DECK vs. LULU: Deckers Outdoor vs. lululemon athletica Stock Comparison

November 11, 2026

How do Deckers Outdoor (DECK) and lululemon athletica (LULU) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Deckers Outdoor (DECK) and lululemon athletica (LULU) both belong to the Textiles, Apparel & Luxury Goods industry, though DECK is classified under Footwear while LULU falls under Apparel, Accessories & Luxury Goods.

Company profile comparison for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Profile Item	DECK	LULU
Name	Deckers Outdoor Corporation	lululemon athletica inc.
Country/Region	United States	Canada
GICS Sector	Consumer Discretionary	Consumer Discretionary
GICS Industry Group	Consumer Durables & Apparel	Consumer Durables & Apparel
GICS Industry	Textiles, Apparel & Luxury Goods	Textiles, Apparel & Luxury Goods
GICS Sub-Industry	Footwear	Apparel, Accessories & Luxury Goods
Market Capitalization	11.57 billion USD	12.83 billion USD
Currency	USD	USD
Exchange	NYSE	Nasdaq
Listing Date	October 15, 1993	July 27, 2007
Security Type	Common Stock	Common Stock

Price Performance

Cumulative Growth

DECK

LULU

GSPC

Deckers Outdoor (DECK) vs. lululemon athletica (LULU), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Deckers Outdoor (DECK) and lululemon athletica (LULU). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Deckers Outdoor (DECK) and lululemon athletica (LULU). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
Total Return (1Y)	9.65%	-32.13%
Total Return (3Y, Annualized)	-5.11%	-34.79%
Total Return (5Y, Annualized)	4.82%	-24.85%

Risk Profile

Drawdown History

DECK

LULU

GSPC

Deckers Outdoor (DECK) vs. lululemon athletica (LULU), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Deckers Outdoor (DECK) and lululemon athletica (LULU). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
Volatility (1Y, Annualized)	41.72%	45.85%
Beta (5Y)	1.07	0.81
Max Drawdown (5Y)	-65.26%	-82.03%
Avg. Volume (3M)	3.18M	5.00M

Risk-Adjusted Performance

Risk-Return Positioning

DECK and LULU are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
Sharpe Ratio (1Y)	0.13	-0.79
Sortino Ratio (1Y)	0.21	-1.02

Profitability

ROE (TTM)

Both Deckers Outdoor (DECK) at 44.27% and lululemon athletica (LULU) at 30.90% sit in the top peer quartile for ROE, suggesting each generates more profit from shareholders’ equity than typical industry peers.

DECK

Consumer Durables & Apparel industry group

44.27%

DECK: 44.27%
Max: 44.27%
Q3: 22.94%
Median: 12.36%
Q1: 5.76%
Min: -12.76%

LULU

Consumer Durables & Apparel industry group

30.90%

Max: 44.27%
LULU: 30.90%
Q3: 22.94%
Median: 12.36%
Q1: 5.76%
Min: -12.76%

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their ROE against the Consumer Durables & Apparel industry group benchmark.

Net Margin (TTM)

For every dollar of sales, both Deckers Outdoor (DECK) at 19.00% and lululemon athletica (LULU) at 12.78% retain more as net profit than most peers, landing in the top net margin quartile of their industries.

DECK

Consumer Durables & Apparel industry group

19.00%

DECK: 19.00%
Max: 19.00%
Q3: 9.42%
Median: 5.93%
Q1: 2.80%
Min: -7.09%

LULU

Consumer Durables & Apparel industry group

12.78%

Max: 19.00%
LULU: 12.78%
Q3: 9.42%
Median: 5.93%
Q1: 2.80%
Min: -7.09%

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their net margin against the Consumer Durables & Apparel industry group benchmark.

Operating Margin (TTM)

Deckers Outdoor (DECK) at 26.30% operates in the top operating margin quartile, ahead of lululemon athletica (LULU) at 13.21%, which runs around its industry’s norm.

DECK

Consumer Durables & Apparel industry group

26.30%

Max: 28.97%
DECK: 26.30%
Q3: 14.34%
Median: 8.77%
Q1: 4.05%
Min: -7.88%

LULU

Consumer Durables & Apparel industry group

13.21%

Max: 28.97%
Q3: 14.34%
LULU: 13.21%
Median: 8.77%
Q1: 4.05%
Min: -7.88%

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their operating margin against the Consumer Durables & Apparel industry group benchmark.

Profitability Metrics

Profitability metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
ROE (TTM)	44.27%	30.90%
ROA (TTM)	21.27%	14.40%
Net Margin (TTM)	19.00%	12.78%
Operating Margin (TTM)	26.30%	13.21%
Gross Margin (TTM)	58.93%	54.90%

Growth

Revenue Growth

Both Deckers Outdoor (DECK) at 9.76% and lululemon athletica (LULU) at 4.86% land near their industries' usual revenue growth ranges, so top-line momentum looks broadly in line with peers on both sides.

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their Revenue Growth across different time periods.

EPS Growth

Deckers Outdoor (DECK) at 10.90% sits in the top EPS growth quartile, while lululemon athletica (LULU) at -9.43% is closer to the peer norm — faster per-share earnings growth for DECK.

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
Revenue Growth (YoY)	9.76%	4.86%
Revenue Growth (3Y CAGR)	14.69%	11.03%
EPS Growth (YoY)	10.90%	-9.43%
EPS Growth (3Y CAGR)	29.56%	25.68%

Financial Strength

Current Ratio (MRQ)

Both Deckers Outdoor (DECK) at 2.72 and lululemon athletica (LULU) at 2.19 carry current ratio within their industries’ typical mid-ranges, suggesting balanced short-term liquidity relative to peers.

