AAPL vs. AMZN: Apple vs. Amazon.com Stock Comparison
This page compares Apple (AAPL) with Amazon.com (AMZN) using performance and risk, profitability, financial strength, growth, dividends, and valuation metrics.
Performance
Cumulative Growth
Trailing Returns
Performance at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| 1-Year Return | 46.73% | 11.87% |
Risk
Drawdown
Risk at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| 1-Year Volatility | 22.69% | 30.20% |
| Beta | 1.10 | 1.47 |
| 3-Month Avg. Volume | 46.45M | 44.54M |
Company Profile
Apple (AAPL) is classified in the Information Technology sector (Technology Hardware & Equipment), whereas Amazon.com (AMZN) belongs to Consumer Discretionary (Consumer Discretionary Distribution & Retail) — their GICS classifications point to very different parts of the market.
| Profile Item | AAPL | AMZN |
|---|---|---|
| Name | Apple Inc. | Amazon.com, Inc. |
| Country/Region | United States | United States |
| GICS Sector | Information Technology | Consumer Discretionary |
| GICS Industry Group | Technology Hardware & Equipment | Consumer Discretionary Distribution & Retail |
| GICS Industry | Technology Hardware, Storage & Peripherals | Broadline Retail |
| GICS Sub-Industry | Technology Hardware, Storage & Peripherals | Broadline Retail |
| Market Capitalization | 4,275.93 billion USD | 2,566.11 billion USD |
| Currency | USD | USD |
| Exchange | Nasdaq | Nasdaq |
| Listing Date | December 12, 1980 | May 15, 1997 |
| Security Type | Common Stock | Common Stock |
Valuation
Price-to-Earnings Ratio (TTM)
Both Apple (AAPL) at 35.20 and Amazon.com (AMZN) at 31.64 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.
AAPL
Technology Hardware & Equipment industry group
35.20
- Max
- 171.43
- Q3
- 83.19
- Median
- 39.13
- AAPL
- 35.20
- Q1
- 23.68
- Min
- 9.35
AMZN
Consumer Discretionary Distribution & Retail industry group
31.64
- Max
- 54.29
- AMZN
- 31.64
- Q3
- 31.64
- Median
- 20.61
- Q1
- 12.78
- Min
- 1.13
Price-to-Sales Ratio (TTM)
Both Apple (AAPL) at 9.47 and Amazon.com (AMZN) at 3.45 command a richer price per dollar of sales than most peers, sitting in the upper P/S ratio quartile of their industries.
AAPL
Technology Hardware & Equipment industry group
9.47
- Max
- 19.39
- AAPL
- 9.47
- Q3
- 9.05
- Median
- 4.10
- Q1
- 1.42
- Min
- 0.00
AMZN
Consumer Discretionary Distribution & Retail industry group
3.45
- Max
- 3.65
- AMZN
- 3.45
- Q3
- 1.78
- Median
- 0.73
- Q1
- 0.28
- Min
- 0.03
Price-to-Book Ratio (MRQ)
Both look rich against book: Amazon.com (AMZN) at 5.81 sits in the upper P/B ratio quartile, and Apple (AAPL) at 40.10 prices even higher, above its industry range.
AAPL
Technology Hardware & Equipment industry group
40.10
- AAPL
- 40.10
- Max
- 17.76
- Q3
- 9.32
- Median
- 4.56
- Q1
- 2.09
- Min
- -3.27
AMZN
Consumer Discretionary Distribution & Retail industry group
5.81
- Max
- 11.07
- AMZN
- 5.81
- Q3
- 5.11
- Median
- 2.24
- Q1
- 1.05
- Min
- -3.64
Valuation at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 35.20 | 31.64 |
| Price-to-Sales Ratio (TTM) | 9.47 | 3.45 |
| Price-to-Book Ratio (MRQ) | 40.10 | 5.81 |
| Free Cash Flow Yield | 2.36% | 0.38% |
Profitability
Return on Equity (TTM)
Apple (AAPL) at 141.47% clears its industry range for ROE, a sharper capital-efficiency signal than Amazon.com (AMZN) at 24.29%, which is closer to a typical peer reading.
AAPL
Technology Hardware & Equipment industry group
141.47%
- AAPL
- 141.47%
- Max
- 44.16%
- Q3
- 19.25%
- Median
- 10.96%
- Q1
- 0.71%
- Min
- -25.92%
AMZN
Consumer Discretionary Distribution & Retail industry group
24.29%
- Max
- 63.82%
- Q3
- 31.67%
- AMZN
- 24.29%
- Median
- 12.96%
- Q1
- 4.89%
- Min
- -29.94%
Net Profit Margin (TTM)
For every dollar of sales, both Apple (AAPL) at 27.15% and Amazon.com (AMZN) at 12.22% retain more as net profit than most peers, landing in the top net margin quartile of their industries.
