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BBD vs. FHN: Banco Bradesco vs. First Horizon Stock Comparison

How do Banco Bradesco (BBD) and First Horizon (FHN) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Banco Bradesco (BBD) and First Horizon (FHN) both belong to the Banks industry, though BBD is classified under Diversified Banks while FHN falls under Regional Banks.

First Horizon (FHN) trades as ordinary local shares, while Banco Bradesco (BBD) trades as an ADR — compare with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.

Company profile comparison for Banco Bradesco (BBD) and First Horizon (FHN)
Profile ItemBBDFHN
NameBanco Bradesco S.A. ADRFirst Horizon Corporation
Country/RegionBrazilUnited States
GICS SectorFinancialsFinancials
GICS Industry GroupBanksBanks
GICS IndustryBanksBanks
GICS Sub-IndustryDiversified BanksRegional Banks
Market Capitalization28.39 billion USD10.85 billion USD
CurrencyUSDUSD
ExchangeNYSENYSE
Listing DateAugust 2, 2002March 17, 1980
Security TypeADRCommon Stock

Price Performance

Cumulative Growth

BBD
FHN
GSPC
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Banco Bradesco (BBD) vs. First Horizon (FHN), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Banco Bradesco (BBD) and First Horizon (FHN). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Banco Bradesco (BBD) and First Horizon (FHN). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
Total Return (1Y)-20.95%12.96%
Total Return (3Y, Annualized)2.33%32.94%
Total Return (5Y, Annualized)0.81%10.16%

Risk Profile

Drawdown History

BBD
FHN
GSPC
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Banco Bradesco (BBD) vs. First Horizon (FHN), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Banco Bradesco (BBD) and First Horizon (FHN). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
Volatility (1Y, Annualized)49.48%22.55%
Beta (5Y)0.640.61
Max Drawdown (5Y)-52.00%-60.76%
Avg. Volume (3M)43.85M5.55M

Risk-Adjusted Performance

Risk-Return Positioning

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BBD and FHN are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
Sharpe Ratio (1Y)-0.510.38
Sortino Ratio (1Y)-0.670.56

Profitability

ROE (TTM)

Banco Bradesco (BBD) at 14.20% sits in the top ROE quartile, while First Horizon (FHN) at 7.92% is in the bottom quartile, showing a clear gap in returns on equity.

BBD

Banks industry group

14.20%

Max
19.84%
BBD
14.20%
Q3
13.67%
Median
11.49%
Q1
9.50%
Min
3.64%

FHN

Banks industry group

7.92%

Max
19.84%
Q3
13.67%
Median
11.49%
Q1
9.50%
FHN
7.92%
Min
3.64%
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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their ROE against the Banks industry group benchmark.

Net Margin (TTM)

Banco Bradesco (BBD) at 27.27% keeps about the industry-typical share of revenue as profit, while First Horizon (FHN) at 23.43% retains only a bottom-quartile share.

BBD

Banks industry group

27.27%

Max
47.19%
Q3
35.25%
Median
31.21%
BBD
27.27%
Q1
27.11%
Min
14.93%

FHN

Banks industry group

23.43%

Max
47.19%
Q3
35.25%
Median
31.21%
Q1
27.11%
FHN
23.43%
Min
14.93%
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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their net margin against the Banks industry group benchmark.

Operating Margin (TTM)

Neither side reports a meaningful operating margin: for Banco Bradesco (BBD) in Banks and First Horizon (FHN) in Banks, funding costs are part of the core business, so net margin and ROE are the cleaner profitability reads.

Profitability Metrics

Profitability metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
ROE (TTM)14.20%7.92%
ROA (TTM)1.12%0.87%
Net Margin (TTM)27.27%23.43%
Operating Margin (TTM)----
Gross Margin (TTM)----

Growth

Revenue Growth

Both Banco Bradesco (BBD) at 11.85% and First Horizon (FHN) at 7.33% land near their industries' usual revenue growth ranges, so top-line momentum looks broadly in line with peers on both sides.

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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their Revenue Growth across different time periods.

EPS Growth

Both Banco Bradesco (BBD) at 37.42% and First Horizon (FHN) at 37.50% sit in the top peer quartile for EPS growth, so each is compounding per-share earnings faster than typical industry peers.

