MNST vs. MO: Monster Beverage vs. Altria Stock Comparison
This page compares Monster Beverage (MNST) with Altria (MO) using performance and risk, profitability, financial strength, growth, dividends, and valuation metrics.
Performance
Cumulative Growth
Trailing Returns
Performance at a Glance
| Metric | MNST | MO |
|---|---|---|
| 1-Year Return | 45.75% | 28.51% |
Risk
Drawdown
Risk at a Glance
| Metric | MNST | MO |
|---|---|---|
| 1-Year Volatility | 26.43% | 22.64% |
| Beta | 0.53 | 0.46 |
| 3-Month Avg. Volume | 5.25M | 9.21M |
Company Profile
Monster Beverage (MNST) and Altria (MO) both fall under the Food, Beverage & Tobacco industry group, but MNST is classified in Beverages while MO is classified in Tobacco.
| Profile Item | MNST | MO |
|---|---|---|
| Name | Monster Beverage Corporation | Altria Group, Inc. |
| Country/Region | United States | United States |
| GICS Sector | Consumer Staples | Consumer Staples |
| GICS Industry Group | Food, Beverage & Tobacco | Food, Beverage & Tobacco |
| GICS Industry | Beverages | Tobacco |
| GICS Sub-Industry | Soft Drinks & Non-alcoholic Beverages | Tobacco |
| Market Capitalization | 90.79 billion USD | 120.13 billion USD |
| Currency | USD | USD |
| Exchange | Nasdaq | NYSE |
| Listing Date | December 9, 1985 | January 2, 1962 |
| Security Type | Common Stock | Common Stock |
Valuation
Price-to-Earnings Ratio (TTM)
Altria (MO) at 15.02 is near its industry’s usual P/E ratio, while Monster Beverage (MNST) at 44.85 sits in the richer quartile — MNST needs stronger growth or earnings quality to justify the premium.
MNST
Food, Beverage & Tobacco industry group
44.85
- Max
- 45.22
- MNST
- 44.85
- Q3
- 29.15
- Median
- 18.76
- Q1
- 11.63
- Min
- 5.43
MO
Food, Beverage & Tobacco industry group
15.02
- Max
- 45.22
- Q3
- 29.15
- Median
- 18.76
- MO
- 15.02
- Q1
- 11.63
- Min
- 5.43
Price-to-Sales Ratio (TTM)
Investors are paying well above the peer range per dollar of sales for both Monster Beverage (MNST) at 10.32 and Altria (MO) at 5.90 — each P/S ratio clears its industry’s benchmark range.
MNST
Food, Beverage & Tobacco industry group
10.32
- MNST
- 10.32
- Max
- 3.97
- Q3
- 2.30
- Median
- 1.00
- Q1
- 0.57
- Min
- 0.00
MO
Food, Beverage & Tobacco industry group
5.90
- MO
- 5.90
- Max
- 3.97
- Q3
- 2.30
- Median
- 1.00
- Q1
- 0.57
- Min
- 0.00
Price-to-Book Ratio (MRQ)
Altria (MO) reports a negative P/B ratio of -37.43, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Monster Beverage (MNST) reports 10.40, ranking against industry peers normally.
MNST
Food, Beverage & Tobacco industry group
10.40
- MNST
- 10.40
- Max
- 5.99
- Q3
- 3.21
- Median
- 1.70
- Q1
- 0.96
- Min
- 0.00
MO
Food, Beverage & Tobacco industry group
-37.43
- Max
- 5.99
- Q3
- 3.21
- Median
- 1.70
- Q1
- 0.96
- Min
- 0.00
- MO
- -37.43
Valuation at a Glance
| Metric | MNST | MO |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 44.85 | 15.02 |
| Price-to-Sales Ratio (TTM) | 10.32 | 5.90 |
| Price-to-Book Ratio (MRQ) | 10.40 | -37.43 |
| Free Cash Flow Yield | 1.86% | 7.11% |
Profitability
Return on Equity (TTM)
Capital efficiency shows on one side only: Monster Beverage (MNST) earns 26.65% on shareholders’ equity, ranked against its industry; Altria (MO) has no ROE this period.
MNST
Food, Beverage & Tobacco industry group
26.65%
- Max
- 37.95%
- MNST
- 26.65%
- Q3
- 18.99%
- Median
- 14.93%
- Q1
- 3.88%
- Min
- -18.08%
MO
Food, Beverage & Tobacco industry group
--
- Max
- 37.95%
- Q3
- 18.99%
- Median
- 14.93%
- Q1
- 3.88%
- Min
- -18.08%
- MO
- --
Net Profit Margin (TTM)
Altria (MO) at 39.52% keeps the most of each sales dollar — above its industry’s net margin range — and Monster Beverage (MNST) at 23.11% also retains a top-quartile share.
