KEY vs. WF: KeyCorp vs. Woori Financial Stock Comparison
How do KeyCorp (KEY) and Woori Financial (WF) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.
Company Profile
KeyCorp (KEY) and Woori Financial (WF) are both classified in the Diversified Banks sub-industry within the broader Banks industry, placing them in the closest GICS peer bucket.
KeyCorp (KEY) trades as ordinary local shares, while Woori Financial (WF) trades as an ADR — compare with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.
| Profile Item | KEY | WF |
|---|---|---|
| Name | KeyCorp | Woori Financial Group Inc. Sponsored ADR |
| Country/Region | United States | South Korea |
| GICS Sector | Financials | Financials |
| GICS Industry Group | Banks | Banks |
| GICS Industry | Banks | Banks |
| GICS Sub-Industry | Diversified Banks | Diversified Banks |
| Market Capitalization | 22.02 billion USD | 16.87 billion USD |
| Currency | USD | USD |
| Exchange | NYSE | NYSE |
| Listing Date | November 5, 1987 | October 1, 2003 |
| Security Type | Common Stock | ADR |
Price Performance
Cumulative Growth
Trailing Returns
Calendar-Year Returns
Performance Metrics
| Metric | KEY | WF |
|---|---|---|
| Total Return (1Y) | 24.10% | 29.84% |
| Total Return (3Y, Annualized) | 31.53% | 43.68% |
| Total Return (5Y, Annualized) | 3.00% | 22.77% |
Risk Profile
Drawdown History
Return Distribution
Risk Metrics
KeyCorp (KEY) is heavily traded at around 14.36M shares per day, whereas Woori Financial (WF) is thinly traded at only 85.96K — larger orders in the latter may face more price impact or wider spreads, depending on market conditions.
| Metric | KEY | WF |
|---|---|---|
| Volatility (1Y, Annualized) | 23.07% | 35.97% |
| Beta (5Y) | 1.06 | 0.99 |
| Max Drawdown (5Y) | -65.23% | -43.52% |
| Avg. Volume (3M) | 14.36M | 85.96K |
Risk-Adjusted Performance
Risk-Return Positioning
Risk-Adjusted Metrics
| Metric | KEY | WF |
|---|---|---|
| Sharpe Ratio (1Y) | 0.86 | 0.71 |
| Sortino Ratio (1Y) | 1.25 | 1.08 |
Profitability
ROE (TTM)
KeyCorp (KEY) at 11.17% is around its peer norm for ROE, while Woori Financial (WF) at 7.93% drops into the bottom quartile, signaling weaker returns on shareholders’ equity.
KEY
Banks industry group
11.17%
- Max
- 19.84%
- Q3
- 13.67%
- Median
- 11.49%
- KEY
- 11.17%
- Q1
- 9.50%
- Min
- 3.64%
WF
Banks industry group
7.93%
- Max
- 19.84%
- Q3
- 13.67%
- Median
- 11.49%
- Q1
- 9.50%
- WF
- 7.93%
- Min
- 3.64%
Net Margin (TTM)
KeyCorp (KEY) at 27.99% keeps about the industry-typical share of revenue as profit, while Woori Financial (WF) at 27.06% retains only a bottom-quartile share.
KEY
Banks industry group
27.99%
- Max
- 47.19%
- Q3
- 35.25%
- Median
- 31.21%
- KEY
- 27.99%
- Q1
- 27.11%
- Min
- 14.93%
WF
Banks industry group
27.06%
- Max
- 47.19%
- Q3
- 35.25%
- Median
- 31.21%
- Q1
- 27.11%
- WF
- 27.06%
- Min
- 14.93%
Operating Margin (TTM)
Neither side reports a meaningful operating margin: for KeyCorp (KEY) in Banks and Woori Financial (WF) in Banks, funding costs are part of the core business, so net margin and ROE are the cleaner profitability reads.
Profitability Metrics
| Metric | KEY | WF |
|---|---|---|
| ROE (TTM) | 11.17% | 7.93% |
| ROA (TTM) | 1.11% | 0.51% |
| Net Margin (TTM) | 27.99% | 27.06% |
| Operating Margin (TTM) | -- | -- |
| Gross Margin (TTM) | -- | -- |
Growth
Revenue Growth
KeyCorp (KEY) at 65.72% delivers above-range revenue growth, while Woori Financial (WF) at 5.30% falls into the bottom quartile — a wide split in revenue momentum.
EPS Growth
Only one side can be read here: Woori Financial (WF) reports EPS growth of 2.58%, ranked against its industry; KeyCorp (KEY) has no EPS growth figure this period.
