CPB vs. KHC: Campbell's vs. Kraft Heinz Stock Comparison
How do Campbell's (CPB) and Kraft Heinz (KHC) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.
Company Profile
Campbell's (CPB) and Kraft Heinz (KHC) are both classified in the Packaged Foods & Meats sub-industry within the broader Food Products industry, placing them in the closest GICS peer bucket.
| Profile Item | CPB | KHC |
|---|---|---|
| Name | The Campbell's Company Common Stock | The Kraft Heinz Company |
| Country/Region | United States | United States |
| GICS Sector | Consumer Staples | Consumer Staples |
| GICS Industry Group | Food, Beverage & Tobacco | Food, Beverage & Tobacco |
| GICS Industry | Food Products | Food Products |
| GICS Sub-Industry | Packaged Foods & Meats | Packaged Foods & Meats |
| Market Capitalization | 6.90 billion USD | 29.13 billion USD |
| Currency | USD | USD |
| Exchange | Nasdaq | Nasdaq |
| Listing Date | February 21, 1973 | July 6, 2015 |
| Security Type | Common Stock | Common Stock |
Price Performance
Cumulative Growth
Trailing Returns
Calendar-Year Returns
Performance Metrics
| Metric | CPB | KHC |
|---|---|---|
| Total Return (1Y) | -21.62% | 7.82% |
| Total Return (3Y, Annualized) | -13.83% | -4.22% |
| Total Return (5Y, Annualized) | -7.67% | -3.33% |
Risk Profile
Drawdown History
Return Distribution
Risk Metrics
| Metric | CPB | KHC |
|---|---|---|
| Volatility (1Y, Annualized) | 34.04% | 28.10% |
| Beta (5Y) | 0.04 | 0.11 |
| Max Drawdown (5Y) | -61.11% | -41.69% |
| Avg. Volume (3M) | 7.29M | 16.72M |
Risk-Adjusted Performance
Risk-Return Positioning
Risk-Adjusted Metrics
| Metric | CPB | KHC |
|---|---|---|
| Sharpe Ratio (1Y) | -0.76 | 0.13 |
| Sortino Ratio (1Y) | -1.05 | 0.18 |
Profitability
ROE (TTM)
Kraft Heinz (KHC) reports a negative ROE of -8.95%; negative ROE can reflect losses or negative shareholders’ equity, so it is harder to read as capital efficiency. Meanwhile Campbell's (CPB) reports 10.05%, ranking against industry peers normally.
CPB
Food, Beverage & Tobacco industry group
10.05%
- Max
- 32.02%
- Q3
- 16.61%
- CPB
- 10.05%
- Median
- 10.05%
- Q1
- 4.10%
- Min
- -10.50%
KHC
Food, Beverage & Tobacco industry group
-8.95%
- Max
- 32.02%
- Q3
- 16.61%
- Median
- 10.05%
- Q1
- 4.10%
- KHC
- -8.95%
- Min
- -10.50%
Net Margin (TTM)
Kraft Heinz (KHC) reports a negative net margin of -13.99%, usually indicating a net loss over the period. Meanwhile Campbell's (CPB) reports 4.14%, ranking against industry peers normally.
CPB
Food, Beverage & Tobacco industry group
4.14%
- Max
- 24.83%
- Q3
- 11.22%
- Median
- 5.94%
- CPB
- 4.14%
- Q1
- 2.05%
- Min
- -11.49%
KHC
Food, Beverage & Tobacco industry group
-13.99%
- Max
- 24.83%
- Q3
- 11.22%
- Median
- 5.94%
- Q1
- 2.05%
- Min
- -11.49%
- KHC
- -13.99%
Operating Margin (TTM)
Both Campbell's (CPB) at 10.20% and Kraft Heinz (KHC) at 16.47% run core operations about as efficiently as their industries’ norm — neither stands out on operating profitability.
CPB
Food, Beverage & Tobacco industry group
10.20%
- Max
- 34.91%
- Q3
- 17.57%
- Median
- 11.06%
- CPB
- 10.20%
- Q1
- 4.15%
- Min
- -15.06%
KHC
Food, Beverage & Tobacco industry group
16.47%
- Max
- 34.91%
- Q3
- 17.57%
- KHC
- 16.47%
- Median
- 11.06%
- Q1
- 4.15%
- Min
- -15.06%
Profitability Metrics
| Metric | CPB | KHC |
|---|---|---|
| ROE (TTM) | 10.05% | -8.95% |
| ROA (TTM) | 4.94% | 3.56% |
| Net Margin (TTM) | 4.14% | -13.99% |
| Operating Margin (TTM) | 10.20% | 16.47% |
| Gross Margin (TTM) | 28.54% | 33.65% |
Growth
Revenue Growth
Both Campbell's (CPB) at -4.96% and Kraft Heinz (KHC) at -3.50% post bottom-quartile revenue growth versus peers, pointing to weaker demand or pricing momentum than typical rivals.
EPS Growth
Campbell's (CPB) at -34.83% is around its peer norm for EPS growth, while Kraft Heinz (KHC) at -318.14% falls below its industry range, a notably weak earnings reading.
Growth Metrics
| Metric | CPB | KHC |
|---|---|---|
| Revenue Growth (YoY) | -4.96% | -3.50% |
| Revenue Growth (3Y CAGR) | 1.36% | -1.98% |
| EPS Growth (YoY) | -34.83% | -318.14% |
| EPS Growth (3Y CAGR) | -22.83% | -- |
Financial Strength
Current Ratio (MRQ)
Both Campbell's (CPB) at 0.82 and Kraft Heinz (KHC) at 1.02 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.