MNST
Food, Beverage & Tobacco industry group
23.11%
- Max
- 27.80%
- MNST
- 23.11%
- Q3
- 12.29%
- Median
- 6.11%
- Q1
- 1.28%
- Min
- -7.46%
MO
Food, Beverage & Tobacco industry group
39.52%
- MO
- 39.52%
- Max
- 27.80%
- Q3
- 12.29%
- Median
- 6.11%
- Q1
- 1.28%
- Min
- -7.46%
Operating Profit Margin (TTM)
Altria (MO) at 62.30% shows unusually strong operating efficiency — above its industry’s operating margin range — and Monster Beverage (MNST) at 31.02% also operates in the top quartile.
MNST
Food, Beverage & Tobacco industry group
31.02%
- Max
- 36.04%
- MNST
- 31.02%
- Q3
- 17.34%
- Median
- 10.44%
- Q1
- 3.65%
- Min
- -7.33%
MO
Food, Beverage & Tobacco industry group
62.30%
- MO
- 62.30%
- Max
- 36.04%
- Q3
- 17.34%
- Median
- 10.44%
- Q1
- 3.65%
- Min
- -7.33%
Profitability at a Glance
| Metric | MNST | MO |
|---|---|---|
| Return on Equity (TTM) | 26.65% | -- |
| Return on Assets (TTM) | 17.73% | 27.61% |
| Net Profit Margin (TTM) | 23.11% | 39.52% |
| Operating Profit Margin (TTM) | 31.02% | 62.30% |
| Gross Profit Margin (TTM) | 55.47% | 87.38% |
Growth
Revenue Growth
Revenue Growth at a Glance
| Metric | MNST | MO |
|---|---|---|
| 1-Year Revenue Growth | 10.70% | -1.49% |
| 3-Year Revenue CAGR | 9.54% | -0.89% |
EPS Growth
EPS Growth at a Glance
| Metric | MNST | MO |
|---|---|---|
| 1-Year EPS Growth | 19.75% | -37.00% |
| 3-Year EPS CAGR | 20.28% | 8.90% |
Financial Strength
Current Ratio (MRQ)
Monster Beverage (MNST) at 3.26 carries current ratio above its industry’s typical mid-range, while Altria (MO) at 0.62 runs in the tighter-liquidity quartile — different working-capital profiles, both worth examining.
MNST
Food, Beverage & Tobacco industry group
3.26
- Max
- 5.06
- MNST
- 3.26
- Q3
- 2.66
- Median
- 1.60
- Q1
- 1.05
- Min
- 0.54
MO
Food, Beverage & Tobacco industry group
0.62
- Max
- 5.06
- Q3
- 2.66
- Median
- 1.60
- Q1
- 1.05
- MO
- 0.62
- Min
- 0.54
Debt-to-Equity Ratio (MRQ)
Only one side’s leverage can be read here: Monster Beverage (MNST) carries debt-to-equity ratio of 0.01 against its industry range, while Altria (MO) reports no figure this period.
MNST
Food, Beverage & Tobacco industry group
0.01
- Max
- 2.20
- Q3
- 1.12
- Median
- 0.70
- Q1
- 0.35
- MNST
- 0.01
- Min
- 0.00
MO
Food, Beverage & Tobacco industry group
--
- Max
- 2.20
- Q3
- 1.12
- Median
- 0.70
- Q1
- 0.35
- Min
- 0.00
- MO
- --
Financial Strength at a Glance
| Metric | MNST | MO |
|---|---|---|
| Current Ratio (MRQ) | 3.26 | 0.62 |
| Debt-to-Equity Ratio (MRQ) | 0.01 | -- |
| Net Debt / EBITDA | -1.02 | 1.33 |
Dividends
Dividend Yield (TTM)
Monster Beverage (MNST) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Altria (MO) reports a yield of 5.89%, ranking against industry peers normally.
MNST
Food, Beverage & Tobacco industry group
0.00%
- Max
- 10.71%
- Q3
- 4.63%
- Median
- 3.19%
- MNST
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
MO
Food, Beverage & Tobacco industry group
5.89%
- Max
- 10.71%
- MO
- 5.89%
- Q3
- 4.63%
- Median
- 3.19%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Monster Beverage (MNST) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Altria (MO) reports a payout of 87.68%, ranking against industry peers normally.
MNST
Food, Beverage & Tobacco industry group
0.00%
- Max
- 159.06%
- Q3
- 86.47%
- Median
- 45.18%
- MNST
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
MO
Food, Beverage & Tobacco industry group
87.68%
- Max
- 159.06%
- MO
- 87.68%
- Q3
- 86.47%
- Median
- 45.18%
- Q1
- 0.00%
- Min
- 0.00%
Dividends at a Glance
| Metric | MNST | MO |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 5.89% |
| Dividend Payout Ratio (TTM) | 0.00% | 87.68% |