DECK

Consumer Durables & Apparel industry group

2.72

Max: 5.48
Q3: 3.70
DECK: 2.72
Median: 2.10
Q1: 1.64
Min: 0.75

LULU

Consumer Durables & Apparel industry group

2.19

Max: 5.48
Q3: 3.70
LULU: 2.19
Median: 2.10
Q1: 1.64
Min: 0.75

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their current ratio against the Consumer Durables & Apparel industry group benchmark.

Debt / Equity (MRQ)

Both Deckers Outdoor (DECK) at 0.23 and lululemon athletica (LULU) at 0.45 fund their balance sheets with roughly industry-typical debt-to-equity mixes.

DECK

Consumer Durables & Apparel industry group

0.23

Max: 2.46
Q3: 1.19
Median: 0.45
DECK: 0.23
Q1: 0.23
Min: 0.00

LULU

Consumer Durables & Apparel industry group

0.45

Max: 2.46
Q3: 1.19
LULU: 0.45
Median: 0.45
Q1: 0.23
Min: 0.00

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their debt-to-equity ratio against the Consumer Durables & Apparel industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
Current Ratio (MRQ)	2.72	2.19
Debt / Equity (MRQ)	0.23	0.45
Net Debt / EBITDA	-0.48	0.32

Dividends

Dividend Yield (TTM)

Neither Deckers Outdoor (DECK) nor lululemon athletica (LULU) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

DECK

Consumer Durables & Apparel industry group

0.00%

Max: 5.10%
Q3: 2.20%
Median: 0.77%
DECK: 0.00%
Q1: 0.00%
Min: 0.00%

LULU

Consumer Durables & Apparel industry group

0.00%

Max: 5.10%
Q3: 2.20%
Median: 0.77%
LULU: 0.00%
Q1: 0.00%
Min: 0.00%

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their dividend yield against the Consumer Durables & Apparel industry group benchmark.

Dividend Payout Ratio (TTM)

Neither Deckers Outdoor (DECK) nor lululemon athletica (LULU) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

DECK

Consumer Durables & Apparel industry group

0.00%

Max: 96.30%
Q3: 39.57%
Median: 11.11%
DECK: 0.00%
Q1: 0.00%
Min: 0.00%

LULU

Consumer Durables & Apparel industry group

0.00%

Max: 96.30%
Q3: 39.57%
Median: 11.11%
LULU: 0.00%
Q1: 0.00%
Min: 0.00%

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their payout ratio against the Consumer Durables & Apparel industry group benchmark.

Dividend Metrics

Dividend metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
Dividend Yield (TTM)	0.00%	0.00%
Dividend Payout Ratio (TTM)	0.00%	0.00%

Valuation

P/E Ratio (TTM)

Both Deckers Outdoor (DECK) at 11.48 and lululemon athletica (LULU) at 9.12 sit in the cheaper earnings-multiple quartile for P/E ratio, with the market paying less for a dollar of trailing earnings than it pays for typical peers.

DECK

Consumer Durables & Apparel industry group

11.48

Max: 40.20
Q3: 25.33
Median: 17.52
Q1: 14.50
DECK: 11.48
Min: 5.29

LULU

Consumer Durables & Apparel industry group

9.12

Max: 40.20
Q3: 25.33
Median: 17.52
Q1: 14.50
LULU: 9.12
Min: 5.29

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their P/E ratio against the Consumer Durables & Apparel industry group benchmark.

P/S Ratio (TTM)

lululemon athletica (LULU) at 1.16 is priced about in line with its industry on P/S ratio, while Deckers Outdoor (DECK) at 2.08 sits in the pricier quartile — DECK costs more per dollar of sales.

DECK

Consumer Durables & Apparel industry group

2.08

Max: 3.32
DECK: 2.08
Q3: 1.74
Median: 1.02
Q1: 0.56
Min: 0.01

LULU

Consumer Durables & Apparel industry group

1.16

Max: 3.32
Q3: 1.74
LULU: 1.16
Median: 1.02
Q1: 0.56
Min: 0.01

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their P/S ratio against the Consumer Durables & Apparel industry group benchmark.

P/B Ratio (MRQ)

lululemon athletica (LULU) at 2.58 is valued about in line with its industry on P/B ratio, while Deckers Outdoor (DECK) at 4.99 carries an above-peer premium to book — DECK is pricier on assets.

DECK

Consumer Durables & Apparel industry group

4.99

Max: 8.35
DECK: 4.99
Q3: 4.28
Median: 2.11
Q1: 1.09
Min: 0.49

LULU

Consumer Durables & Apparel industry group

2.58

Max: 8.35
Q3: 4.28
LULU: 2.58
Median: 2.11
Q1: 1.09
Min: 0.49

Deckers Outdoor (DECK) vs. lululemon athletica (LULU): A comparison of their P/B ratio against the Consumer Durables & Apparel industry group benchmark.

Valuation Metrics

Valuation metrics for Deckers Outdoor (DECK) and lululemon athletica (LULU)
Metric	DECK	LULU
P/E Ratio (TTM)	11.48	9.12
P/S Ratio (TTM)	2.08	1.16
P/B Ratio (MRQ)	4.99	2.58
Free Cash Flow Yield (TTM)	7.05%	8.95%