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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
Revenue Growth (YoY)11.85%7.33%
Revenue Growth (3Y CAGR)2.67%2.12%
EPS Growth (YoY)37.42%37.50%
EPS Growth (3Y CAGR)4.44%6.92%

Financial Strength

Current Ratio (MRQ)

current ratio doesn’t apply on either side: Banco Bradesco (BBD) in Banks and First Horizon (FHN) in Banks both report balance sheets without a current/non-current split, so their short-term liquidity is better judged through regulatory and funding measures.

Debt / Equity (MRQ)

debt-to-equity ratio is set aside for both: Banco Bradesco (BBD) in Banks and First Horizon (FHN) in Banks run businesses where balance-sheet leverage is part of the model, so capital-adequacy and funding measures are the better gauges of balance-sheet risk.

Financial Strength Metrics

Financial strength metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
Current Ratio (MRQ)----
Debt / Equity (MRQ)----
Net Debt / EBITDA----

Dividends

Dividend Yield (TTM)

First Horizon (FHN) at 2.85% pays an industry-typical yield; Banco Bradesco (BBD) at 53.03% is above its entire peer range — the higher number, but one that calls for a look at payout sustainability before treating it as an advantage.

BBD

Banks industry group

53.03%

BBD
53.03%
Max
5.79%
Q3
3.18%
Median
2.39%
Q1
1.20%
Min
0.00%

FHN

Banks industry group

2.85%

Max
5.79%
Q3
3.18%
FHN
2.85%
Median
2.39%
Q1
1.20%
Min
0.00%
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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their dividend yield against the Banks industry group benchmark.

Dividend Payout Ratio (TTM)

Both Banco Bradesco (BBD) at 53.52% and First Horizon (FHN) at 47.48% pay out an above-typical share of earnings for their industries, leaving thinner cover if profits dip.

BBD

Banks industry group

53.52%

Max
70.75%
BBD
53.52%
Q3
41.28%
Median
29.26%
Q1
18.98%
Min
0.00%

FHN

Banks industry group

47.48%

Max
70.75%
FHN
47.48%
Q3
41.28%
Median
29.26%
Q1
18.98%
Min
0.00%
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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their payout ratio against the Banks industry group benchmark.

Dividend Metrics

Dividend metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
Dividend Yield (TTM)53.03%2.85%
Dividend Payout Ratio (TTM)53.52%47.48%

Valuation

P/E Ratio (TTM)

Banco Bradesco (BBD) at 5.64 trades below its industry P/E ratio range, while First Horizon (FHN) at 16.58 sits in the richer quartile — the market is paying very different prices for each company’s trailing earnings.

BBD

Banks industry group

5.64

Max
18.16
Q3
13.75
Median
11.81
Q1
10.64
Min
6.49
BBD
5.64

FHN

Banks industry group

16.58

Max
18.16
FHN
16.58
Q3
13.75
Median
11.81
Q1
10.64
Min
6.49
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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their P/E ratio against the Banks industry group benchmark.

P/S Ratio (TTM)

P/S ratio is set aside for both Banco Bradesco (BBD) in Banks and First Horizon (FHN) in Banks: without a conventional revenue line, pricing per dollar of sales isn’t meaningful, and book- or earnings-based multiples make the better comparison.

P/B Ratio (MRQ)

Banco Bradesco (BBD) at 0.69 sits in the lower P/B ratio quartile against book while First Horizon (FHN) at 1.34 is valued near its industry’s middle — BBD is cheaper on assets, though weigh it against ROE and asset quality.

BBD

Banks industry group

0.69

Max
2.28
Q3
1.58
Median
1.32
Q1
1.10
BBD
0.69
Min
0.59

FHN

Banks industry group

1.34

Max
2.28
Q3
1.58
FHN
1.34
Median
1.32
Q1
1.10
Min
0.59
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Banco Bradesco (BBD) vs. First Horizon (FHN): A comparison of their P/B ratio against the Banks industry group benchmark.

Valuation Metrics

Valuation metrics for Banco Bradesco (BBD) and First Horizon (FHN)
MetricBBDFHN
P/E Ratio (TTM)5.6416.58
P/S Ratio (TTM)----
P/B Ratio (MRQ)0.691.34
Free Cash Flow Yield (TTM)----