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BF.A vs. KOF: Brown-Forman vs. Coca-Cola FEMSA Stock Comparison

How do Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF) both belong to the Beverages industry, though BF.A is classified under Distillers & Vintners while KOF falls under Soft Drinks & Non-alcoholic Beverages.

Brown-Forman (BF.A) trades as ordinary local shares, while Coca-Cola FEMSA (KOF) trades as an ADR — compare with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.

Company profile comparison for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
Profile ItemBF.AKOF
NameBrown-Forman Corporation Class A Common StockCoca-Cola FEMSA, S.A.B. de C.V. - ADR
Country/RegionUnited StatesMexico
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupFood, Beverage & TobaccoFood, Beverage & Tobacco
GICS IndustryBeveragesBeverages
GICS Sub-IndustryDistillers & VintnersSoft Drinks & Non-alcoholic Beverages
Market Capitalization14.44 billion USD24.04 billion USD
CurrencyUSDUSD
ExchangeNYSENYSE
Listing DateMay 3, 1973September 14, 1993
Security TypeCommon StockADR

Price Performance

Cumulative Growth

BF.A
KOF
GSPC
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
Total Return (1Y)21.31%34.05%
Total Return (3Y, Annualized)-17.39%15.85%
Total Return (5Y, Annualized)-12.15%20.75%

Risk Profile

Drawdown History

BF.A
KOF
GSPC
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
Volatility (1Y, Annualized)38.10%24.28%
Beta (5Y)0.260.53
Max Drawdown (5Y)-67.09%-24.51%
Avg. Volume (3M)138.95K205.51K

Risk-Adjusted Performance

Risk-Return Positioning

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BF.A and KOF are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
Sharpe Ratio (1Y)0.451.23
Sortino Ratio (1Y)0.681.94

Profitability

ROE (TTM)

Brown-Forman (BF.A) at 18.12% sits in the top ROE quartile, while Coca-Cola FEMSA (KOF) at 16.61% is closer to the peer norm — stronger capital efficiency for BF.A.

BF.A

Food, Beverage & Tobacco industry group

18.12%

Max
32.02%
BF.A
18.12%
Q3
16.61%
Median
10.05%
Q1
4.10%
Min
-10.50%

KOF

Food, Beverage & Tobacco industry group

16.61%

Max
32.02%
KOF
16.61%
Q3
16.61%
Median
10.05%
Q1
4.10%
Min
-10.50%
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their ROE against the Food, Beverage & Tobacco industry group benchmark.

Net Margin (TTM)

Brown-Forman (BF.A) at 18.42% retains a top-quartile share of revenue as profit, ahead of Coca-Cola FEMSA (KOF) at 7.96%, which keeps about the industry-typical share.

BF.A

Food, Beverage & Tobacco industry group

18.42%

Max
24.83%
BF.A
18.42%
Q3
11.22%
Median
5.94%
Q1
2.05%
Min
-11.49%

KOF

Food, Beverage & Tobacco industry group

7.96%

Max
24.83%
Q3
11.22%
KOF
7.96%
Median
5.94%
Q1
2.05%
Min
-11.49%
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their net margin against the Food, Beverage & Tobacco industry group benchmark.

Operating Margin (TTM)

Brown-Forman (BF.A) at 27.55% operates in the top operating margin quartile, ahead of Coca-Cola FEMSA (KOF) at 14.73%, which runs around its industry’s norm.

BF.A

Food, Beverage & Tobacco industry group

27.55%

Max
34.91%
BF.A
27.55%
Q3
17.57%
Median
11.06%
Q1
4.15%
Min
-15.06%

KOF

Food, Beverage & Tobacco industry group

14.73%

Max
34.91%
Q3
17.57%
KOF
14.73%
Median
11.06%
Q1
4.15%
Min
-15.06%
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their operating margin against the Food, Beverage & Tobacco industry group benchmark.

Profitability Metrics

Profitability metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
ROE (TTM)18.12%16.61%
ROA (TTM)8.63%7.90%
Net Margin (TTM)18.42%7.96%
Operating Margin (TTM)27.55%14.73%
Gross Margin (TTM)60.66%46.79%

Growth

Revenue Growth

Both Brown-Forman (BF.A) at -1.18% and Coca-Cola FEMSA (KOF) at 4.27% land near their industries' usual revenue growth ranges, so top-line momentum looks broadly in line with peers on both sides.

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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their Revenue Growth across different time periods.

EPS Growth

Brown-Forman (BF.A) at -16.85% is around its peer norm for EPS growth, while Coca-Cola FEMSA (KOF) at -87.43% drops into the bottom quartile, signaling weaker earnings momentum.

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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
Revenue Growth (YoY)-1.18%4.27%
Revenue Growth (3Y CAGR)-2.42%8.77%
EPS Growth (YoY)-16.85%-87.43%
EPS Growth (3Y CAGR)-2.09%-46.08%

Financial Strength

Current Ratio (MRQ)

Coca-Cola FEMSA (KOF) at 1.14 keeps current ratio within its industry’s typical mid-range, while Brown-Forman (BF.A) at 3.26 sits above its industry’s typical mid-range — comfortable liquidity, though possibly with more idle current assets relative to peers.

