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APP vs. NET: AppLovin vs. Cloudflare Stock Comparison

How do AppLovin (APP) and Cloudflare (NET) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

AppLovin (APP) and Cloudflare (NET) both fall under the Software & Services industry group, but APP is classified in Software while NET is classified in IT Services.

Company profile comparison for AppLovin (APP) and Cloudflare (NET)
Profile ItemAPPNET
NameAppLovin Corporation Class A Common StockCloudflare, Inc. Class A Common Stock
Country/RegionUnited StatesUnited States
GICS SectorInformation TechnologyInformation Technology
GICS Industry GroupSoftware & ServicesSoftware & Services
GICS IndustrySoftwareIT Services
GICS Sub-IndustryApplication SoftwareInternet Services & Infrastructure
Market Capitalization129.62 billion USD96.32 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateApril 15, 2021September 13, 2019
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

APP
NET
GSPC
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AppLovin (APP) vs. Cloudflare (NET), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for AppLovin (APP) and Cloudflare (NET). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for AppLovin (APP) and Cloudflare (NET). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
Total Return (1Y)-34.71%27.13%
Total Return (3Y, Annualized)116.87%68.21%
Total Return (5Y, Annualized)31.34%7.66%

Risk Profile

Drawdown History

APP
NET
GSPC
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AppLovin (APP) vs. Cloudflare (NET), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for AppLovin (APP) and Cloudflare (NET). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
Volatility (1Y, Annualized)80.36%67.16%
Beta (5Y)2.251.34
Max Drawdown (5Y)-91.90%-82.58%
Avg. Volume (3M)5.33M3.45M

Risk-Adjusted Performance

Risk-Return Positioning

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APP and NET are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
Sharpe Ratio (1Y)-0.490.34
Sortino Ratio (1Y)-0.690.48

Profitability

ROE (TTM)

Cloudflare (NET) reports a negative ROE of -17.00%; negative ROE can reflect losses or negative shareholders’ equity, so it is harder to read as capital efficiency. Meanwhile AppLovin (APP) reports 210.09%, ranking against industry peers normally.

APP

Software & Services industry group

210.09%

APP
210.09%
Max
53.85%
Q3
17.90%
Median
6.59%
Q1
-9.59%
Min
-50.52%

NET

Software & Services industry group

-17.00%

Max
53.85%
Q3
17.90%
Median
6.59%
Q1
-9.59%
NET
-17.00%
Min
-50.52%
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their ROE against the Software & Services industry group benchmark.

Net Margin (TTM)

Cloudflare (NET) reports a negative net margin of -8.75%, usually indicating a net loss over the period. Meanwhile AppLovin (APP) reports 65.89%, ranking against industry peers normally.

APP

Software & Services industry group

65.89%

APP
65.89%
Max
41.17%
Q3
15.28%
Median
4.63%
Q1
-5.42%
Min
-33.17%

NET

Software & Services industry group

-8.75%

Max
41.17%
Q3
15.28%
Median
4.63%
Q1
-5.42%
NET
-8.75%
Min
-33.17%
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their net margin against the Software & Services industry group benchmark.

Operating Margin (TTM)

Cloudflare (NET) reports a negative operating margin of -7.27%, usually indicating that operating costs exceeded revenue at the operating-income line. Meanwhile AppLovin (APP) reports 78.22%, ranking against industry peers normally.

APP

Software & Services industry group

78.22%

APP
78.22%
Max
46.89%
Q3
17.64%
Median
8.73%
Q1
-2.13%
Min
-30.45%

NET

Software & Services industry group

-7.27%

Max
46.89%
Q3
17.64%
Median
8.73%
Q1
-2.13%
NET
-7.27%
Min
-30.45%
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their operating margin against the Software & Services industry group benchmark.

Profitability Metrics

Profitability metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
ROE (TTM)210.09%-17.00%
ROA (TTM)49.57%-2.00%
Net Margin (TTM)65.89%-8.75%
Operating Margin (TTM)78.22%-7.27%
Gross Margin (TTM)88.78%71.90%

Growth

Revenue Growth

Both companies are growing quickly, but AppLovin (APP) at 69.99% is the standout with revenue growth above its industry range; Cloudflare (NET) at 29.85% also sits in the top quartile.

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AppLovin (APP) vs. Cloudflare (NET): A comparison of their Revenue Growth across different time periods.

EPS Growth

Only one side can be read here: AppLovin (APP) reports EPS growth of 115.23%, ranked against its industry; Cloudflare (NET) has no EPS growth figure this period.

