BRO vs. PUK: Brown & Brown vs. Prudential Stock Comparison

Company Profile

Brown & Brown (BRO) and Prudential (PUK) both belong to the Insurance industry, though BRO is classified under Insurance Brokers while PUK falls under Life & Health Insurance.

Brown & Brown (BRO) trades as ordinary local shares, while Prudential (PUK) trades as an ADR — compare with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.

Price Performance

Cumulative Growth

Trailing Returns

Calendar-Year Returns

Performance Metrics

Risk Profile

Drawdown History

Return Distribution

Risk Metrics

Risk-Adjusted Performance

Risk-Return Positioning

Risk-Adjusted Metrics

Profitability

Both Brown & Brown (BRO) at 9.80% and Prudential (PUK) at 18.74% land near their industries’ usual ROE ranges, so capital efficiency looks broadly in line with peers on both sides.

For every dollar of sales, both Brown & Brown (BRO) at 17.88% and Prudential (PUK) at 25.49% retain more as net profit than most peers, landing in the top net margin quartile of their industries.

Neither side reports a meaningful operating margin: for Brown & Brown (BRO) in Insurance and Prudential (PUK) in Insurance, funding costs are part of the core business, so net margin and ROE are the cleaner profitability reads.

Profitability Metrics

Growth

Both companies are growing quickly, but Prudential (PUK) at 68.98% is the standout with revenue growth above its industry range; Brown & Brown (BRO) at 22.49% also sits in the top quartile.

Prudential (PUK) at 82.74% sits in the top EPS growth quartile, while Brown & Brown (BRO) at -8.67% is closer to the peer norm — faster per-share earnings growth for PUK.

Growth Metrics

Financial Strength

current ratio doesn’t apply on either side: Brown & Brown (BRO) in Insurance and Prudential (PUK) in Insurance both report balance sheets without a current/non-current split, so their short-term liquidity is better judged through regulatory and funding measures.

debt-to-equity ratio is set aside for both: Brown & Brown (BRO) in Insurance and Prudential (PUK) in Insurance run businesses where balance-sheet leverage is part of the model, so capital-adequacy and funding measures are the better gauges of balance-sheet risk.

Financial Strength Metrics

Dividends

Both Brown & Brown (BRO) at 0.89% and Prudential (PUK) at 1.10% pay solid, industry-typical yields, sitting squarely within their peers’ usual range.

Both Brown & Brown (BRO) at 20.89% and Prudential (PUK) at 18.71% keep payout ratio within their industries’ typical mid-ranges — dividend policies that share earnings without consuming too much of them.

Dividend Metrics

Valuation

Prudential (PUK) at 8.72 sits in the cheaper P/E ratio quartile, while Brown & Brown (BRO) at 22.82 sits in the richer quartile — a clear split in what investors pay for each dollar of trailing earnings.

Prudential (PUK) at 2.12 is priced about in line with its industry on P/S ratio, while Brown & Brown (BRO) at 3.51 sits in the pricier quartile — BRO costs more per dollar of sales.

Brown & Brown (BRO) at 1.87 sits near its industry’s typical P/B ratio, while Prudential (PUK) at 6.29 prices above its benchmark range — PUK looks rich relative to book.

Valuation Metrics