SONY vs. TTD: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at SONY and TTD, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
SONY trades as an American Depositary Receipt (ADR), offering U.S. investors a convenient way to access its foreign-listed shares. In contrast, TTD is a standard domestic listing.
| Symbol | SONY | TTD |
|---|---|---|
| Company Name | Sony Group Corporation | The Trade Desk, Inc. |
| Country | Japan | United States |
| GICS Sector | Consumer Discretionary | Communication Services |
| GICS Industry | Household Durables | Media |
| Market Capitalization | 168.52 billion USD | 25.68 billion USD |
| Exchange | NYSE | NasdaqGM |
| Listing Date | February 21, 1973 | September 21, 2016 |
| Security Type | ADR | Common Stock |
Historical Performance
This chart compares the performance of SONY and TTD by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | SONY | TTD |
|---|---|---|
| 5-Day Price Return | 0.92% | 3.49% |
| 13-Week Price Return | 15.46% | -31.17% |
| 26-Week Price Return | 19.67% | -35.88% |
| 52-Week Price Return | 13.72% | -48.82% |
| Month-to-Date Return | 13.20% | -39.59% |
| Year-to-Date Return | 23.72% | -55.31% |
| 10-Day Avg. Volume | 18.73M | 30.08M |
| 3-Month Avg. Volume | 14.80M | 12.63M |
| 3-Month Volatility | 31.61% | 86.86% |
| Beta | 1.33 | 1.48 |
Profitability
Return on Equity (TTM)
SONY
14.17%
Household Durables Industry
- Max
- 26.99%
- Q3
- 17.28%
- Median
- 12.66%
- Q1
- 7.34%
- Min
- 0.07%
SONY’s Return on Equity of 14.17% is on par with the norm for the Household Durables industry, indicating its profitability relative to shareholder equity is typical for the sector.
TTD
15.19%
Media Industry
- Max
- 34.77%
- Q3
- 16.01%
- Median
- 10.70%
- Q1
- 2.80%
- Min
- -2.36%
TTD’s Return on Equity of 15.19% is on par with the norm for the Media industry, indicating its profitability relative to shareholder equity is typical for the sector.
Net Profit Margin (TTM)
SONY
9.13%
Household Durables Industry
- Max
- 15.50%
- Q3
- 8.99%
- Median
- 6.57%
- Q1
- 4.33%
- Min
- -0.49%
A Net Profit Margin of 9.13% places SONY in the upper quartile for the Household Durables industry, signifying strong profitability and more effective cost management than most of its peers.
TTD
15.57%
Media Industry
- Max
- 16.04%
- Q3
- 10.15%
- Median
- 5.18%
- Q1
- 2.39%
- Min
- -3.66%
A Net Profit Margin of 15.57% places TTD in the upper quartile for the Media industry, signifying strong profitability and more effective cost management than most of its peers.
Operating Profit Margin (TTM)
SONY
11.68%
Household Durables Industry
- Max
- 20.22%
- Q3
- 12.29%
- Median
- 9.54%
- Q1
- 6.30%
- Min
- -1.92%
SONY’s Operating Profit Margin of 11.68% is around the midpoint for the Household Durables industry, indicating that its efficiency in managing core business operations is typical for the sector.
TTD
17.73%
Media Industry
- Max
- 24.65%
- Q3
- 13.68%
- Median
- 8.96%
- Q1
- 4.53%
- Min
- -8.09%
An Operating Profit Margin of 17.73% places TTD in the upper quartile for the Media industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.
Profitability at a Glance
| Symbol | SONY | TTD |
|---|---|---|
| Return on Equity (TTM) | 14.17% | 15.19% |
| Return on Assets (TTM) | 3.26% | 7.17% |
| Net Profit Margin (TTM) | 9.13% | 15.57% |
| Operating Profit Margin (TTM) | 11.68% | 17.73% |
| Gross Profit Margin (TTM) | 31.29% | 79.41% |
Financial Strength
Current Ratio (MRQ)
SONY
1.09
Household Durables Industry
- Max
- 9.23
- Q3
- 4.50
- Median
- 2.35
- Q1
- 1.29
- Min
- 0.70
SONY’s Current Ratio of 1.09 falls into the lower quartile for the Household Durables industry. This indicates a tighter liquidity situation and a more constrained capacity to handle short-term debt than many of its competitors.
TTD
1.71
Media Industry
- Max
- 2.97
- Q3
- 1.79
- Median
- 1.39
- Q1
- 0.92
- Min
- 0.24
TTD’s Current Ratio of 1.71 aligns with the median group of the Media industry, indicating that its short-term liquidity is in line with its sector peers.
Debt-to-Equity Ratio (MRQ)
SONY
0.19
Household Durables Industry
- Max
- 1.84
- Q3
- 0.90
- Median
- 0.34
- Q1
- 0.19
- Min
- 0.00
SONY’s Debt-to-Equity Ratio of 0.19 is typical for the Household Durables industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
TTD
0.03
Media Industry
- Max
- 2.02
- Q3
- 1.06
- Median
- 0.58
- Q1
- 0.31
- Min
- 0.00
Falling into the lower quartile for the Media industry, TTD’s Debt-to-Equity Ratio of 0.03 points to a conservative financing strategy. This results in lower financial risk but potentially limits strategic investments compared to more leveraged competitors.