CPB
Food, Beverage & Tobacco industry group
0.82
- Max
- 4.01
- Q3
- 2.35
- Median
- 1.53
- Q1
- 1.02
- CPB
- 0.82
- Min
- 0.33
KHC
Food, Beverage & Tobacco industry group
1.02
- Max
- 4.01
- Q3
- 2.35
- Median
- 1.53
- Q1
- 1.02
- KHC
- 1.02
- Min
- 0.33
Debt / Equity (MRQ)
Kraft Heinz (KHC) at 0.50 carries an industry-typical debt-to-equity mix, while Campbell's (CPB) at 1.79 uses more debt funding than most peers.
CPB
Food, Beverage & Tobacco industry group
1.79
- Max
- 2.19
- CPB
- 1.79
- Q3
- 1.11
- Median
- 0.68
- Q1
- 0.33
- Min
- 0.00
KHC
Food, Beverage & Tobacco industry group
0.50
- Max
- 2.19
- Q3
- 1.11
- Median
- 0.68
- KHC
- 0.50
- Q1
- 0.33
- Min
- 0.00
Financial Strength Metrics
| Metric | CPB | KHC |
|---|---|---|
| Current Ratio (MRQ) | 0.82 | 1.02 |
| Debt / Equity (MRQ) | 1.79 | 0.50 |
| Net Debt / EBITDA | 4.36 | 2.98 |
Dividends
Dividend Yield (TTM)
Both Campbell's (CPB) at 6.66% and Kraft Heinz (KHC) at 6.32% offer top-quartile dividend income relative to share price within their industries.
CPB
Food, Beverage & Tobacco industry group
6.66%
- Max
- 9.38%
- CPB
- 6.66%
- Q3
- 3.77%
- Median
- 1.76%
- Q1
- 0.00%
- Min
- 0.00%
KHC
Food, Beverage & Tobacco industry group
6.32%
- Max
- 9.38%
- KHC
- 6.32%
- Q3
- 3.77%
- Median
- 1.76%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Campbell's (CPB) reports payout ratio above 100% at 119.08%, meaning dividends exceeded current-period earnings and sustainability needs extra context. Meanwhile Kraft Heinz (KHC) reports 73.06%, ranking against industry peers normally.
CPB
Food, Beverage & Tobacco industry group
119.08%
- Max
- 199.19%
- CPB
- 119.08%
- Q3
- 81.03%
- Median
- 41.52%
- Q1
- 0.00%
- Min
- 0.00%
KHC
Food, Beverage & Tobacco industry group
73.06%
- Max
- 199.19%
- Q3
- 81.03%
- KHC
- 73.06%
- Median
- 41.52%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Metrics
| Metric | CPB | KHC |
|---|---|---|
| Dividend Yield (TTM) | 6.66% | 6.32% |
| Dividend Payout Ratio (TTM) | 119.08% | 73.06% |
Valuation
P/E Ratio (TTM)
An earnings multiple is available for just one side: Campbell's (CPB) trades at 17.66 times trailing earnings, ranked against its peers, while Kraft Heinz (KHC) has no P/E ratio this period.
CPB
Food, Beverage & Tobacco industry group
17.66
- Max
- 52.52
- Q3
- 30.78
- Median
- 18.76
- CPB
- 17.66
- Q1
- 12.77
- Min
- 4.72
KHC
Food, Beverage & Tobacco industry group
--
- Max
- 52.52
- Q3
- 30.78
- Median
- 18.76
- Q1
- 12.77
- Min
- 4.72
- KHC
- --
P/S Ratio (TTM)
On P/S ratio, both Campbell's (CPB) at 0.71 and Kraft Heinz (KHC) at 1.18 are priced roughly in line with their industries — neither looks cheap nor rich on a sales basis.
CPB
Food, Beverage & Tobacco industry group
0.71
- Max
- 4.64
- Q3
- 2.27
- Median
- 1.17
- CPB
- 0.71
- Q1
- 0.52
- Min
- 0.00
KHC
Food, Beverage & Tobacco industry group
1.18
- Max
- 4.64
- Q3
- 2.27
- KHC
- 1.18
- Median
- 1.17
- Q1
- 0.52
- Min
- 0.00
P/B Ratio (MRQ)
Kraft Heinz (KHC) at 0.81 sits in the lower P/B ratio quartile against book while Campbell's (CPB) at 1.79 is valued near its industry’s middle — KHC is cheaper on assets, though weigh it against ROE and asset quality.
CPB
Food, Beverage & Tobacco industry group
1.79
- Max
- 6.35
- Q3
- 3.07
- CPB
- 1.79
- Median
- 1.58
- Q1
- 0.82
- Min
- 0.00
KHC
Food, Beverage & Tobacco industry group
0.81
- Max
- 6.35
- Q3
- 3.07
- Median
- 1.58
- Q1
- 0.82
- KHC
- 0.81
- Min
- 0.00
Valuation Metrics
| Metric | CPB | KHC |
|---|---|---|
| P/E Ratio (TTM) | 17.66 | -- |
| P/S Ratio (TTM) | 0.71 | 1.18 |
| P/B Ratio (MRQ) | 1.79 | 0.81 |
| Free Cash Flow Yield (TTM) | 9.20% | 10.95% |