RKT vs. SF: Rocket vs. Stifel Financial Stock Comparison
How do Rocket (RKT) and Stifel Financial (SF) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.
Company Profile
Rocket (RKT) and Stifel Financial (SF) both fall under the Financial Services industry group, but RKT is classified in Financial Services while SF is classified in Capital Markets.
Stifel Financial (SF) has more than two decades of public-market history since July 19, 1983, whereas Rocket (RKT) listed on August 6, 2020 and has a much shorter record to draw on.
| Profile Item | RKT | SF |
|---|---|---|
| Name | Rocket Companies Inc. Class A Common Stock | Stifel Financial Corp. |
| Country/Region | United States | United States |
| GICS Sector | Financials | Financials |
| GICS Industry Group | Financial Services | Financial Services |
| GICS Industry | Financial Services | Capital Markets |
| GICS Sub-Industry | Commercial & Residential Mortgage Finance | Investment Banking & Brokerage |
| Market Capitalization | 42.74 billion USD | 10.65 billion USD |
| Currency | USD | USD |
| Exchange | NYSE | NYSE |
| Listing Date | August 6, 2020 | July 19, 1983 |
| Security Type | Common Stock | Common Stock |
Price Performance
Cumulative Growth
Trailing Returns
Calendar-Year Returns
Performance Metrics
| Metric | RKT | SF |
|---|---|---|
| Total Return (1Y) | -7.27% | -8.12% |
| Total Return (3Y, Annualized) | 26.30% | 24.91% |
| Total Return (5Y, Annualized) | 0.22% | 9.74% |
Risk Profile
Drawdown History
Return Distribution
Risk Metrics
Rocket (RKT) carries a highly aggressive beta of 2.19, indicating much higher sensitivity to broad-market moves, whereas Stifel Financial (SF) is closer to market-like at 0.98 — a noticeable difference in market-sensitivity profile.
| Metric | RKT | SF |
|---|---|---|
| Volatility (1Y, Annualized) | 58.88% | 27.41% |
| Beta (5Y) | 2.19 | 0.98 |
| Max Drawdown (5Y) | -59.90% | -36.25% |
| Avg. Volume (3M) | 34.27M | 1.29M |
Risk-Adjusted Performance
Risk-Return Positioning
Risk-Adjusted Metrics
| Metric | RKT | SF |
|---|---|---|
| Sharpe Ratio (1Y) | -0.20 | -0.45 |
| Sortino Ratio (1Y) | -0.29 | -0.62 |
Profitability
ROE (TTM)
Both Rocket (RKT) at 7.86% and Stifel Financial (SF) at 16.55% land near their industries’ usual ROE ranges, so capital efficiency looks broadly in line with peers on both sides.
RKT
Financial Services industry group
7.86%
- Max
- 44.78%
- Q3
- 21.85%
- Median
- 12.91%
- RKT
- 7.86%
- Q1
- 4.48%
- Min
- -18.71%
SF
Financial Services industry group
16.55%
- Max
- 44.78%
- Q3
- 21.85%
- SF
- 16.55%
- Median
- 12.91%
- Q1
- 4.48%
- Min
- -18.71%
Net Margin (TTM)
Both Rocket (RKT) at 11.02% and Stifel Financial (SF) at 16.73% keep about the typical share of revenue as profit for their industries — neither bottom line stands out from peers.
RKT
Financial Services industry group
11.02%
- Max
- 62.84%
- Q3
- 28.05%
- Median
- 15.36%
- RKT
- 11.02%
- Q1
- 4.82%
- Min
- -28.52%
SF
Financial Services industry group
16.73%
- Max
- 62.84%
- Q3
- 28.05%
- SF
- 16.73%
- Median
- 15.36%
- Q1
- 4.82%
- Min
- -28.52%
Operating Margin (TTM)
Both Rocket (RKT) at 43.54% and Stifel Financial (SF) at 22.49% run core operations about as efficiently as their industries’ norm — neither stands out on operating profitability.
RKT
Financial Services industry group
43.54%
- Max
- 107.33%
- Q3
- 55.90%
- RKT
- 43.54%
- Median
- 30.09%
- Q1
- 14.60%
- Min
- -44.34%
SF
Financial Services industry group
22.49%
- Max
- 107.33%
- Q3
- 55.90%
- Median
- 30.09%
- SF
- 22.49%
- Q1
- 14.60%
- Min
- -44.34%
Profitability Metrics
| Metric | RKT | SF |
|---|---|---|
| ROE (TTM) | 7.86% | 16.55% |
| ROA (TTM) | 4.45% | 2.25% |
| Net Margin (TTM) | 11.02% | 16.73% |
| Operating Margin (TTM) | 43.54% | 22.49% |
| Gross Margin (TTM) | -- | -- |
Growth
Revenue Growth
Rocket (RKT) at 26.87% sits in the top revenue growth quartile, while Stifel Financial (SF) at 11.33% is closer to the peer norm — faster top-line expansion for RKT.
