%, indicating the company is operating at a net loss as its expenses exceeded its revenues.

CRM vs. IOT: A comparison of their Net Profit Margin (TTM) against the Software industry benchmark.

Operating Profit Margin (TTM)

CRM

18.10%

Software Industry

Max: 57.34%
Q3: 20.60%
Median: 7.84%
Q1: -8.72%
Min: -51.37%

CRM’s Operating Profit Margin of 18.10% is around the midpoint for the Software industry, indicating that its efficiency in managing core business operations is typical for the sector.

IOT

-11.77%

Software Industry

Max: 57.34%
Q3: 20.60%
Median: 7.84%
Q1: -8.72%
Min: -51.37%

IOT has a negative Operating Profit Margin of -11.77%. This signifies the company is unprofitable at the operational level, as its core business expenses exceed its revenue.

CRM vs. IOT: A comparison of their Operating Profit Margin (TTM) against the Software industry benchmark.

Profitability at a Glance

Symbol	CRM	IOT
Return on Equity (TTM)	10.43%	-11.61%
Return on Assets (TTM)	6.44%	-6.20%
Net Profit Margin (TTM)	16.08%	-9.04%
Operating Profit Margin (TTM)	18.10%	-11.77%
Gross Profit Margin (TTM)	77.34%	76.57%

Financial Strength

Current Ratio (MRQ)

CRM

1.07

Software Industry

Max: 3.83
Q3: 2.31
Median: 1.45
Q1: 1.03
Min: 0.24

CRM’s Current Ratio of 1.07 aligns with the median group of the Software industry, indicating that its short-term liquidity is in line with its sector peers.

IOT

1.53

Software Industry

Max: 3.83
Q3: 2.31
Median: 1.45
Q1: 1.03
Min: 0.24

IOT’s Current Ratio of 1.53 aligns with the median group of the Software industry, indicating that its short-term liquidity is in line with its sector peers.

CRM vs. IOT: A comparison of their Current Ratio (MRQ) against the Software industry benchmark.

Debt-to-Equity Ratio (MRQ)

CRM

0.14

Software Industry

Max: 2.14
Q3: 0.90
Median: 0.29
Q1: 0.00
Min: 0.00

CRM’s Debt-to-Equity Ratio of 0.14 is typical for the Software industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.

IOT

0.00

Software Industry

Max: 2.14
Q3: 0.90
Median: 0.29
Q1: 0.00
Min: 0.00

IOT’s Debt-to-Equity Ratio of 0.00 is typical for the Software industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.

CRM vs. IOT: A comparison of their Debt-to-Equity Ratio (MRQ) against the Software industry benchmark.

Interest Coverage Ratio (TTM)

CRM

19.86

Software Industry

Max: 67.02
Q3: 19.86
Median: 0.70
Q1: -12.50
Min: -53.00

CRM’s Interest Coverage Ratio of 19.86 is positioned comfortably within the norm for the Software industry, indicating a standard and healthy capacity to cover its interest payments.

IOT

-349.17

Software Industry

Max: 67.02
Q3: 19.86
Median: 0.70
Q1: -12.50
Min: -53.00

IOT has a negative Interest Coverage Ratio of -349.17. This indicates that its earnings were insufficient to cover even its operational costs, let alone its interest payments, signaling significant financial distress.

CRM vs. IOT: A comparison of their Interest Coverage Ratio (TTM) against the Software industry benchmark.

Financial Strength at a Glance

Symbol	CRM	IOT
Current Ratio (MRQ)	1.07	1.53
Quick Ratio (MRQ)	0.98	1.48
Debt-to-Equity Ratio (MRQ)	0.14	0.00
Interest Coverage Ratio (TTM)	19.86	-349.17

Growth

Revenue Growth

CRM vs. IOT: A side-by-side comparison of their Revenue Growth for the MRQ (YoY), TTM (YoY), 3-Year CAGR, and 5-Year CAGR periods.

EPS Growth

CRM vs. IOT: A side-by-side comparison of their EPS Growth for the MRQ (YoY), TTM (YoY), 3-Year CAGR, and 5-Year CAGR periods.

Dividend

Dividend Yield (TTM)

CRM

0.71%

Software Industry

Max: 0.08%
Q3: 0.03%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

CRM’s Dividend Yield of 0.71% is exceptionally high, placing it well above the typical range for the Software industry. While this may seem attractive, an unusually high yield can sometimes be a warning sign, reflecting a falling stock price or market concerns about the dividend’s sustainability.

IOT

0.00%

Software Industry

Max: 0.08%
Q3: 0.03%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

IOT currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.

CRM vs. IOT: A comparison of their Dividend Yield (TTM) against the Software industry benchmark.

Dividend Payout Ratio (TTM)

CRM

25.00%

Software Industry

Max: 1.32%
Q3: 0.53%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

At 25.00%, CRM’s Dividend Payout Ratio is exceptionally high, exceeding the typical range for the Software industry. While this provides a significant return to shareholders, it may limit funds for reinvestment and could be difficult to sustain.

IOT

0.00%

Software Industry

Max: 1.32%
Q3: 0.53%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

IOT has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.

CRM vs. IOT: A comparison of their Dividend Payout Ratio (TTM) against the Software industry benchmark.

Dividend at a Glance

Symbol	CRM	IOT
Dividend Yield (TTM)	0.71%	0.00%
Dividend Payout Ratio (TTM)	25.00%	0.00%

Valuation

Price-to-Earnings Ratio (TTM)

CRM

35.45

Software Industry

Max: 149.35
Q3: 100.21
Median: 47.97
Q1: 26.77
Min: 11.68

CRM’s P/E Ratio of 35.45 is within the middle range for the Software industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.

IOT

Software Industry

Max: 149.35
Q3: 100.21
Median: 47.97
Q1: 26.77
Min: 11.68

P/E Ratio data for IOT is currently unavailable.

CRM vs. IOT: A comparison of their Price-to-Earnings Ratio (TTM) against the Software industry benchmark.

Price-to-Sales Ratio (TTM)

CRM

5.70

Software Industry

Max: 25.24
Q3: 13.52
Median: 8.15
Q1: 4.87
Min: 0.98

CRM’s P/S Ratio of 5.70 aligns with the market consensus for the Software industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.

IOT

14.07

Software Industry

Max: 25.24
Q3: 13.52
Median: 8.15
Q1: 4.87
Min: 0.98

IOT’s P/S Ratio of 14.07 is in the upper echelon for the Software industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.

CRM vs. IOT: A comparison of their Price-to-Sales Ratio (TTM) against the Software industry benchmark.

Price-to-Book Ratio (MRQ)

CRM

4.25

Software Industry

Max: 30.95
Q3: 14.91
Median: 7.75
Q1: 3.60
Min: 0.38

CRM’s P/B Ratio of 4.25 is within the conventional range for the Software industry. This shows a balanced market view, where the stock’s price is neither at a significant premium nor a discount to the book value of its peers.

IOT

20.88

Software Industry

Max: 30.95
Q3: 14.91
Median: 7.75
Q1: 3.60
Min: 0.38

IOT’s P/B Ratio of 20.88 is in the upper tier for the Software industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.

CRM vs. IOT: A comparison of their Price-to-Book Ratio (MRQ) against the Software industry benchmark.

Valuation at a Glance

Symbol	CRM	IOT
Price-to-Earnings Ratio (TTM)	35.45	--
Price-to-Sales Ratio (TTM)	5.70	14.07
Price-to-Book Ratio (MRQ)	4.25	20.88
Price-to-Free Cash Flow Ratio (TTM)	17.39	135.59