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Sony (SONY) Stock Analysis

This is a peer-relative look at Sony (SONY): its performance, risk, profitability, growth, financial strength, dividend, and valuation are each measured against its Consumer Durables & Apparel peers, so every number reads in context rather than in isolation.

Company Profile

Sony (SONY) trades as an ADR rather than ordinary local shares — read it with FX exposure, depositary-program fees, and dividend-withholding-tax differences in mind.

Company profile fields for Sony (SONY)
Profile ItemSONY
NameSony Group Corp. Sponsored ADR
Country/RegionJapan
GICS SectorConsumer Discretionary
GICS Industry GroupConsumer Durables & Apparel
GICS IndustryHousehold Durables
GICS Sub-IndustryConsumer Electronics
Market Capitalization152.30 billion USD
CurrencyUSD
ExchangeNYSE
Listing DateFebruary 21, 1973
Security TypeADR

Price Performance

Cumulative Growth

SONY
GSPC
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Sony (SONY) vs. S&P 500 (GSPC): Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Sony (SONY) and S&P 500 (GSPC). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Sony (SONY) and S&P 500 (GSPC). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
Total Return (1Y)-9.16%-4.61%
Total Return (3Y, Annualized)16.57%4.82%
Total Return (5Y, Annualized)3.38%-2.87%

Risk Profile

Drawdown History

SONY
GSPC
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Sony (SONY) vs. S&P 500 (GSPC): Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Sony (SONY) and S&P 500 (GSPC). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
Volatility (1Y, Annualized)29.22%43.15%
Beta (5Y)0.981.30
Max Drawdown (5Y)-50.56%-60.99%

Risk-Adjusted Performance

Risk-Return Positioning

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Each dot is a stock plotted by 1-year volatility (risk) and 1-year return. SONY is highlighted; the dashed line is the Capital Allocation Line from the risk-free rate through the industry median — dots above it are stronger on a risk-adjusted basis.

Risk-Adjusted Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
Sharpe Ratio (1Y)-0.46-0.20
Sortino Ratio (1Y)-0.69-0.32

Profitability

ROE (TTM)

Sony (SONY) posts ROE of 13.16%, roughly around the peer group’s normal range. Shareholders’ equity is producing a return that looks broadly typical for the industry.

SONY

Consumer Durables & Apparel industry group

13.16%

Group distribution
Max
49.52%
Q3
23.46%
SONY
13.16%
Median
12.27%
Q1
5.61%
Min
-11.15%
Largest peers
RL
37.54%
SN
27.53%
GRMN
21.89%
NKE
21.56%
PHM
13.86%
SONY
13.16%
DHI
12.63%
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Where Sony (SONY) stands on ROE within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Net Margin (TTM)

Sony (SONY) has negative net margin of -1.75%. The trailing period ended in a net loss, so the bottom-line conversion read is a warning rather than a profitability strength.

SONY

Consumer Durables & Apparel industry group

-1.75%

Group distribution
Max
19.09%
Q3
9.20%
Median
5.72%
Q1
2.35%
SONY
-1.75%
Min
-7.09%
Largest peers
GRMN
24.47%
RL
11.76%
PHM
11.24%
SN
10.06%
DHI
9.15%
NKE
6.74%
SONY
-1.75%
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Where Sony (SONY) stands on net margin within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Operating Margin (TTM)

Sony (SONY) turns 16.72% of revenue into operating profit, putting operating margin in the upper peer quartile. Before financing and taxes enter the picture, the day-to-day business keeps more of each sales dollar than most industry peers.

SONY

Consumer Durables & Apparel industry group

16.72%

Group distribution
Max
30.44%
SONY
16.72%
Q3
14.63%
Median
8.19%
Q1
3.95%
Min
-5.53%
Largest peers
GRMN
30.44%
RL
18.40%
SONY
16.72%
PHM
15.96%
DHI
12.99%
SN
10.16%
NKE
7.92%
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Where Sony (SONY) stands on operating margin within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Profitability Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
ROE (TTM)13.16%12.27%
ROA (TTM)4.25%4.73%
Net Margin (TTM)-1.75%5.72%
Operating Margin (TTM)16.72%8.19%
Gross Margin (TTM)32.25%43.41%

Growth

Revenue Growth

Sony (SONY) grew revenue 3.70%, roughly around the peer group's normal range. Top-line momentum looks broadly typical for the industry.

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Sony (SONY): Revenue Growth across different time periods, set against Consumer Durables & Apparel industry-group medians.

EPS Growth

Sony (SONY) grew earnings per share -129.11%, in the lower peer quartile. Per-share profits are advancing more slowly than at most peers, so margins, costs, or share count deserve a closer look.

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Sony (SONY): EPS Growth across different time periods, set against Consumer Durables & Apparel industry-group medians.

Growth Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
Revenue Growth (YoY)3.70%1.00%
Revenue Growth (3Y CAGR)4.38%-0.63%
EPS Growth (YoY)-129.11%-16.33%
EPS Growth (3Y CAGR)---3.90%

Financial Strength

Current Ratio (MRQ)

Sony (SONY) has current ratio of 1.25, in the tighter-liquidity quartile for its industry. The short-term cushion is thinner than most peers carry, even if the absolute comfort level still depends on the business model.