Interest Coverage Ratio (TTM)
SONY
104.18
Household Durables Industry
- Max
- 140.40
- Q3
- 77.14
- Median
- 24.53
- Q1
- 5.69
- Min
- -17.01
SONY’s Interest Coverage Ratio of 104.18 is in the upper quartile for the Household Durables industry, signifying a strong and healthy capacity to meet its interest payments from operating profits.
TTD
44.57
Media Industry
- Max
- 44.57
- Q3
- 23.07
- Median
- 4.52
- Q1
- 2.14
- Min
- -10.82
TTD’s Interest Coverage Ratio of 44.57 is in the upper quartile for the Media industry, signifying a strong and healthy capacity to meet its interest payments from operating profits.
Financial Strength at a Glance
| Symbol | SONY | TTD |
|---|---|---|
| Current Ratio (MRQ) | 1.09 | 1.71 |
| Quick Ratio (MRQ) | 1.03 | 1.68 |
| Debt-to-Equity Ratio (MRQ) | 0.19 | 0.03 |
| Interest Coverage Ratio (TTM) | 104.18 | 44.57 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
SONY
0.47%
Household Durables Industry
- Max
- 8.95%
- Q3
- 4.19%
- Median
- 1.88%
- Q1
- 0.03%
- Min
- 0.00%
SONY’s Dividend Yield of 0.47% is consistent with its peers in the Household Durables industry, providing a dividend return that is standard for its sector.
TTD
0.00%
Media Industry
- Max
- 7.76%
- Q3
- 4.16%
- Median
- 1.67%
- Q1
- 0.00%
- Min
- 0.00%
TTD currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
Dividend Payout Ratio (TTM)
SONY
10.52%
Household Durables Industry
- Max
- 125.12%
- Q3
- 62.43%
- Median
- 39.18%
- Q1
- 5.55%
- Min
- 0.00%
SONY’s Dividend Payout Ratio of 10.52% is within the typical range for the Household Durables industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
TTD
0.00%
Media Industry
- Max
- 165.03%
- Q3
- 96.17%
- Median
- 45.64%
- Q1
- 14.80%
- Min
- 0.00%
TTD has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
Dividend at a Glance
| Symbol | SONY | TTD |
|---|---|---|
| Dividend Yield (TTM) | 0.47% | 0.00% |
| Dividend Payout Ratio (TTM) | 10.52% | 0.00% |
Valuation
Price-to-Earnings Ratio (TTM)
SONY
22.21
Household Durables Industry
- Max
- 29.75
- Q3
- 18.88
- Median
- 13.25
- Q1
- 9.26
- Min
- 6.32
A P/E Ratio of 22.21 places SONY in the upper quartile for the Household Durables industry. This high valuation relative to peers suggests the market holds elevated expectations for the company’s future growth.
TTD
61.22
Media Industry
- Max
- 49.10
- Q3
- 35.07
- Median
- 17.34
- Q1
- 10.39
- Min
- 5.81
At 61.22, TTD’s P/E Ratio is exceptionally high, exceeding the typical maximum for the Media industry. This suggests the stock may be significantly overvalued compared to its peers and implies high market expectations that could be difficult to meet.
Price-to-Sales Ratio (TTM)
SONY
2.03
Household Durables Industry
- Max
- 2.12
- Q3
- 1.21
- Median
- 0.83
- Q1
- 0.51
- Min
- 0.18
SONY’s P/S Ratio of 2.03 is in the upper echelon for the Household Durables industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.
TTD
9.53
Media Industry
- Max
- 3.23
- Q3
- 1.85
- Median
- 1.05
- Q1
- 0.78
- Min
- 0.22
With a P/S Ratio of 9.53, TTD trades at a valuation that eclipses even the highest in the Media industry. This implies the market has priced in exceptionally optimistic scenarios for future revenue growth, posing considerable valuation risk.
Price-to-Book Ratio (MRQ)
SONY
2.77
Household Durables Industry
- Max
- 4.21
- Q3
- 2.29
- Median
- 1.34
- Q1
- 0.98
- Min
- 0.59
SONY’s P/B Ratio of 2.77 is in the upper tier for the Household Durables industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.
TTD
13.12
Media Industry
- Max
- 4.30
- Q3
- 2.57
- Median
- 1.83
- Q1
- 1.19
- Min
- 0.51
At 13.12, TTD’s P/B Ratio is at an extreme premium to the Media industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
Valuation at a Glance
| Symbol | SONY | TTD |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 22.21 | 61.22 |
| Price-to-Sales Ratio (TTM) | 2.03 | 9.53 |
| Price-to-Book Ratio (MRQ) | 2.77 | 13.12 |
| Price-to-Free Cash Flow Ratio (TTM) | 12.66 | 34.25 |