AFRM vs. EQH: Affirm vs. Equitable Stock Comparison
How do Affirm (AFRM) and Equitable (EQH) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.
Company Profile
Affirm (AFRM) and Equitable (EQH) both belong to the Financial Services industry, though AFRM is classified under Transaction & Payment Processing Services while EQH falls under Diversified Financial Services.
| Profile Item | AFRM | EQH |
|---|---|---|
| Name | Affirm Holdings, Inc. | Equitable Holdings Inc. |
| Country/Region | United States | United States |
| GICS Sector | Financials | Financials |
| GICS Industry Group | Financial Services | Financial Services |
| GICS Industry | Financial Services | Financial Services |
| GICS Sub-Industry | Transaction & Payment Processing Services | Diversified Financial Services |
| Market Capitalization | 23.09 billion USD | 14.04 billion USD |
| Currency | USD | USD |
| Exchange | Nasdaq | NYSE |
| Listing Date | January 13, 2021 | May 10, 2018 |
| Security Type | Common Stock | Common Stock |
Price Performance
Cumulative Growth
Trailing Returns
Calendar-Year Returns
Performance Metrics
| Metric | AFRM | EQH |
|---|---|---|
| Total Return (1Y) | -6.89% | 26.35% |
| Total Return (3Y, Annualized) | 40.23% | 32.07% |
| Total Return (5Y, Annualized) | -15.36% | 12.88% |
Risk Profile
Drawdown History
Return Distribution
Risk Metrics
Affirm (AFRM) carries a highly aggressive beta of 3.70, indicating much higher sensitivity to broad-market moves, whereas Equitable (EQH) is closer to market-like at 1.04 — a noticeable difference in market-sensitivity profile.
| Metric | AFRM | EQH |
|---|---|---|
| Volatility (1Y, Annualized) | 58.20% | 33.44% |
| Beta (5Y) | 3.70 | 1.04 |
| Max Drawdown (5Y) | -94.35% | -35.85% |
| Avg. Volume (3M) | 4.46M | 2.71M |
Risk-Adjusted Performance
Risk-Return Positioning
Risk-Adjusted Metrics
| Metric | AFRM | EQH |
|---|---|---|
| Sharpe Ratio (1Y) | -0.19 | 0.66 |
| Sortino Ratio (1Y) | -0.28 | 0.94 |
Profitability
ROE (TTM)
Both companies show strong equity returns, but Equitable (EQH) at 171.08% is the standout with ROE above its industry range; Affirm (AFRM) at 44.49% also sits in the top quartile.
AFRM
Financial Services industry group
44.49%
- Max
- 44.78%
- AFRM
- 44.49%
- Q3
- 21.85%
- Median
- 12.91%
- Q1
- 4.48%
- Min
- -18.71%
EQH
Financial Services industry group
171.08%
- EQH
- 171.08%
- Max
- 44.78%
- Q3
- 21.85%
- Median
- 12.91%
- Q1
- 4.48%
- Min
- -18.71%
Net Margin (TTM)
Affirm (AFRM) at 43.86% retains a top-quartile share of revenue as profit, ahead of Equitable (EQH) at 11.52%, which keeps about the industry-typical share.
AFRM
Financial Services industry group
43.86%
- Max
- 62.84%
- AFRM
- 43.86%
- Q3
- 28.05%
- Median
- 15.36%
- Q1
- 4.82%
- Min
- -28.52%
EQH
Financial Services industry group
11.52%
- Max
- 62.84%
- Q3
- 28.05%
- Median
- 15.36%
- EQH
- 11.52%
- Q1
- 4.82%
- Min
- -28.52%
Operating Margin (TTM)
Both Affirm (AFRM) at 14.82% and Equitable (EQH) at 37.18% run core operations about as efficiently as their industries’ norm — neither stands out on operating profitability.
AFRM
Financial Services industry group
14.82%
- Max
- 107.33%
- Q3
- 55.90%
- Median
- 30.09%
- AFRM
- 14.82%
- Q1
- 14.60%
- Min
- -44.34%
EQH
Financial Services industry group
37.18%
- Max
- 107.33%
- Q3
- 55.90%
- EQH
- 37.18%
- Median
- 30.09%
- Q1
- 14.60%
- Min
- -44.34%
Profitability Metrics
| Metric | AFRM | EQH |
|---|---|---|
| ROE (TTM) | 44.49% | 171.08% |
| ROA (TTM) | 2.42% | 0.45% |
| Net Margin (TTM) | 43.86% | 11.52% |
| Operating Margin (TTM) | 14.82% | 37.18% |
| Gross Margin (TTM) | -- | -- |
Growth
Revenue Growth
Affirm (AFRM) at 32.15% sits in the top revenue growth quartile, while Equitable (EQH) at -6.12% is in the bottom quartile, showing a clear gap in revenue momentum.
