AMZN vs. HLT: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at AMZN and HLT, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Overview
AMZN’s market capitalization of 2,371.81 billion USD is substantially larger than HLT’s 64.99 billion USD, indicating a significant difference in their market valuations.
With betas of 1.33 for AMZN and 1.25 for HLT, both stocks show similar sensitivity to overall market movements.
| Symbol | AMZN | HLT |
|---|---|---|
| Company Name | Amazon.com, Inc. | Hilton Worldwide Holdings Inc. |
| Country | US | US |
| Sector | Consumer Cyclical | Consumer Cyclical |
| Industry | Specialty Retail | Travel Lodging |
| CEO | Andrew R. Jassy | Christopher J. Nassetta |
| Price | 223.41 USD | 273.42 USD |
| Market Cap | 2,371.81 billion USD | 64.99 billion USD |
| Beta | 1.33 | 1.25 |
| Exchange | NASDAQ | NYSE |
| IPO Date | May 15, 1997 | December 12, 2013 |
| ADR | No | No |
Historical Performance
This chart compares the performance of AMZN and HLT by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period.
Data is adjusted for dividends and splits.
Profitability
Return on Equity
AMZN
24.26%
Specialty Retail Industry
- Max
- 70.52%
- Q3
- 29.03%
- Median
- 10.90%
- Q1
- -7.86%
- Min
- -57.43%
AMZN’s Return on Equity of 24.26% is on par with the norm for the Specialty Retail industry, indicating its profitability relative to shareholder equity is typical for the sector.
HLT
-42.75%
Travel Lodging Industry
- Max
- 54.87%
- Q3
- 39.53%
- Median
- 21.82%
- Q1
- -42.75%
- Min
- -92.80%
HLT has a negative Return on Equity of -42.75%. This indicates the company is generating a loss for its shareholders, which can be a result of unprofitability or negative shareholder equity and is often a sign of financial distress.
Return on Invested Capital
AMZN
13.10%
Specialty Retail Industry
- Max
- 29.46%
- Q3
- 13.75%
- Median
- 8.05%
- Q1
- 0.80%
- Min
- -17.95%
AMZN’s Return on Invested Capital of 13.10% is in line with the norm for the Specialty Retail industry, reflecting a standard level of efficiency in generating profits from its capital base.
HLT
17.37%
Travel Lodging Industry
- Max
- 22.47%
- Q3
- 17.37%
- Median
- 15.46%
- Q1
- 6.72%
- Min
- -0.59%
HLT’s Return on Invested Capital of 17.37% is in line with the norm for the Travel Lodging industry, reflecting a standard level of efficiency in generating profits from its capital base.
Net Profit Margin
AMZN
10.14%
Specialty Retail Industry
- Max
- 19.78%
- Q3
- 8.49%
- Median
- 3.43%
- Q1
- -0.69%
- Min
- -9.88%
A Net Profit Margin of 10.14% places AMZN in the upper quartile for the Specialty Retail industry, signifying strong profitability and more effective cost management than most of its peers.
HLT
13.90%
Travel Lodging Industry
- Max
- 19.75%
- Q3
- 16.41%
- Median
- 12.76%
- Q1
- 11.98%
- Min
- 9.75%
HLT’s Net Profit Margin of 13.90% is aligned with the median group of its peers in the Travel Lodging industry. This indicates its ability to convert revenue into profit is typical for the sector.
Operating Profit Margin
AMZN
11.02%
Specialty Retail Industry
- Max
- 24.47%
- Q3
- 11.10%
- Median
- 5.85%
- Q1
- 0.66%
- Min
- -12.62%
AMZN’s Operating Profit Margin of 11.02% is around the midpoint for the Specialty Retail industry, indicating that its efficiency in managing core business operations is typical for the sector.
HLT
21.01%
Travel Lodging Industry
- Max
- 30.55%
- Q3
- 21.77%
- Median
- 21.15%
- Q1
- 15.15%
- Min
- 15.10%
HLT’s Operating Profit Margin of 21.01% is around the midpoint for the Travel Lodging industry, indicating that its efficiency in managing core business operations is typical for the sector.
