DEO vs. KOF: A Head-to-Head Stock Comparison

Updated on October 5, 2025

Here’s a clear look at DEO and KOF, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.

Company Profile

Both DEO and KOF are American Depositary Receipts (ADRs). This provides U.S. investors with straightforward access to investing in these foreign-listed companies.

Symbol	DEO	KOF
Company Name	Diageo plc	Coca-Cola FEMSA, S.A.B. de C.V.
Country	United Kingdom	Mexico
GICS Sector	Consumer Staples	Consumer Staples
GICS Industry	Beverages	Beverages
Market Capitalization	53.64 billion USD	17.57 billion USD
Exchange	NYSE	NYSE
Listing Date	March 14, 1991	September 14, 1993
Security Type	ADR	ADR

Historical Performance

This chart compares the performance of DEO and KOF by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.

DEO vs. KOF: Growth of a $10,000 investment over the past one year.

Historical Performance at a Glance

Symbol	DEO	KOF
5-Day Price Return	0.20%	-1.73%
13-Week Price Return	-6.38%	-15.37%
26-Week Price Return	-12.77%	-18.24%
52-Week Price Return	-32.13%	-14.52%
Month-to-Date Return	-13.35%	-4.11%
Year-to-Date Return	-30.03%	-6.20%
10-Day Avg. Volume	3.66M	1.97M
3-Month Avg. Volume	3.15M	0.92M
3-Month Volatility	25.66%	24.64%
Beta	0.50	0.60

Profitability

Return on Equity (TTM)

DEO

22.03%

Beverages Industry

Max: 45.90%
Q3: 22.74%
Median: 10.10%
Q1: 6.35%
Min: -13.21%

DEO’s Return on Equity of 22.03% is on par with the norm for the Beverages industry, indicating its profitability relative to shareholder equity is typical for the sector.

KOF

16.49%

Beverages Industry

Max: 45.90%
Q3: 22.74%
Median: 10.10%
Q1: 6.35%
Min: -13.21%

KOF’s Return on Equity of 16.49% is on par with the norm for the Beverages industry, indicating its profitability relative to shareholder equity is typical for the sector.

DEO vs. KOF: A comparison of their Return on Equity (TTM) against the Beverages industry benchmark.

Net Profit Margin (TTM)

DEO

11.63%

Beverages Industry

Max: 21.38%
Q3: 12.24%
Median: 8.43%
Q1: 5.97%
Min: 0.65%

DEO’s Net Profit Margin of 11.63% is aligned with the median group of its peers in the Beverages industry. This indicates its ability to convert revenue into profit is typical for the sector.

KOF

8.19%

Beverages Industry

Max: 21.38%
Q3: 12.24%
Median: 8.43%
Q1: 5.97%
Min: 0.65%

KOF’s Net Profit Margin of 8.19% is aligned with the median group of its peers in the Beverages industry. This indicates its ability to convert revenue into profit is typical for the sector.

DEO vs. KOF: A comparison of their Net Profit Margin (TTM) against the Beverages industry benchmark.

Operating Profit Margin (TTM)

DEO

20.61%

Beverages Industry

Max: 29.32%
Q3: 20.15%
Median: 13.14%
Q1: 10.74%
Min: 1.24%

An Operating Profit Margin of 20.61% places DEO in the upper quartile for the Beverages industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.

KOF

13.99%

Beverages Industry

Max: 29.32%
Q3: 20.15%
Median: 13.14%
Q1: 10.74%
Min: 1.24%

KOF’s Operating Profit Margin of 13.99% is around the midpoint for the Beverages industry, indicating that its efficiency in managing core business operations is typical for the sector.

DEO vs. KOF: A comparison of their Operating Profit Margin (TTM) against the Beverages industry benchmark.

Profitability at a Glance

Symbol	DEO	KOF
Return on Equity (TTM)	22.03%	16.49%
Return on Assets (TTM)	4.89%	7.60%
Net Profit Margin (TTM)	11.63%	8.19%
Operating Profit Margin (TTM)	20.61%	13.99%
Gross Profit Margin (TTM)	60.13%	46.09%

Financial Strength

Current Ratio (MRQ)

DEO

1.63

Beverages Industry

Max: 3.52
Q3: 2.00
Median: 1.22
Q1: 0.87
Min: 0.55

DEO’s Current Ratio of 1.63 aligns with the median group of the Beverages industry, indicating that its short-term liquidity is in line with its sector peers.

KOF

1.12

Beverages Industry

Max: 3.52
Q3: 2.00
Median: 1.22
Q1: 0.87
Min: 0.55

KOF’s Current Ratio of 1.12 aligns with the median group of the Beverages industry, indicating that its short-term liquidity is in line with its sector peers.

DEO vs. KOF: A comparison of their Current Ratio (MRQ) against the Beverages industry benchmark.

Debt-to-Equity Ratio (MRQ)

DEO

2.14

Beverages Industry

Max: 2.14
Q3: 1.14
Median: 0.74
Q1: 0.37
Min: 0.00

DEO’s leverage is in the upper quartile of the Beverages industry, with a Debt-to-Equity Ratio of 2.14. While this approach can boost equity growth, it also exposes the company to greater financial vulnerability.

KOF

0.62

Beverages Industry

Max: 2.14
Q3: 1.14
Median: 0.74
Q1: 0.37
Min: 0.00

KOF’s Debt-to-Equity Ratio of 0.62 is typical for the Beverages industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.

DEO vs. KOF: A comparison of their Debt-to-Equity Ratio (MRQ) against the Beverages industry benchmark.

