BIDU vs. WMG: Baidu vs. Warner Music Stock Comparison

Company Profile

Baidu (BIDU) and Warner Music (WMG) both fall under the Media & Entertainment industry group, but BIDU is classified in Interactive Media & Services while WMG is classified in Entertainment.

Baidu (BIDU) has more than two decades of public-market history since August 5, 2005, whereas Warner Music (WMG) listed on June 3, 2020 and has a much shorter record to draw on.

Warner Music (WMG) trades as ordinary local shares, while Baidu (BIDU) trades as an ADR — compare with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.

Price Performance

Cumulative Growth

Trailing Returns

Calendar-Year Returns

Performance Metrics

Risk Profile

Drawdown History

Return Distribution

Risk Metrics

Warner Music (WMG) has an aggressive beta of 1.31, indicating higher sensitivity to broad-market moves, while Baidu (BIDU) is defensive at 0.56 and tends to be less market-sensitive — they sit on opposite ends of the beta spectrum.

Risk-Adjusted Performance

Risk-Return Positioning

Risk-Adjusted Metrics

Profitability

Baidu (BIDU) reports a negative ROE of -1.39%; negative ROE can reflect losses or negative shareholders’ equity, so it is harder to read as capital efficiency. Meanwhile Warner Music (WMG) reports 70.07%, ranking against industry peers normally.

Baidu (BIDU) reports a negative net margin of -2.90%, usually indicating a net loss over the period. Meanwhile Warner Music (WMG) reports 9.20%, ranking against industry peers normally.

Both Baidu (BIDU) at 9.65% and Warner Music (WMG) at 16.74% run core operations about as efficiently as their industries’ norm — neither stands out on operating profitability.

Profitability Metrics

Growth

Warner Music (WMG) at 4.37% is around its peer norm for revenue growth, while Baidu (BIDU) at -3.04% drops into the bottom quartile, signaling weaker demand or pricing momentum.

Warner Music (WMG) at -16.87% is around its peer norm for EPS growth, while Baidu (BIDU) at -82.16% drops into the bottom quartile, signaling weaker earnings momentum.

Growth Metrics

Financial Strength

Baidu (BIDU) at 2.33 keeps current ratio within its industry’s typical mid-range, while Warner Music (WMG) at 0.73 runs in the tighter-liquidity quartile — a thinner cushion against current liabilities for WMG.

Baidu (BIDU) at 0.38 is near its industry mid-range for debt-to-equity ratio, while Warner Music (WMG) at 4.53 sits above its benchmark range, pointing to a heavier debt load relative to equity.

Financial Strength Metrics

Dividends

Baidu (BIDU) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Warner Music (WMG) reports a yield of 2.38%, ranking against industry peers normally.

Baidu (BIDU) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Warner Music (WMG) reports a payout of 60.80%, ranking against industry peers normally.

Dividend Metrics

Valuation

An earnings multiple is available for just one side: Warner Music (WMG) trades at 25.04 times trailing earnings, ranked against its peers, while Baidu (BIDU) has no P/E ratio this period.

Baidu (BIDU) at 0.22 sits in the cheaper P/S ratio quartile while Warner Music (WMG) at 2.24 prices around its industry’s middle — BIDU costs less per dollar of sales, though read it alongside growth and margins.

Baidu (BIDU) at 0.68 sits in the lower P/B ratio quartile relative to book while Warner Music (WMG) at 19.17 prices above its industry range — a wide valuation gap against assets.

Valuation Metrics