Profitability at a Glance
| Symbol | AMZN | HLT |
|---|---|---|
| Return on Equity (TTM) | 24.26% | -42.75% |
| Return on Assets (TTM) | 10.25% | 9.79% |
| Return on Invested Capital (TTM) | 13.10% | 17.37% |
| Net Profit Margin (TTM) | 10.14% | 13.90% |
| Operating Profit Margin (TTM) | 11.02% | 21.01% |
| Gross Profit Margin (TTM) | 49.16% | 26.82% |
Financial Strength
Current Ratio
AMZN
1.05
Specialty Retail Industry
- Max
- 3.24
- Q3
- 1.99
- Median
- 1.42
- Q1
- 1.02
- Min
- 0.54
AMZN’s Current Ratio of 1.05 aligns with the median group of the Specialty Retail industry, indicating that its short-term liquidity is in line with its sector peers.
HLT
0.57
Travel Lodging Industry
- Max
- 0.99
- Q3
- 0.98
- Median
- 0.96
- Q1
- 0.83
- Min
- 0.83
HLT’s Current Ratio of 0.57 is notably low, falling beneath the typical range for the Travel Lodging industry. This suggests a heightened liquidity risk and could indicate potential challenges in meeting its short-term obligations.
Debt-to-Equity Ratio
AMZN
0.44
Specialty Retail Industry
- Max
- 2.72
- Q3
- 1.42
- Median
- 0.87
- Q1
- 0.35
- Min
- 0.01
AMZN’s Debt-to-Equity Ratio of 0.44 is typical for the Specialty Retail industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
HLT
-2.71
Travel Lodging Industry
- Max
- 4.37
- Q3
- 3.27
- Median
- 2.12
- Q1
- 1.13
- Min
- 0.53
HLT has a Debt-to-Equity Ratio of -2.71, which indicates negative shareholder equity where liabilities exceed assets. This is a critical sign of financial distress.
Interest Coverage Ratio
AMZN
31.13
Specialty Retail Industry
- Max
- 37.34
- Q3
- 17.19
- Median
- 4.28
- Q1
- 0.11
- Min
- -23.60
AMZN’s Interest Coverage Ratio of 31.13 is in the upper quartile for the Specialty Retail industry, signifying a strong and healthy capacity to meet its interest payments from operating profits.
HLT
4.07
Travel Lodging Industry
- Max
- 7.05
- Q3
- 7.05
- Median
- 5.31
- Q1
- 4.28
- Min
- 4.07
In the lower quartile for the Travel Lodging industry, HLT’s Interest Coverage Ratio of 4.07 indicates a tighter cushion for servicing debt, suggesting less financial flexibility than many of its competitors.
Financial Strength at a Glance
| Symbol | AMZN | HLT |
|---|---|---|
| Current Ratio (TTM) | 1.05 | 0.57 |
| Quick Ratio (TTM) | 0.84 | 0.57 |
| Debt-to-Equity Ratio (TTM) | 0.44 | -2.71 |
| Debt-to-Asset Ratio (TTM) | 0.21 | 0.74 |
| Net Debt-to-EBITDA Ratio (TTM) | 0.50 | 4.37 |
| Interest Coverage Ratio (TTM) | 31.13 | 4.07 |
Growth
The following charts compare key year-over-year (YoY) growth metrics for AMZN and HLT. These metrics are based on the companies’ annual financial reports.
Revenue Growth
Earnings Per Share (EPS) Growth
Free Cash Flow Growth
Dividend
Dividend Yield
AMZN
0.00%
Specialty Retail Industry
- Max
- 5.54%
- Q3
- 1.52%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
AMZN currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
HLT
0.22%
Travel Lodging Industry
- Max
- 3.94%
- Q3
- 1.93%
- Median
- 0.94%
- Q1
- 0.43%
- Min
- 0.00%
HLT’s Dividend Yield of 0.22% is in the lower quartile for the Travel Lodging industry. This suggests the company’s strategy likely favors retaining earnings for growth over providing a high dividend income.