EPS Growth
Stifel Financial (SF) at -6.08% is around its peer norm for EPS growth, while Rocket (RKT) at -123.81% drops into the bottom quartile, signaling weaker earnings momentum.
Growth Metrics
| Metric | RKT | SF |
|---|---|---|
| Revenue Growth (YoY) | 26.87% | 11.33% |
| Revenue Growth (3Y CAGR) | 3.25% | 8.03% |
| EPS Growth (YoY) | -123.81% | -6.08% |
| EPS Growth (3Y CAGR) | -- | 3.33% |
Financial Strength
Current Ratio (MRQ)
current ratio doesn’t apply on either side: Rocket (RKT) in Financial Services and Stifel Financial (SF) in Financial Services both report balance sheets without a current/non-current split, so their short-term liquidity is better judged through regulatory and funding measures.
Debt / Equity (MRQ)
debt-to-equity ratio is set aside for both: Rocket (RKT) in Financial Services and Stifel Financial (SF) in Financial Services run businesses where balance-sheet leverage is part of the model, so capital-adequacy and funding measures are the better gauges of balance-sheet risk.
Financial Strength Metrics
| Metric | RKT | SF |
|---|---|---|
| Current Ratio (MRQ) | -- | -- |
| Debt / Equity (MRQ) | -- | -- |
| Net Debt / EBITDA | -- | -- |
Dividends
Dividend Yield (TTM)
Rocket (RKT) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Stifel Financial (SF) reports a yield of 1.83%, ranking against industry peers normally.
RKT
Financial Services industry group
0.00%
- Max
- 9.77%
- Q3
- 3.92%
- Median
- 1.09%
- RKT
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
SF
Financial Services industry group
1.83%
- Max
- 9.77%
- Q3
- 3.92%
- SF
- 1.83%
- Median
- 1.09%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Rocket (RKT) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Stifel Financial (SF) reports a payout of 22.98%, ranking against industry peers normally.
RKT
Financial Services industry group
0.00%
- Max
- 241.07%
- Q3
- 97.36%
- Median
- 25.77%
- RKT
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
SF
Financial Services industry group
22.98%
- Max
- 241.07%
- Q3
- 97.36%
- Median
- 25.77%
- SF
- 22.98%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Metrics
| Metric | RKT | SF |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 1.83% |
| Dividend Payout Ratio (TTM) | 0.00% | 22.98% |
Valuation
P/E Ratio (TTM)
An earnings multiple is available for just one side: Stifel Financial (SF) trades at 12.37 times trailing earnings, ranked against its peers, while Rocket (RKT) has no P/E ratio this period.
RKT
Financial Services industry group
--
- Max
- 45.85
- Q3
- 24.64
- Median
- 15.37
- Q1
- 9.68
- Min
- 0.16
- RKT
- --
SF
Financial Services industry group
12.37
- Max
- 45.85
- Q3
- 24.64
- Median
- 15.37
- SF
- 12.37
- Q1
- 9.68
- Min
- 0.16
P/S Ratio (TTM)
On P/S ratio, both Rocket (RKT) at 3.61 and Stifel Financial (SF) at 1.82 are priced roughly in line with their industries — neither looks cheap nor rich on a sales basis.
RKT
Financial Services industry group
3.61
- Max
- 9.23
- Q3
- 4.57
- RKT
- 3.61
- Median
- 2.72
- Q1
- 1.28
- Min
- -0.55
SF
Financial Services industry group
1.82
- Max
- 9.23
- Q3
- 4.57
- Median
- 2.72
- SF
- 1.82
- Q1
- 1.28
- Min
- -0.55
P/B Ratio (MRQ)
On P/B ratio, both Rocket (RKT) at 1.76 and Stifel Financial (SF) at 2.00 are valued close to their industries’ norm against book — neither stands out from peers.
RKT
Financial Services industry group
1.76
- Max
- 7.79
- Q3
- 3.63
- RKT
- 1.76
- Median
- 1.57
- Q1
- 0.81
- Min
- -0.39
SF
Financial Services industry group
2.00
- Max
- 7.79
- Q3
- 3.63
- SF
- 2.00
- Median
- 1.57
- Q1
- 0.81
- Min
- -0.39
Valuation Metrics
| Metric | RKT | SF |
|---|---|---|
| P/E Ratio (TTM) | -- | 12.37 |
| P/S Ratio (TTM) | 3.61 | 1.82 |
| P/B Ratio (MRQ) | 1.76 | 2.00 |
| Free Cash Flow Yield (TTM) | -- | -- |