Interest Coverage Ratio (TTM)

DEO

11.78

Beverages Industry

Max: 78.96
Q3: 42.68
Median: 10.96
Q1: 3.86
Min: 0.81

DEO’s Interest Coverage Ratio of 11.78 is positioned comfortably within the norm for the Beverages industry, indicating a standard and healthy capacity to cover its interest payments.

KOF

11.45

Beverages Industry

Max: 78.96
Q3: 42.68
Median: 10.96
Q1: 3.86
Min: 0.81

KOF’s Interest Coverage Ratio of 11.45 is positioned comfortably within the norm for the Beverages industry, indicating a standard and healthy capacity to cover its interest payments.

DEO vs. KOF: A comparison of their Interest Coverage Ratio (TTM) against the Beverages industry benchmark.

Financial Strength at a Glance

Symbol	DEO	KOF
Current Ratio (MRQ)	1.63	1.12
Quick Ratio (MRQ)	0.64	0.90
Debt-to-Equity Ratio (MRQ)	2.14	0.62
Interest Coverage Ratio (TTM)	11.78	11.45

Growth

Revenue Growth

DEO vs. KOF: A side-by-side comparison of their Revenue Growth for the MRQ (YoY), TTM (YoY), 3-Year CAGR, and 5-Year CAGR periods.

EPS Growth

DEO vs. KOF: A side-by-side comparison of their EPS Growth for the MRQ (YoY), TTM (YoY), 3-Year CAGR, and 5-Year CAGR periods.

Dividend

Dividend Yield (TTM)

DEO

4.33%

Beverages Industry

Max: 7.92%
Q3: 4.37%
Median: 3.32%
Q1: 1.98%
Min: 0.00%

DEO’s Dividend Yield of 4.33% is consistent with its peers in the Beverages industry, providing a dividend return that is standard for its sector.

KOF

4.07%

Beverages Industry

Max: 7.92%
Q3: 4.37%
Median: 3.32%
Q1: 1.98%
Min: 0.00%

KOF’s Dividend Yield of 4.07% is consistent with its peers in the Beverages industry, providing a dividend return that is standard for its sector.

DEO vs. KOF: A comparison of their Dividend Yield (TTM) against the Beverages industry benchmark.

Dividend Payout Ratio (TTM)

DEO

97.62%

Beverages Industry

Max: 188.65%
Q3: 104.55%
Median: 72.60%
Q1: 40.31%
Min: 0.00%

DEO’s Dividend Payout Ratio of 97.62% is within the typical range for the Beverages industry, suggesting a balanced approach between shareholder payouts and company reinvestment.

KOF

74.39%

Beverages Industry

Max: 188.65%
Q3: 104.55%
Median: 72.60%
Q1: 40.31%
Min: 0.00%

KOF’s Dividend Payout Ratio of 74.39% is within the typical range for the Beverages industry, suggesting a balanced approach between shareholder payouts and company reinvestment.

DEO vs. KOF: A comparison of their Dividend Payout Ratio (TTM) against the Beverages industry benchmark.

Dividend at a Glance

Symbol	DEO	KOF
Dividend Yield (TTM)	4.33%	4.07%
Dividend Payout Ratio (TTM)	97.62%	74.39%

Valuation

Price-to-Earnings Ratio (TTM)

DEO

22.56

Beverages Industry

Max: 35.25
Q3: 22.66
Median: 17.17
Q1: 13.65
Min: 4.77

DEO’s P/E Ratio of 22.56 is within the middle range for the Beverages industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.

KOF

14.29

Beverages Industry

Max: 35.25
Q3: 22.66
Median: 17.17
Q1: 13.65
Min: 4.77

KOF’s P/E Ratio of 14.29 is within the middle range for the Beverages industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.

DEO vs. KOF: A comparison of their Price-to-Earnings Ratio (TTM) against the Beverages industry benchmark.

Price-to-Sales Ratio (TTM)

DEO

2.62

Beverages Industry

Max: 4.06
Q3: 2.24
Median: 1.34
Q1: 0.86
Min: 0.39

DEO’s P/S Ratio of 2.62 is in the upper echelon for the Beverages industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.

KOF

1.17

Beverages Industry

Max: 4.06
Q3: 2.24
Median: 1.34
Q1: 0.86
Min: 0.39

KOF’s P/S Ratio of 1.17 aligns with the market consensus for the Beverages industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.

DEO vs. KOF: A comparison of their Price-to-Sales Ratio (TTM) against the Beverages industry benchmark.

Price-to-Book Ratio (MRQ)

DEO

4.94

Beverages Industry

Max: 6.90
Q3: 4.23
Median: 2.20
Q1: 1.51
Min: 0.69

DEO’s P/B Ratio of 4.94 is in the upper tier for the Beverages industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.

KOF

2.79

Beverages Industry

Max: 6.90
Q3: 4.23
Median: 2.20
Q1: 1.51
Min: 0.69

KOF’s P/B Ratio of 2.79 is within the conventional range for the Beverages industry. This shows a balanced market view, where the stock’s price is neither at a significant premium nor a discount to the book value of its peers.

DEO vs. KOF: A comparison of their Price-to-Book Ratio (MRQ) against the Beverages industry benchmark.

Valuation at a Glance

Symbol	DEO	KOF
Price-to-Earnings Ratio (TTM)	22.56	14.29
Price-to-Sales Ratio (TTM)	2.62	1.17
Price-to-Book Ratio (MRQ)	4.94	2.79
Price-to-Free Cash Flow Ratio (TTM)	19.63	34.70