Seek Returns

CLX vs. PG: Clorox vs. Procter & Gamble Stock Comparison

How do Clorox (CLX) and Procter & Gamble (PG) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Clorox (CLX) and Procter & Gamble (PG) are both classified in the Household Products sub-industry within the broader Household Products industry, placing them in the closest GICS peer bucket.

Company profile comparison for Clorox (CLX) and Procter & Gamble (PG)
Profile ItemCLXPG
NameThe Clorox CompanyThe Procter & Gamble Company
Country/RegionUnited StatesUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupHousehold & Personal ProductsHousehold & Personal Products
GICS IndustryHousehold ProductsHousehold Products
GICS Sub-IndustryHousehold ProductsHousehold Products
Market Capitalization12.09 billion USD383.36 billion USD
CurrencyUSDUSD
ExchangeNYSENYSE
Listing DateFebruary 21, 1973January 2, 1962
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

CLX
PG
GSPC
Loading price history…
Clorox (CLX) vs. Procter & Gamble (PG), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

Loading price history…
Trailing total returns for Clorox (CLX) and Procter & Gamble (PG). Returns over one year are annualized.

Calendar-Year Returns

Loading price history…
Calendar-year total returns for Clorox (CLX) and Procter & Gamble (PG). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
Total Return (1Y)1.37%17.45%
Total Return (3Y, Annualized)-4.10%6.50%
Total Return (5Y, Annualized)-5.63%5.59%

Risk Profile

Drawdown History

CLX
PG
GSPC
Loading price history…
Clorox (CLX) vs. Procter & Gamble (PG), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

Loading price history…
Distribution of monthly total returns for Clorox (CLX) and Procter & Gamble (PG). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
Volatility (1Y, Annualized)32.57%21.15%
Beta (5Y)0.530.35
Max Drawdown (5Y)-49.09%-23.77%
Avg. Volume (3M)2.88M9.19M

Risk-Adjusted Performance

Risk-Return Positioning

Loading chart…
CLX and PG are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
Sharpe Ratio (1Y)-0.090.62
Sortino Ratio (1Y)-0.120.96

Profitability

ROE (TTM)

Clorox (CLX) at 534.36% clears its industry range for ROE, a sharper capital-efficiency signal than Procter & Gamble (PG) at 29.61%, which is closer to a typical peer reading.

CLX

Household & Personal Products industry group

534.36%

CLX
534.36%
Max
42.18%
Q3
31.87%
Median
17.80%
Q1
9.28%
Min
-14.64%

PG

Household & Personal Products industry group

29.61%

Max
42.18%
Q3
31.87%
PG
29.61%
Median
17.80%
Q1
9.28%
Min
-14.64%
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their ROE against the Household & Personal Products industry group benchmark.

Net Margin (TTM)

Procter & Gamble (PG) at 18.23% retains a top-quartile share of revenue as profit, ahead of Clorox (CLX) at 9.41%, which keeps about the industry-typical share.

CLX

Household & Personal Products industry group

9.41%

Max
23.47%
Q3
12.19%
CLX
9.41%
Median
8.50%
Q1
3.08%
Min
-9.74%

PG

Household & Personal Products industry group

18.23%

Max
23.47%
PG
18.23%
Q3
12.19%
Median
8.50%
Q1
3.08%
Min
-9.74%
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their net margin against the Household & Personal Products industry group benchmark.

Operating Margin (TTM)

Procter & Gamble (PG) at 26.87% turns sales into operating profit above its industry’s benchmark range, while Clorox (CLX) at 13.54% operates around its industry’s norm.

CLX

Household & Personal Products industry group

13.54%

Max
23.94%
Q3
17.03%
CLX
13.54%
Median
13.15%
Q1
10.58%
Min
1.87%

PG

Household & Personal Products industry group

26.87%

PG
26.87%
Max
23.94%
Q3
17.03%
Median
13.15%
Q1
10.58%
Min
1.87%
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their operating margin against the Household & Personal Products industry group benchmark.

Profitability Metrics

Profitability metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
ROE (TTM)534.36%29.61%
ROA (TTM)9.62%10.49%
Net Margin (TTM)9.41%18.23%
Operating Margin (TTM)13.54%26.87%
Gross Margin (TTM)41.94%50.59%

Growth

Revenue Growth

Procter & Gamble (PG) at 3.26% sits in the top revenue growth quartile, while Clorox (CLX) at -5.41% is in the bottom quartile, showing a clear gap in revenue momentum.

Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their Revenue Growth across different time periods.

EPS Growth

Only one side can be read here: Procter & Gamble (PG) reports EPS growth of 1.69%, ranked against its industry; Clorox (CLX) has no EPS growth figure this period.

Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
Revenue Growth (YoY)-5.41%3.26%
Revenue Growth (3Y CAGR)-3.11%2.00%
EPS Growth (YoY)--1.69%
EPS Growth (3Y CAGR)58.85%3.91%

Financial Strength

Current Ratio (MRQ)

Both Clorox (CLX) at 0.65 and Procter & Gamble (PG) at 0.72 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

CLX

Household & Personal Products industry group

0.65

Max
4.26
Q3
2.82
Median
1.84
Q1
0.92
CLX
0.65
Min
0.65

PG

Household & Personal Products industry group

0.72

Max
4.26
Q3
2.82
Median
1.84
Q1
0.92
PG
0.72
Min
0.65
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their current ratio against the Household & Personal Products industry group benchmark.

Debt / Equity (MRQ)

Procter & Gamble (PG) at 0.70 is near its industry mid-range for debt-to-equity ratio, while Clorox (CLX) at 46.23 sits above its benchmark range, pointing to a heavier debt load relative to equity.

CLX

Household & Personal Products industry group

46.23

CLX
46.23
Max
2.30
Q3
2.12
Median
0.81
Q1
0.50
Min
0.01

PG

Household & Personal Products industry group

0.70

Max
2.30
Q3
2.12
Median
0.81
PG
0.70
Q1
0.50
Min
0.01
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their debt-to-equity ratio against the Household & Personal Products industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
Current Ratio (MRQ)0.650.72
Debt / Equity (MRQ)46.230.70
Net Debt / EBITDA4.170.94

Dividends

Dividend Yield (TTM)

Both Clorox (CLX) at 5.00% and Procter & Gamble (PG) at 2.57% offer top-quartile dividend income relative to share price within their industries.

CLX

Household & Personal Products industry group

5.00%

CLX
5.00%
Max
5.00%
Q3
2.47%
Median
1.30%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

2.57%

Max
5.00%
PG
2.57%
Q3
2.47%
Median
1.30%
Q1
0.00%
Min
0.00%
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their dividend yield against the Household & Personal Products industry group benchmark.

Dividend Payout Ratio (TTM)

Procter & Gamble (PG) at 64.62% pays out a band-typical share of earnings, while Clorox (CLX) at 89.39% distributes more than its industry norm — less retained, thinner cover.

CLX

Household & Personal Products industry group

89.39%

Max
140.00%
CLX
89.39%
Q3
73.75%
Median
46.43%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

64.62%

Max
140.00%
Q3
73.75%
PG
64.62%
Median
46.43%
Q1
0.00%
Min
0.00%
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their payout ratio against the Household & Personal Products industry group benchmark.

Dividend Metrics

Dividend metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
Dividend Yield (TTM)5.00%2.57%
Dividend Payout Ratio (TTM)89.39%64.62%

Valuation

P/E Ratio (TTM)

Both Clorox (CLX) at 17.98 and Procter & Gamble (PG) at 24.91 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.

CLX

Household & Personal Products industry group

17.98

Max
37.57
Q3
33.54
Median
20.03
CLX
17.98
Q1
15.76
Min
6.45

PG

Household & Personal Products industry group

24.91

Max
37.57
Q3
33.54
PG
24.91
Median
20.03
Q1
15.76
Min
6.45
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their P/E ratio against the Household & Personal Products industry group benchmark.

P/S Ratio (TTM)

Clorox (CLX) at 1.68 is priced about in line with its industry on P/S ratio, while Procter & Gamble (PG) at 4.36 sits in the pricier quartile — PG costs more per dollar of sales.

CLX

Household & Personal Products industry group

1.68

Max
4.36
Q3
3.57
CLX
1.68
Median
1.68
Q1
0.76
Min
0.30

PG

Household & Personal Products industry group

4.36

PG
4.36
Max
4.36
Q3
3.57
Median
1.68
Q1
0.76
Min
0.30
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their P/S ratio against the Household & Personal Products industry group benchmark.

P/B Ratio (MRQ)

Clorox (CLX) reports a negative P/B ratio of -310.43, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Procter & Gamble (PG) reports 7.05, ranking against industry peers normally.

CLX

Household & Personal Products industry group

-310.43

Max
12.30
Q3
7.43
Median
3.44
Q1
1.30
Min
-3.91
CLX
-310.43

PG

Household & Personal Products industry group

7.05

Max
12.30
Q3
7.43
PG
7.05
Median
3.44
Q1
1.30
Min
-3.91
Loading chart…
Clorox (CLX) vs. Procter & Gamble (PG): A comparison of their P/B ratio against the Household & Personal Products industry group benchmark.

Valuation Metrics

Valuation metrics for Clorox (CLX) and Procter & Gamble (PG)
MetricCLXPG
P/E Ratio (TTM)17.9824.91
P/S Ratio (TTM)1.684.36
P/B Ratio (MRQ)-310.437.05
Free Cash Flow Yield (TTM)1.71%3.30%