EPS Growth
Affirm (AFRM) at 3,586.67% sits above its peer range for EPS growth; Equitable (EQH) at -227.78% sits below its range, putting their earnings trajectories at opposite ends.
Growth Metrics
| Metric | AFRM | EQH |
|---|---|---|
| Revenue Growth (YoY) | 32.15% | -6.12% |
| Revenue Growth (3Y CAGR) | 38.96% | -2.65% |
| EPS Growth (YoY) | 3,586.67% | -227.78% |
| EPS Growth (3Y CAGR) | -- | -- |
Financial Strength
Current Ratio (MRQ)
current ratio doesn’t apply on either side: Affirm (AFRM) in Financial Services and Equitable (EQH) in Financial Services both report balance sheets without a current/non-current split, so their short-term liquidity is better judged through regulatory and funding measures.
Debt / Equity (MRQ)
debt-to-equity ratio is set aside for both: Affirm (AFRM) in Financial Services and Equitable (EQH) in Financial Services run businesses where balance-sheet leverage is part of the model, so capital-adequacy and funding measures are the better gauges of balance-sheet risk.
Financial Strength Metrics
| Metric | AFRM | EQH |
|---|---|---|
| Current Ratio (MRQ) | -- | -- |
| Debt / Equity (MRQ) | -- | -- |
| Net Debt / EBITDA | -- | -- |
Dividends
Dividend Yield (TTM)
Affirm (AFRM) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Equitable (EQH) reports a yield of 0.51%, ranking against industry peers normally.
AFRM
Financial Services industry group
0.00%
- Max
- 9.77%
- Q3
- 3.92%
- Median
- 1.09%
- AFRM
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
EQH
Financial Services industry group
0.51%
- Max
- 9.77%
- Q3
- 3.92%
- Median
- 1.09%
- EQH
- 0.51%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Affirm (AFRM) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Equitable (EQH) reports a payout of 22.49%, ranking against industry peers normally.
AFRM
Financial Services industry group
0.00%
- Max
- 241.07%
- Q3
- 97.36%
- Median
- 25.77%
- AFRM
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
EQH
Financial Services industry group
22.49%
- Max
- 241.07%
- Q3
- 97.36%
- Median
- 25.77%
- EQH
- 22.49%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Metrics
| Metric | AFRM | EQH |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 0.51% |
| Dividend Payout Ratio (TTM) | 0.00% | 22.49% |
Valuation
P/E Ratio (TTM)
Both Affirm (AFRM) at 11.80 and Equitable (EQH) at 10.39 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.
AFRM
Financial Services industry group
11.80
- Max
- 45.85
- Q3
- 24.64
- Median
- 15.37
- AFRM
- 11.80
- Q1
- 9.68
- Min
- 0.16
EQH
Financial Services industry group
10.39
- Max
- 45.85
- Q3
- 24.64
- Median
- 15.37
- EQH
- 10.39
- Q1
- 9.68
- Min
- 0.16
P/S Ratio (TTM)
Equitable (EQH) at 1.08 looks cheap on sales in the lower P/S ratio quartile, while Affirm (AFRM) at 5.03 looks rich in the upper quartile — a clear gap in price per dollar of revenue.
AFRM
Financial Services industry group
5.03
- Max
- 9.23
- AFRM
- 5.03
- Q3
- 4.57
- Median
- 2.72
- Q1
- 1.28
- Min
- -0.55
EQH
Financial Services industry group
1.08
- Max
- 9.23
- Q3
- 4.57
- Median
- 2.72
- Q1
- 1.28
- EQH
- 1.08
- Min
- -0.55
P/B Ratio (MRQ)
Equitable (EQH) reports a negative P/B ratio of -4.92, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Affirm (AFRM) reports 4.01, ranking against industry peers normally.
AFRM
Financial Services industry group
4.01
- Max
- 7.79
- AFRM
- 4.01
- Q3
- 3.63
- Median
- 1.57
- Q1
- 0.81
- Min
- -0.39
EQH
Financial Services industry group
-4.92
- Max
- 7.79
- Q3
- 3.63
- Median
- 1.57
- Q1
- 0.81
- Min
- -0.39
- EQH
- -4.92
Valuation Metrics
| Metric | AFRM | EQH |
|---|---|---|
| P/E Ratio (TTM) | 11.80 | 10.39 |
| P/S Ratio (TTM) | 5.03 | 1.08 |
| P/B Ratio (MRQ) | 4.01 | -4.92 |
| Free Cash Flow Yield (TTM) | -- | -- |