Dividend Payout Ratio
AMZN
0.00%
Specialty Retail Industry
- Max
- 177.64%
- Q3
- 9.49%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
AMZN has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
HLT
9.43%
Travel Lodging Industry
- Max
- 114.17%
- Q3
- 36.83%
- Median
- 28.47%
- Q1
- 9.43%
- Min
- 0.00%
HLT’s Dividend Payout Ratio of 9.43% is within the typical range for the Travel Lodging industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
Dividend at a Glance
| Symbol | AMZN | HLT |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 0.22% |
| Dividend Payout Ratio (TTM) | 0.00% | 9.43% |
Valuation
Price-to-Earnings Ratio
AMZN
35.92
Specialty Retail Industry
- Max
- 81.45
- Q3
- 42.51
- Median
- 25.40
- Q1
- 12.72
- Min
- 1.88
AMZN’s P/E Ratio of 35.92 is within the middle range for the Specialty Retail industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
HLT
41.80
Travel Lodging Industry
- Max
- 40.59
- Q3
- 29.79
- Median
- 22.44
- Q1
- 18.46
- Min
- 2.45
At 41.80, HLT’s P/E Ratio is exceptionally high, exceeding the typical maximum for the Travel Lodging industry. This suggests the stock may be significantly overvalued compared to its peers and implies high market expectations that could be difficult to meet.
Forward P/E to Growth Ratio
AMZN
1.72
Specialty Retail Industry
- Max
- 5.90
- Q3
- 2.79
- Median
- 1.76
- Q1
- 0.69
- Min
- 0.00
AMZN’s Forward PEG Ratio of 1.72 is within the middle range of its peers in the Specialty Retail industry. This suggests a reasonable balance between the stock’s price and its expected growth, aligning with sector valuation norms.
HLT
2.11
Travel Lodging Industry
- Max
- 2.54
- Q3
- 1.92
- Median
- 1.46
- Q1
- 0.89
- Min
- 0.19
A Forward PEG Ratio of 2.11 places HLT in the upper quartile for the Travel Lodging industry. This suggests the stock is potentially expensive compared to its peers relative to its growth forecast, which may warrant caution.
Price-to-Sales Ratio
AMZN
3.65
Specialty Retail Industry
- Max
- 5.26
- Q3
- 2.60
- Median
- 1.29
- Q1
- 0.41
- Min
- 0.06
AMZN’s P/S Ratio of 3.65 is in the upper echelon for the Specialty Retail industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.
HLT
5.75
Travel Lodging Industry
- Max
- 5.59
- Q3
- 4.22
- Median
- 3.60
- Q1
- 2.95
- Min
- 1.17
With a P/S Ratio of 5.75, HLT trades at a valuation that eclipses even the highest in the Travel Lodging industry. This implies the market has priced in exceptionally optimistic scenarios for future revenue growth, posing considerable valuation risk.
Price-to-Book Ratio
AMZN
7.74
Specialty Retail Industry
- Max
- 12.73
- Q3
- 6.96
- Median
- 3.28
- Q1
- 1.42
- Min
- 0.24
AMZN’s P/B Ratio of 7.74 is in the upper tier for the Specialty Retail industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.
HLT
-14.99
Travel Lodging Industry
- Max
- 11.01
- Q3
- 10.16
- Median
- 6.87
- Q1
- 3.05
- Min
- 0.61
HLT has a negative P/B Ratio of -14.99, indicating its liabilities exceed its assets and result in negative shareholder equity. This is a critical warning sign of financial distress.
Valuation at a Glance
| Symbol | AMZN | HLT |
|---|---|---|
| Price-to-Earnings Ratio (P/E, TTM) | 35.92 | 41.80 |
| Forward PEG Ratio (TTM) | 1.72 | 2.11 |
| Price-to-Sales Ratio (P/S, TTM) | 3.65 | 5.75 |
| Price-to-Book Ratio (P/B, TTM) | 7.74 | -14.99 |
| Price-to-Free Cash Flow Ratio (P/FCF, TTM) | 113.97 | 33.94 |
| EV-to-EBITDA (TTM) | 18.07 | 29.87 |
| EV-to-Sales (TTM) | 3.75 | 6.74 |