AAPL
Technology Hardware & Equipment industry group
27.15%
- Max
- 30.43%
- AAPL
- 27.15%
- Q3
- 12.35%
- Median
- 4.45%
- Q1
- 0.00%
- Min
- -14.09%
AMZN
Consumer Discretionary Distribution & Retail industry group
12.22%
- Max
- 20.45%
- AMZN
- 12.22%
- Q3
- 8.75%
- Median
- 3.25%
- Q1
- 0.49%
- Min
- -11.15%
Operating Profit Margin (TTM)
Both Apple (AAPL) at 32.28% and Amazon.com (AMZN) at 13.14% convert sales into operating profit at a top-quartile rate, pointing to tighter cost discipline before financing and tax.
AAPL
Technology Hardware & Equipment industry group
32.28%
- Max
- 35.67%
- AAPL
- 32.28%
- Q3
- 15.55%
- Median
- 6.62%
- Q1
- 1.55%
- Min
- -18.45%
AMZN
Consumer Discretionary Distribution & Retail industry group
13.14%
- Max
- 23.15%
- AMZN
- 13.14%
- Q3
- 11.08%
- Median
- 4.61%
- Q1
- 1.68%
- Min
- -8.71%
Profitability at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| Return on Equity (TTM) | 141.47% | 24.29% |
| Return on Assets (TTM) | 26.23% | 6.85% |
| Net Profit Margin (TTM) | 27.15% | 12.22% |
| Operating Profit Margin (TTM) | 32.28% | 13.14% |
| Gross Profit Margin (TTM) | 47.86% | 50.60% |
Growth
Revenue Growth
Revenue Growth at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| 1-Year Revenue Growth | 6.43% | 12.38% |
| 3-Year Revenue CAGR | 1.81% | 11.73% |
EPS Growth
EPS Growth at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| 1-Year EPS Growth | 22.70% | 29.66% |
| 3-Year EPS CAGR | 6.88% | -- |
Financial Strength
Current Ratio (MRQ)
Amazon.com (AMZN) at 1.18 keeps current ratio within its industry’s typical mid-range, while Apple (AAPL) at 1.07 runs in the tighter-liquidity quartile — a thinner cushion against current liabilities for AAPL.
AAPL
Technology Hardware & Equipment industry group
1.07
- Max
- 5.80
- Q3
- 3.18
- Median
- 1.90
- Q1
- 1.28
- AAPL
- 1.07
- Min
- 0.40
AMZN
Consumer Discretionary Distribution & Retail industry group
1.18
- Max
- 2.97
- Q3
- 1.87
- Median
- 1.38
- AMZN
- 1.18
- Q1
- 1.03
- Min
- 0.46
Debt-to-Equity Ratio (MRQ)
Amazon.com (AMZN) at 0.53 keeps leverage in the lower industry quartile, while Apple (AAPL) at 0.80 runs a more typical debt-to-equity mix.
AAPL
Technology Hardware & Equipment industry group
0.80
- Max
- 2.02
- Q3
- 0.88
- AAPL
- 0.80
- Median
- 0.31
- Q1
- 0.05
- Min
- 0.00
AMZN
Consumer Discretionary Distribution & Retail industry group
0.53
- Max
- 3.27
- Q3
- 1.82
- Median
- 1.09
- Q1
- 0.67
- AMZN
- 0.53
- Min
- 0.01
Financial Strength at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| Current Ratio (MRQ) | 1.07 | 1.18 |
| Debt-to-Equity Ratio (MRQ) | 0.80 | 0.53 |
| Net Debt / EBITDA | 0.10 | 0.59 |
Dividends
Dividend Yield (TTM)
Amazon.com (AMZN) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Apple (AAPL) reports a yield of 0.37%, ranking against industry peers normally.
AAPL
Technology Hardware & Equipment industry group
0.37%
- Max
- 1.30%
- Q3
- 0.54%
- AAPL
- 0.37%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
AMZN
Consumer Discretionary Distribution & Retail industry group
0.00%
- Max
- 6.62%
- Q3
- 2.66%
- AMZN
- 0.00%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Amazon.com (AMZN) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Apple (AAPL) reports a payout of 12.59%, ranking against industry peers normally.
AAPL
Technology Hardware & Equipment industry group
12.59%
- Max
- 37.10%
- Q3
- 15.46%
- AAPL
- 12.59%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
AMZN
Consumer Discretionary Distribution & Retail industry group
0.00%
- Max
- 78.51%
- Q3
- 33.46%
- AMZN
- 0.00%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
Dividends at a Glance
| Metric | AAPL | AMZN |
|---|---|---|
| Dividend Yield (TTM) | 0.37% | 0.00% |
| Dividend Payout Ratio (TTM) | 12.59% | 0.00% |