QSR vs. VIK: Restaurant Brands vs. Viking Stock Comparison

November 11, 2026

How do Restaurant Brands (QSR) and Viking (VIK) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Restaurant Brands (QSR) and Viking (VIK) both belong to the Hotels, Restaurants & Leisure industry, though QSR is classified under Restaurants while VIK falls under Hotels, Resorts & Cruise Lines.

Restaurant Brands (QSR) has been public since December 11, 2014, giving it a longer listed trading history, while Viking (VIK) listed on May 1, 2024 and still has a shorter public-market record.

Company profile comparison for Restaurant Brands (QSR) and Viking (VIK)
Profile Item	QSR	VIK
Name	Restaurant Brands International Inc.	Viking Holdings Ltd.
Country/Region	United States	Bermuda
GICS Sector	Consumer Discretionary	Consumer Discretionary
GICS Industry Group	Consumer Services	Consumer Services
GICS Industry	Hotels, Restaurants & Leisure	Hotels, Restaurants & Leisure
GICS Sub-Industry	Restaurants	Hotels, Resorts & Cruise Lines
Market Capitalization	35.56 billion USD	39.07 billion USD
Currency	USD	USD
Exchange	NYSE	NYSE
Listing Date	December 11, 2014	May 1, 2024
Security Type	Common Stock	Common Stock

Price Performance

Cumulative Growth

QSR

VIK

GSPC

Restaurant Brands (QSR) vs. Viking (VIK), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Restaurant Brands (QSR) and Viking (VIK). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Restaurant Brands (QSR) and Viking (VIK). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
Total Return (1Y)	19.01%	49.03%
Total Return (3Y, Annualized)	7.95%	--
Total Return (5Y, Annualized)	9.80%	--

Risk Profile

Drawdown History

QSR

VIK

GSPC

Restaurant Brands (QSR) vs. Viking (VIK), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Restaurant Brands (QSR) and Viking (VIK). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Viking (VIK) has an aggressive beta of 1.38, indicating higher sensitivity to broad-market moves, while Restaurant Brands (QSR) is defensive at 0.54 and tends to be less market-sensitive — they sit on opposite ends of the beta spectrum.

Risk profile metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
Volatility (1Y, Annualized)	24.79%	41.04%
Beta (5Y)	0.54	1.38
Max Drawdown (5Y)	-24.53%	-35.39%
Avg. Volume (3M)	2.91M	3.95M

Risk-Adjusted Performance

Risk-Return Positioning

QSR and VIK are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
Sharpe Ratio (1Y)	0.59	1.09
Sortino Ratio (1Y)	0.89	1.71

Profitability

ROE (TTM)

Both companies show strong equity returns, but Viking (VIK) at 139.62% is the standout with ROE above its industry range; Restaurant Brands (QSR) at 39.05% also sits in the top quartile.

QSR

Consumer Services industry group

39.05%

Max: 76.75%
QSR: 39.05%
Q3: 34.07%
Median: 15.90%
Q1: 3.23%
Min: -40.61%

VIK

Consumer Services industry group

139.62%

VIK: 139.62%
Max: 76.75%
Q3: 34.07%
Median: 15.90%
Q1: 3.23%
Min: -40.61%

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their ROE against the Consumer Services industry group benchmark.

Net Margin (TTM)

For every dollar of sales, both Restaurant Brands (QSR) at 15.35% and Viking (VIK) at 19.33% retain more as net profit than most peers, landing in the top net margin quartile of their industries.

QSR

Consumer Services industry group

15.35%

Max: 25.52%
QSR: 15.35%
Q3: 12.95%
Median: 6.63%
Q1: 1.46%
Min: -14.36%

VIK

Consumer Services industry group

19.33%

Max: 25.52%
VIK: 19.33%
Q3: 12.95%
Median: 6.63%
Q1: 1.46%
Min: -14.36%

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their net margin against the Consumer Services industry group benchmark.

Operating Margin (TTM)

Both Restaurant Brands (QSR) at 27.92% and Viking (VIK) at 29.40% convert sales into operating profit at a top-quartile rate, pointing to tighter cost discipline before financing and tax.

QSR

Consumer Services industry group

27.92%

Max: 49.05%
QSR: 27.92%
Q3: 24.35%
Median: 14.23%
Q1: 5.67%
Min: -16.47%

VIK

Consumer Services industry group

29.40%

Max: 49.05%
VIK: 29.40%
Q3: 24.35%
Median: 14.23%
Q1: 5.67%
Min: -16.47%

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their operating margin against the Consumer Services industry group benchmark.

Profitability Metrics

Profitability metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
ROE (TTM)	39.05%	139.62%
ROA (TTM)	6.48%	8.14%
Net Margin (TTM)	15.35%	19.33%
Operating Margin (TTM)	27.92%	29.40%
Gross Margin (TTM)	34.33%	44.28%

Growth

Revenue Growth

Viking (VIK) at 21.89% sits in the top revenue growth quartile, while Restaurant Brands (QSR) at 12.23% is closer to the peer norm — faster top-line expansion for VIK.

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their Revenue Growth across different time periods.

