BIDU vs. RBLX: Baidu vs. Roblox Stock Comparison

Company Profile

Baidu (BIDU) and Roblox (RBLX) both fall under the Media & Entertainment industry group, but BIDU is classified in Interactive Media & Services while RBLX is classified in Entertainment.

Baidu (BIDU) has more than two decades of public-market history since August 5, 2005, whereas Roblox (RBLX) listed on March 10, 2021 and has a much shorter record to draw on.

Roblox (RBLX) trades as ordinary local shares, while Baidu (BIDU) trades as an ADR — compare with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.

Price Performance

Cumulative Growth

Trailing Returns

Calendar-Year Returns

Performance Metrics

Risk Profile

Drawdown History

Return Distribution

Risk Metrics

Roblox (RBLX) has an aggressive beta of 1.45, indicating higher sensitivity to broad-market moves, while Baidu (BIDU) is defensive at 0.56 and tends to be less market-sensitive — they sit on opposite ends of the beta spectrum.

Risk-Adjusted Performance

Risk-Return Positioning

Risk-Adjusted Metrics

Profitability

Both Baidu (BIDU) at -1.39% and Roblox (RBLX) at -539.93% report negative ROE values. Negative ROE can reflect losses or negative shareholders’ equity, so both readings need extra context.

Both Baidu (BIDU) at -2.90% and Roblox (RBLX) at -16.48% report negative net margin values, usually indicating net losses over the period.

Roblox (RBLX) reports a negative operating margin of -14.89%, usually indicating that operating costs exceeded revenue at the operating-income line. Meanwhile Baidu (BIDU) reports 9.65%, ranking against industry peers normally.

Profitability Metrics

Growth

Roblox (RBLX) at 35.77% delivers above-range revenue growth, while Baidu (BIDU) at -3.04% falls into the bottom quartile — a wide split in revenue momentum.

Only one side can be read here: Baidu (BIDU) reports EPS growth of -82.16%, ranked against its industry; Roblox (RBLX) has no EPS growth figure this period.

Growth Metrics

Financial Strength

Baidu (BIDU) at 2.33 keeps current ratio within its industry’s typical mid-range, while Roblox (RBLX) at 0.80 runs in the tighter-liquidity quartile — a thinner cushion against current liabilities for RBLX.

Only one side’s leverage can be read here: Baidu (BIDU) carries debt-to-equity ratio of 0.38 against its industry range, while Roblox (RBLX) reports no figure this period.

Financial Strength Metrics

Dividends

Neither Baidu (BIDU) nor Roblox (RBLX) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

Neither Baidu (BIDU) nor Roblox (RBLX) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

Dividend Metrics

Valuation

Neither Baidu (BIDU) nor Roblox (RBLX) reports a P/E ratio value for this period, so a direct comparison isn’t possible.

Baidu (BIDU) at 0.22 looks cheap on sales in the lower P/S ratio quartile, while Roblox (RBLX) at 5.98 looks rich in the upper quartile — a clear gap in price per dollar of revenue.

Roblox (RBLX) reports a negative P/B ratio of -49,300.00, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Baidu (BIDU) reports 0.68, ranking against industry peers normally.

Valuation Metrics