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BF.A vs. KDP: Brown-Forman vs. Keurig Dr Pepper Stock Comparison

How do Brown-Forman (BF.A) and Keurig Dr Pepper (KDP) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Brown-Forman (BF.A) and Keurig Dr Pepper (KDP) both belong to the Beverages industry, though BF.A is classified under Distillers & Vintners while KDP falls under Soft Drinks & Non-alcoholic Beverages.

Company profile comparison for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
Profile ItemBF.AKDP
NameBrown-Forman Corporation Class A Common StockKeurig Dr Pepper Inc.
Country/RegionUnited StatesUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupFood, Beverage & TobaccoFood, Beverage & Tobacco
GICS IndustryBeveragesBeverages
GICS Sub-IndustryDistillers & VintnersSoft Drinks & Non-alcoholic Beverages
Market Capitalization14.44 billion USD49.85 billion USD
CurrencyUSDUSD
ExchangeNYSENasdaq
Listing DateMay 3, 1973May 7, 2008
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

BF.A
KDP
GSPC
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
Total Return (1Y)21.31%46.21%
Total Return (3Y, Annualized)-17.39%9.12%
Total Return (5Y, Annualized)-12.15%3.26%

Risk Profile

Drawdown History

BF.A
KDP
GSPC
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Keurig Dr Pepper (KDP) is heavily traded at around 12.79M shares per day, whereas Brown-Forman (BF.A) sees a more moderate 138.95K — larger orders in the latter may require more patience and tighter control over order sizing.

Risk profile metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
Volatility (1Y, Annualized)38.10%26.92%
Beta (5Y)0.260.34
Max Drawdown (5Y)-67.09%-31.20%
Avg. Volume (3M)138.95K12.79M

Risk-Adjusted Performance

Risk-Return Positioning

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BF.A and KDP are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
Sharpe Ratio (1Y)0.451.56
Sortino Ratio (1Y)0.682.46

Profitability

ROE (TTM)

Brown-Forman (BF.A) at 18.12% sits in the top ROE quartile, while Keurig Dr Pepper (KDP) at 6.01% is closer to the peer norm — stronger capital efficiency for BF.A.

BF.A

Food, Beverage & Tobacco industry group

18.12%

Max
32.02%
BF.A
18.12%
Q3
16.61%
Median
10.05%
Q1
4.10%
Min
-10.50%

KDP

Food, Beverage & Tobacco industry group

6.01%

Max
32.02%
Q3
16.61%
Median
10.05%
KDP
6.01%
Q1
4.10%
Min
-10.50%
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their ROE against the Food, Beverage & Tobacco industry group benchmark.

Net Margin (TTM)

Brown-Forman (BF.A) at 18.42% retains a top-quartile share of revenue as profit, ahead of Keurig Dr Pepper (KDP) at 7.12%, which keeps about the industry-typical share.

BF.A

Food, Beverage & Tobacco industry group

18.42%

Max
24.83%
BF.A
18.42%
Q3
11.22%
Median
5.94%
Q1
2.05%
Min
-11.49%

KDP

Food, Beverage & Tobacco industry group

7.12%

Max
24.83%
Q3
11.22%
KDP
7.12%
Median
5.94%
Q1
2.05%
Min
-11.49%
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their net margin against the Food, Beverage & Tobacco industry group benchmark.

Operating Margin (TTM)

Both Brown-Forman (BF.A) at 27.55% and Keurig Dr Pepper (KDP) at 18.82% convert sales into operating profit at a top-quartile rate, pointing to tighter cost discipline before financing and tax.

BF.A

Food, Beverage & Tobacco industry group

27.55%

Max
34.91%
BF.A
27.55%
Q3
17.57%
Median
11.06%
Q1
4.15%
Min
-15.06%

KDP

Food, Beverage & Tobacco industry group

18.82%

Max
34.91%
KDP
18.82%
Q3
17.57%
Median
11.06%
Q1
4.15%
Min
-15.06%
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their operating margin against the Food, Beverage & Tobacco industry group benchmark.

Profitability Metrics

Profitability metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
ROE (TTM)18.12%6.01%
ROA (TTM)8.63%3.62%
Net Margin (TTM)18.42%7.12%
Operating Margin (TTM)27.55%18.82%
Gross Margin (TTM)60.66%49.58%

Growth

Revenue Growth

Keurig Dr Pepper (KDP) at 8.16% sits in the top revenue growth quartile, while Brown-Forman (BF.A) at -1.18% is closer to the peer norm — faster top-line expansion for KDP.

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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their Revenue Growth across different time periods.

EPS Growth

Keurig Dr Pepper (KDP) at 45.71% sits in the top EPS growth quartile, while Brown-Forman (BF.A) at -16.85% is closer to the peer norm — faster per-share earnings growth for KDP.

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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
Revenue Growth (YoY)-1.18%8.16%
Revenue Growth (3Y CAGR)-2.42%5.71%
EPS Growth (YoY)-16.85%45.71%
EPS Growth (3Y CAGR)-2.09%14.85%

Financial Strength

Current Ratio (MRQ)

Brown-Forman (BF.A) at 3.26 carries current ratio above its industry’s typical mid-range, while Keurig Dr Pepper (KDP) at 0.52 runs in the tighter-liquidity quartile — different working-capital profiles, both worth examining.