EPS Growth

Viking (VIK) at 613.89% clears its industry range for EPS growth, a much stronger earnings trajectory than Restaurant Brands (QSR) at -26.10%, which is closer to a typical peer reading.

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
Revenue Growth (YoY)	12.23%	21.89%
Revenue Growth (3Y CAGR)	13.19%	26.97%
EPS Growth (YoY)	-26.10%	613.89%
EPS Growth (3Y CAGR)	-10.24%	--

Financial Strength

Current Ratio (MRQ)

Both Restaurant Brands (QSR) at 0.96 and Viking (VIK) at 0.81 carry current ratio within their industries’ typical mid-ranges, suggesting balanced short-term liquidity relative to peers.

QSR

Consumer Services industry group

0.96

Max: 3.41
Q3: 1.85
Median: 1.06
QSR: 0.96
Q1: 0.72
Min: 0.22

VIK

Consumer Services industry group

0.81

Max: 3.41
Q3: 1.85
Median: 1.06
VIK: 0.81
Q1: 0.72
Min: 0.22

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their current ratio against the Consumer Services industry group benchmark.

Debt / Equity (MRQ)

Restaurant Brands (QSR) at 2.84 carries an industry-typical debt-to-equity mix, while Viking (VIK) at 3.75 uses more debt funding than most peers.

QSR

Consumer Services industry group

2.84

Max: 6.12
Q3: 2.93
QSR: 2.84
Median: 1.29
Q1: 0.37
Min: 0.01

VIK

Consumer Services industry group

3.75

Max: 6.12
VIK: 3.75
Q3: 2.93
Median: 1.29
Q1: 0.37
Min: 0.01

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their debt-to-equity ratio against the Consumer Services industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
Current Ratio (MRQ)	0.96	0.81
Debt / Equity (MRQ)	2.84	3.75
Net Debt / EBITDA	4.98	1.15

Dividends

Dividend Yield (TTM)

Viking (VIK) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Restaurant Brands (QSR) reports a yield of 3.27%, ranking against industry peers normally.

QSR

Consumer Services industry group

3.27%

Max: 4.10%
QSR: 3.27%
Q3: 1.82%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

VIK

Consumer Services industry group

0.00%

Max: 4.10%
Q3: 1.82%
VIK: 0.00%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their dividend yield against the Consumer Services industry group benchmark.

Dividend Payout Ratio (TTM)

Viking (VIK) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Restaurant Brands (QSR) reports a payout of 56.48%, ranking against industry peers normally.

QSR

Consumer Services industry group

56.48%

Max: 89.80%
QSR: 56.48%
Q3: 36.83%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

VIK

Consumer Services industry group

0.00%

Max: 89.80%
Q3: 36.83%
VIK: 0.00%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their payout ratio against the Consumer Services industry group benchmark.

Dividend Metrics

Dividend metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
Dividend Yield (TTM)	3.27%	0.00%
Dividend Payout Ratio (TTM)	56.48%	0.00%

Valuation

P/E Ratio (TTM)

Both Restaurant Brands (QSR) at 17.07 and Viking (VIK) at 29.06 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.

QSR

Consumer Services industry group

17.07

Max: 71.70
Q3: 37.12
Median: 21.88
QSR: 17.07
Q1: 13.00
Min: 5.72

VIK

Consumer Services industry group

29.06

Max: 71.70
Q3: 37.12
VIK: 29.06
Median: 21.88
Q1: 13.00
Min: 5.72

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their P/E ratio against the Consumer Services industry group benchmark.

P/S Ratio (TTM)

Both Restaurant Brands (QSR) at 3.64 and Viking (VIK) at 5.61 command a richer price per dollar of sales than most peers, sitting in the upper P/S ratio quartile of their industries.

QSR

Consumer Services industry group

3.64

Max: 6.40
QSR: 3.64
Q3: 3.01
Median: 1.54
Q1: 0.74
Min: 0.08

VIK

Consumer Services industry group

5.61

Max: 6.40
VIK: 5.61
Q3: 3.01
Median: 1.54
Q1: 0.74
Min: 0.08

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their P/S ratio against the Consumer Services industry group benchmark.

P/B Ratio (MRQ)

Both look rich against book: Restaurant Brands (QSR) at 6.87 sits in the upper P/B ratio quartile, and Viking (VIK) at 24.05 prices even higher, above its industry range.

QSR

Consumer Services industry group

6.87

Max: 12.02
QSR: 6.87
Q3: 5.58
Median: 2.37
Q1: 1.09
Min: -4.51

VIK

Consumer Services industry group

24.05

VIK: 24.05
Max: 12.02
Q3: 5.58
Median: 2.37
Q1: 1.09
Min: -4.51

Restaurant Brands (QSR) vs. Viking (VIK): A comparison of their P/B ratio against the Consumer Services industry group benchmark.

Valuation Metrics

Valuation metrics for Restaurant Brands (QSR) and Viking (VIK)
Metric	QSR	VIK
P/E Ratio (TTM)	17.07	29.06
P/S Ratio (TTM)	3.64	5.61
P/B Ratio (MRQ)	6.87	24.05
Free Cash Flow Yield (TTM)	4.48%	1.04%