SONY

Consumer Durables & Apparel industry group

1.25

Group distribution
Max
6.01
Q3
3.59
Median
2.16
Q1
1.65
SONY
1.25
Min
0.75
Largest peers
PHM
6.99
DHI
6.01
GRMN
3.03
SN
2.08
NKE
2.08
RL
2.05
SONY
1.25
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Where Sony (SONY) stands on current ratio within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Debt / Equity (MRQ)

Sony (SONY) has debt-to-equity ratio of 0.21, in the lower-leverage quartile for its industry. Borrowing is modest relative to equity compared with most peers, which can leave more flexibility through a cycle.

SONY

Consumer Durables & Apparel industry group

0.21

Group distribution
Max
2.45
Q3
1.22
Median
0.49
Q1
0.23
SONY
0.21
Min
0.00
Largest peers
RL
1.10
NKE
0.73
SN
0.32
DHI
0.29
SONY
0.21
PHM
0.18
GRMN
0.03
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Where Sony (SONY) stands on debt-to-equity ratio within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Financial Strength Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
Current Ratio (MRQ)1.252.16
Debt / Equity (MRQ)0.210.49
Net Debt / EBITDA-0.141.49

Dividends

Dividend Yield (TTM)

Sony (SONY) has dividend yield of 95.42%, above the entire industry range. That headline income is large, but yields this far above peers often come from a falling share price or an at-risk payout, so dividend safety matters more than the percentage itself.

SONY

Consumer Durables & Apparel industry group

95.42%

Group distribution
SONY
95.42%
Max
4.89%
Q3
2.37%
Median
0.92%
Q1
0.00%
Min
0.00%
Largest peers
SONY
95.42%
NKE
4.28%
GRMN
1.42%
DHI
1.19%
RL
0.98%
PHM
0.87%
SN
0.00%
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Where Sony (SONY) stands on dividend yield within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Dividend Payout Ratio (TTM)

Sony (SONY) has payout ratio of 12.86%, within the industry’s typical payout band. The dividend shares profits with investors while leaving earnings coverage that looks normal for the peer group.

SONY

Consumer Durables & Apparel industry group

12.86%

Group distribution
Max
100.00%
Q3
41.00%
SONY
12.86%
Median
12.86%
Q1
0.00%
Min
0.00%
Largest peers
NKE
78.85%
GRMN
38.70%
RL
23.55%
DHI
16.68%
SONY
12.86%
PHM
11.11%
SN
0.00%
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Where Sony (SONY) stands on payout ratio within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Dividend Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
Dividend Yield (TTM)95.42%0.92%
Dividend Payout Ratio (TTM)12.86%12.86%

Valuation

P/E Ratio (TTM)

Sony (SONY) trades at P/E ratio of 21.55, near the industry’s usual earnings multiple. The stock is not showing a clear peer discount or premium on trailing earnings.

SONY

Consumer Durables & Apparel industry group

21.55

Group distribution
Max
38.98
Q3
23.65
SONY
21.55
Median
16.60
Q1
13.15
Min
6.08
Largest peers
SN
40.08
GRMN
30.31
RL
23.78
SONY
21.55
NKE
17.93
DHI
14.06
PHM
12.95
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Where Sony (SONY) stands on P/E ratio within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

P/S Ratio (TTM)

Sony (SONY) trades at 0.01 on P/S ratio, in the lower sales-valuation quartile for its industry. That points to a cheaper revenue stream than most peers, with margin quality still doing the heavy lifting.

SONY

Consumer Durables & Apparel industry group

0.01

Group distribution
Max
3.20
Q3
1.66
Median
0.96
Q1
0.54
SONY
0.01
Min
0.01
Largest peers
GRMN
7.38
SN
4.02
RL
2.69
PHM
1.44
DHI
1.24
NKE
1.21
SONY
0.01
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Where Sony (SONY) stands on P/S ratio within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

P/B Ratio (MRQ)

Sony (SONY) trades at 2.89 on P/B ratio, roughly in line with the industry’s normal price-to-book range. Its balance sheet is not being priced at a clear discount or premium versus peers.

SONY

Consumer Durables & Apparel industry group

2.89

Group distribution
Max
8.26
Q3
3.99
SONY
2.89
Median
2.10
Q1
1.13
Min
0.46
Largest peers
SN
9.73
RL
8.26
GRMN
6.28
NKE
3.63
SONY
2.89
DHI
1.74
PHM
1.73
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Where Sony (SONY) stands on P/B ratio within its Consumer Durables & Apparel peer group — the box is the group’s distribution and the dots its largest members.

Valuation Metrics

Sony (SONY) metric values compared with Consumer Durables & Apparel industry-group medians
MetricCurrent stock: SONYIndustry group median
P/E Ratio (TTM)21.5516.60
P/S Ratio (TTM)0.010.96
P/B Ratio (MRQ)2.892.10
Free Cash Flow Yield (TTM)2,200.44%5.46%