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AppLovin (APP) vs. Cloudflare (NET): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
Revenue Growth (YoY)69.99%29.85%
Revenue Growth (3Y CAGR)24.84%30.51%
EPS Growth (YoY)115.23%--
EPS Growth (3Y CAGR)----

Financial Strength

Current Ratio (MRQ)

Both AppLovin (APP) at 3.81 and Cloudflare (NET) at 3.80 post current ratio above their industries’ typical mid-ranges — short-term liquidity appears comfortable, though unusually high readings can point to idle current assets.

APP

Software & Services industry group

3.81

Max
5.11
APP
3.81
Q3
2.77
Median
1.67
Q1
1.01
Min
0.03

NET

Software & Services industry group

3.80

Max
5.11
NET
3.80
Q3
2.77
Median
1.67
Q1
1.01
Min
0.03
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their current ratio against the Software & Services industry group benchmark.

Debt / Equity (MRQ)

AppLovin (APP) at 1.07 is near its industry mid-range for debt-to-equity ratio, while Cloudflare (NET) at 3.21 sits above its benchmark range, pointing to a heavier debt load relative to equity.

APP

Software & Services industry group

1.07

Max
2.52
Q3
1.13
APP
1.07
Median
0.40
Q1
0.07
Min
0.00

NET

Software & Services industry group

3.21

NET
3.21
Max
2.52
Q3
1.13
Median
0.40
Q1
0.07
Min
0.00
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their debt-to-equity ratio against the Software & Services industry group benchmark.

Financial Strength Metrics

Financial strength metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
Current Ratio (MRQ)3.813.80
Debt / Equity (MRQ)1.073.21
Net Debt / EBITDA0.06--

Dividends

Dividend Yield (TTM)

Neither AppLovin (APP) nor Cloudflare (NET) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

APP

Software & Services industry group

0.00%

APP
0.00%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%

NET

Software & Services industry group

0.00%

NET
0.00%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their dividend yield against the Software & Services industry group benchmark.

Dividend Payout Ratio (TTM)

Neither AppLovin (APP) nor Cloudflare (NET) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

APP

Software & Services industry group

0.00%

APP
0.00%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%

NET

Software & Services industry group

0.00%

NET
0.00%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their payout ratio against the Software & Services industry group benchmark.

Dividend Metrics

Dividend metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
Dividend Yield (TTM)0.00%0.00%
Dividend Payout Ratio (TTM)0.00%0.00%

Valuation

P/E Ratio (TTM)

An earnings multiple is available for just one side: AppLovin (APP) trades at 26.34 times trailing earnings, ranked against its peers, while Cloudflare (NET) has no P/E ratio this period.

APP

Software & Services industry group

26.34

Max
112.94
Q3
60.32
Median
32.91
APP
26.34
Q1
18.77
Min
6.69

NET

Software & Services industry group

--

Max
112.94
Q3
60.32
Median
32.91
Q1
18.77
Min
6.69
NET
--
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AppLovin (APP) vs. Cloudflare (NET): NET does not report P/E ratio, so it has no value marker; APP is benchmarked against the Software & Services industry group.

P/S Ratio (TTM)

Both look expensive on sales: AppLovin (APP) at 17.04 sits in the upper P/S ratio quartile, and Cloudflare (NET) at 35.24 prices even higher, above its industry range.

APP

Software & Services industry group

17.04

Max
17.91
APP
17.04
Q3
8.78
Median
4.25
Q1
2.23
Min
0.02

NET

Software & Services industry group

35.24

NET
35.24
Max
17.91
Q3
8.78
Median
4.25
Q1
2.23
Min
0.02
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their P/S ratio against the Software & Services industry group benchmark.

P/B Ratio (MRQ)

Measured against book value, both AppLovin (APP) at 39.29 and Cloudflare (NET) at 65.73 look expensive — each P/B ratio sits above its industry’s benchmark range.

APP

Software & Services industry group

39.29

APP
39.29
Max
16.63
Q3
8.50
Median
4.30
Q1
1.92
Min
-3.90

NET

Software & Services industry group

65.73

NET
65.73
Max
16.63
Q3
8.50
Median
4.30
Q1
1.92
Min
-3.90
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AppLovin (APP) vs. Cloudflare (NET): A comparison of their P/B ratio against the Software & Services industry group benchmark.

Valuation Metrics

Valuation metrics for AppLovin (APP) and Cloudflare (NET)
MetricAPPNET
P/E Ratio (TTM)26.34--
P/S Ratio (TTM)17.0435.24
P/B Ratio (MRQ)39.2965.73
Free Cash Flow Yield (TTM)2.87%0.83%