BF.A

Food, Beverage & Tobacco industry group

3.26

Max
4.01
BF.A
3.26
Q3
2.35
Median
1.53
Q1
1.02
Min
0.33

KOF

Food, Beverage & Tobacco industry group

1.14

Max
4.01
Q3
2.35
Median
1.53
KOF
1.14
Q1
1.02
Min
0.33
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their current ratio against the Food, Beverage & Tobacco industry group benchmark.

Debt / Equity (MRQ)

Both Brown-Forman (BF.A) at 0.62 and Coca-Cola FEMSA (KOF) at 0.58 fund their balance sheets with roughly industry-typical debt-to-equity mixes.

BF.A

Food, Beverage & Tobacco industry group

0.62

Max
2.19
Q3
1.11
Median
0.68
BF.A
0.62
Q1
0.33
Min
0.00

KOF

Food, Beverage & Tobacco industry group

0.58

Max
2.19
Q3
1.11
Median
0.68
KOF
0.58
Q1
0.33
Min
0.00
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their debt-to-equity ratio against the Food, Beverage & Tobacco industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
Current Ratio (MRQ)3.261.14
Debt / Equity (MRQ)0.620.58
Net Debt / EBITDA1.800.85

Dividends

Dividend Yield (TTM)

Brown-Forman (BF.A) at 2.89% pays an industry-typical yield; Coca-Cola FEMSA (KOF) at 67.45% is above its entire peer range — the higher number, but one that calls for a look at payout sustainability before treating it as an advantage.

BF.A

Food, Beverage & Tobacco industry group

2.89%

Max
9.38%
Q3
3.77%
BF.A
2.89%
Median
1.76%
Q1
0.00%
Min
0.00%

KOF

Food, Beverage & Tobacco industry group

67.45%

KOF
67.45%
Max
9.38%
Q3
3.77%
Median
1.76%
Q1
0.00%
Min
0.00%
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their dividend yield against the Food, Beverage & Tobacco industry group benchmark.

Dividend Payout Ratio (TTM)

Coca-Cola FEMSA (KOF) reports payout ratio above 100% at 501.47%, meaning dividends exceeded current-period earnings and sustainability needs extra context. Meanwhile Brown-Forman (BF.A) reports 59.32%, ranking against industry peers normally.

BF.A

Food, Beverage & Tobacco industry group

59.32%

Max
199.19%
Q3
81.03%
BF.A
59.32%
Median
41.52%
Q1
0.00%
Min
0.00%

KOF

Food, Beverage & Tobacco industry group

501.47%

KOF
501.47%
Max
199.19%
Q3
81.03%
Median
41.52%
Q1
0.00%
Min
0.00%
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their payout ratio against the Food, Beverage & Tobacco industry group benchmark.

Dividend Metrics

Dividend metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
Dividend Yield (TTM)2.89%67.45%
Dividend Payout Ratio (TTM)59.32%501.47%

Valuation

P/E Ratio (TTM)

Brown-Forman (BF.A) at 20.30 is near its industry’s usual P/E ratio, while Coca-Cola FEMSA (KOF) at 139.55 sits above its peer range — an unusually expensive price for KOF’s trailing earnings.

BF.A

Food, Beverage & Tobacco industry group

20.30

Max
52.52
Q3
30.78
BF.A
20.30
Median
18.76
Q1
12.77
Min
4.72

KOF

Food, Beverage & Tobacco industry group

139.55

KOF
139.55
Max
52.52
Q3
30.78
Median
18.76
Q1
12.77
Min
4.72
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their P/E ratio against the Food, Beverage & Tobacco industry group benchmark.

P/S Ratio (TTM)

Coca-Cola FEMSA (KOF) at 0.08 looks cheap on sales in the lower P/S ratio quartile, while Brown-Forman (BF.A) at 3.69 looks rich in the upper quartile — a clear gap in price per dollar of revenue.

BF.A

Food, Beverage & Tobacco industry group

3.69

Max
4.64
BF.A
3.69
Q3
2.27
Median
1.17
Q1
0.52
Min
0.00

KOF

Food, Beverage & Tobacco industry group

0.08

Max
4.64
Q3
2.27
Median
1.17
Q1
0.52
KOF
0.08
Min
0.00
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their P/S ratio against the Food, Beverage & Tobacco industry group benchmark.

P/B Ratio (MRQ)

Coca-Cola FEMSA (KOF) at 2.98 is valued about in line with its industry on P/B ratio, while Brown-Forman (BF.A) at 3.64 carries an above-peer premium to book — BF.A is pricier on assets.

BF.A

Food, Beverage & Tobacco industry group

3.64

Max
6.35
BF.A
3.64
Q3
3.07
Median
1.58
Q1
0.82
Min
0.00

KOF

Food, Beverage & Tobacco industry group

2.98

Max
6.35
Q3
3.07
KOF
2.98
Median
1.58
Q1
0.82
Min
0.00
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Brown-Forman (BF.A) vs. Coca-Cola FEMSA (KOF): A comparison of their P/B ratio against the Food, Beverage & Tobacco industry group benchmark.

Valuation Metrics

Valuation metrics for Brown-Forman (BF.A) and Coca-Cola FEMSA (KOF)
MetricBF.AKOF
P/E Ratio (TTM)20.30139.55
P/S Ratio (TTM)3.690.08
P/B Ratio (MRQ)3.642.98
Free Cash Flow Yield (TTM)4.75%78.07%