Growth Metrics
| Metric | KEY | WF |
|---|---|---|
| Revenue Growth (YoY) | 65.72% | 5.30% |
| Revenue Growth (3Y CAGR) | 1.21% | 5.16% |
| EPS Growth (YoY) | -- | 2.58% |
| EPS Growth (3Y CAGR) | -7.65% | -1.12% |
Financial Strength
Current Ratio (MRQ)
current ratio doesn’t apply on either side: KeyCorp (KEY) in Banks and Woori Financial (WF) in Banks both report balance sheets without a current/non-current split, so their short-term liquidity is better judged through regulatory and funding measures.
Debt / Equity (MRQ)
debt-to-equity ratio is set aside for both: KeyCorp (KEY) in Banks and Woori Financial (WF) in Banks run businesses where balance-sheet leverage is part of the model, so capital-adequacy and funding measures are the better gauges of balance-sheet risk.
Financial Strength Metrics
| Metric | KEY | WF |
|---|---|---|
| Current Ratio (MRQ) | -- | -- |
| Debt / Equity (MRQ) | -- | -- |
| Net Debt / EBITDA | -- | -- |
Dividends
Dividend Yield (TTM)
KeyCorp (KEY) at 3.91% earns its spot in the top quartile of its industry’s yields; Woori Financial (WF) at 1,108.19% is past the top of its own peer range — territory where a dividend-safety check matters more than the headline number.
KEY
Banks industry group
3.91%
- Max
- 5.79%
- KEY
- 3.91%
- Q3
- 3.18%
- Median
- 2.39%
- Q1
- 1.20%
- Min
- 0.00%
WF
Banks industry group
1,108.19%
- WF
- 1,108.19%
- Max
- 5.79%
- Q3
- 3.18%
- Median
- 2.39%
- Q1
- 1.20%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Woori Financial (WF) at 32.85% pays out a band-typical share of earnings, while KeyCorp (KEY) at 45.05% distributes more than its industry norm — less retained, thinner cover.
KEY
Banks industry group
45.05%
- Max
- 70.75%
- KEY
- 45.05%
- Q3
- 41.28%
- Median
- 29.26%
- Q1
- 18.98%
- Min
- 0.00%
WF
Banks industry group
32.85%
- Max
- 70.75%
- Q3
- 41.28%
- WF
- 32.85%
- Median
- 29.26%
- Q1
- 18.98%
- Min
- 0.00%
Dividend Metrics
| Metric | KEY | WF |
|---|---|---|
| Dividend Yield (TTM) | 3.91% | 1,108.19% |
| Dividend Payout Ratio (TTM) | 45.05% | 32.85% |
Valuation
P/E Ratio (TTM)
Woori Financial (WF) at 8.04 sits in the cheaper P/E ratio quartile, while KeyCorp (KEY) at 11.46 is closer to its industry’s usual earnings multiple — a discount for WF, though growth and earnings durability still matter.
KEY
Banks industry group
11.46
- Max
- 18.16
- Q3
- 13.75
- Median
- 11.81
- KEY
- 11.46
- Q1
- 10.64
- Min
- 6.49
WF
Banks industry group
8.04
- Max
- 18.16
- Q3
- 13.75
- Median
- 11.81
- Q1
- 10.64
- WF
- 8.04
- Min
- 6.49
P/S Ratio (TTM)
P/S ratio is set aside for both KeyCorp (KEY) in Banks and Woori Financial (WF) in Banks: without a conventional revenue line, pricing per dollar of sales isn’t meaningful, and book- or earnings-based multiples make the better comparison.
P/B Ratio (MRQ)
Woori Financial (WF) at 0.63 sits in the lower P/B ratio quartile against book while KeyCorp (KEY) at 1.39 is valued near its industry’s middle — WF is cheaper on assets, though weigh it against ROE and asset quality.
KEY
Banks industry group
1.39
- Max
- 2.28
- Q3
- 1.58
- KEY
- 1.39
- Median
- 1.32
- Q1
- 1.10
- Min
- 0.59
WF
Banks industry group
0.63
- Max
- 2.28
- Q3
- 1.58
- Median
- 1.32
- Q1
- 1.10
- WF
- 0.63
- Min
- 0.59
Valuation Metrics
| Metric | KEY | WF |
|---|---|---|
| P/E Ratio (TTM) | 11.46 | 8.04 |
| P/S Ratio (TTM) | -- | -- |
| P/B Ratio (MRQ) | 1.39 | 0.63 |
| Free Cash Flow Yield (TTM) | -- | -- |