BF.A

Food, Beverage & Tobacco industry group

3.26

Max
4.01
BF.A
3.26
Q3
2.35
Median
1.53
Q1
1.02
Min
0.33

KDP

Food, Beverage & Tobacco industry group

0.52

Max
4.01
Q3
2.35
Median
1.53
Q1
1.02
KDP
0.52
Min
0.33
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their current ratio against the Food, Beverage & Tobacco industry group benchmark.

Debt / Equity (MRQ)

Both Brown-Forman (BF.A) at 0.62 and Keurig Dr Pepper (KDP) at 0.96 fund their balance sheets with roughly industry-typical debt-to-equity mixes.

BF.A

Food, Beverage & Tobacco industry group

0.62

Max
2.19
Q3
1.11
Median
0.68
BF.A
0.62
Q1
0.33
Min
0.00

KDP

Food, Beverage & Tobacco industry group

0.96

Max
2.19
Q3
1.11
KDP
0.96
Median
0.68
Q1
0.33
Min
0.00
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their debt-to-equity ratio against the Food, Beverage & Tobacco industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
Current Ratio (MRQ)3.260.52
Debt / Equity (MRQ)0.620.96
Net Debt / EBITDA1.806.01

Dividends

Dividend Yield (TTM)

Both Brown-Forman (BF.A) at 2.89% and Keurig Dr Pepper (KDP) at 2.49% pay solid, industry-typical yields, sitting squarely within their peers’ usual range.

BF.A

Food, Beverage & Tobacco industry group

2.89%

Max
9.38%
Q3
3.77%
BF.A
2.89%
Median
1.76%
Q1
0.00%
Min
0.00%

KDP

Food, Beverage & Tobacco industry group

2.49%

Max
9.38%
Q3
3.77%
KDP
2.49%
Median
1.76%
Q1
0.00%
Min
0.00%
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their dividend yield against the Food, Beverage & Tobacco industry group benchmark.

Dividend Payout Ratio (TTM)

Brown-Forman (BF.A) at 59.32% pays out a band-typical share of earnings, while Keurig Dr Pepper (KDP) at 92.93% distributes more than its industry norm — less retained, thinner cover.

BF.A

Food, Beverage & Tobacco industry group

59.32%

Max
199.19%
Q3
81.03%
BF.A
59.32%
Median
41.52%
Q1
0.00%
Min
0.00%

KDP

Food, Beverage & Tobacco industry group

92.93%

Max
199.19%
KDP
92.93%
Q3
81.03%
Median
41.52%
Q1
0.00%
Min
0.00%
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their payout ratio against the Food, Beverage & Tobacco industry group benchmark.

Dividend Metrics

Dividend metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
Dividend Yield (TTM)2.89%2.49%
Dividend Payout Ratio (TTM)59.32%92.93%

Valuation

P/E Ratio (TTM)

Brown-Forman (BF.A) at 20.30 is near its industry’s usual P/E ratio, while Keurig Dr Pepper (KDP) at 33.00 sits in the richer quartile — KDP needs stronger growth or earnings quality to justify the premium.

BF.A

Food, Beverage & Tobacco industry group

20.30

Max
52.52
Q3
30.78
BF.A
20.30
Median
18.76
Q1
12.77
Min
4.72

KDP

Food, Beverage & Tobacco industry group

33.00

Max
52.52
KDP
33.00
Q3
30.78
Median
18.76
Q1
12.77
Min
4.72
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their P/E ratio against the Food, Beverage & Tobacco industry group benchmark.

P/S Ratio (TTM)

Keurig Dr Pepper (KDP) at 2.16 is priced about in line with its industry on P/S ratio, while Brown-Forman (BF.A) at 3.69 sits in the pricier quartile — BF.A costs more per dollar of sales.

BF.A

Food, Beverage & Tobacco industry group

3.69

Max
4.64
BF.A
3.69
Q3
2.27
Median
1.17
Q1
0.52
Min
0.00

KDP

Food, Beverage & Tobacco industry group

2.16

Max
4.64
Q3
2.27
KDP
2.16
Median
1.17
Q1
0.52
Min
0.00
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their P/S ratio against the Food, Beverage & Tobacco industry group benchmark.

P/B Ratio (MRQ)

Keurig Dr Pepper (KDP) at 1.96 is valued about in line with its industry on P/B ratio, while Brown-Forman (BF.A) at 3.64 carries an above-peer premium to book — BF.A is pricier on assets.

BF.A

Food, Beverage & Tobacco industry group

3.64

Max
6.35
BF.A
3.64
Q3
3.07
Median
1.58
Q1
0.82
Min
0.00

KDP

Food, Beverage & Tobacco industry group

1.96

Max
6.35
Q3
3.07
KDP
1.96
Median
1.58
Q1
0.82
Min
0.00
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Brown-Forman (BF.A) vs. Keurig Dr Pepper (KDP): A comparison of their P/B ratio against the Food, Beverage & Tobacco industry group benchmark.

Valuation Metrics

Valuation metrics for Brown-Forman (BF.A) and Keurig Dr Pepper (KDP)
MetricBF.AKDP
P/E Ratio (TTM)20.3033.00
P/S Ratio (TTM)3.692.16
P/B Ratio (MRQ)3.641.96
Free Cash Flow Yield (TTM)4.75%9.52%