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PINS vs. ROKU: Pinterest vs. Roku Stock Comparison

How do Pinterest (PINS) and Roku (ROKU) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Pinterest (PINS) and Roku (ROKU) both fall under the Media & Entertainment industry group, but PINS is classified in Interactive Media & Services while ROKU is classified in Entertainment.

Company profile comparison for Pinterest (PINS) and Roku (ROKU)
Profile ItemPINSROKU
NamePinterest Inc.Roku, Inc. Class A Common Stock
Country/RegionUnited StatesUnited States
GICS SectorCommunication ServicesCommunication Services
GICS Industry GroupMedia & EntertainmentMedia & Entertainment
GICS IndustryInteractive Media & ServicesEntertainment
GICS Sub-IndustryInteractive Media & ServicesMovies & Entertainment
Market Capitalization10.87 billion USD23.93 billion USD
CurrencyUSDUSD
ExchangeNYSENasdaq
Listing DateApril 18, 2019September 28, 2017
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

PINS
ROKU
GSPC
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Pinterest (PINS) vs. Roku (ROKU), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Pinterest (PINS) and Roku (ROKU). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Pinterest (PINS) and Roku (ROKU). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
Total Return (1Y)-29.81%53.14%
Total Return (3Y, Annualized)-15.27%24.44%
Total Return (5Y, Annualized)-16.43%-10.44%

Risk Profile

Drawdown History

PINS
ROKU
GSPC
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Pinterest (PINS) vs. Roku (ROKU), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Pinterest (PINS) and Roku (ROKU). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Roku (ROKU) carries a highly aggressive beta of 2.06, indicating much higher sensitivity to broad-market moves, whereas Pinterest (PINS) is closer to market-like at 0.95 — a noticeable difference in market-sensitivity profile.

Risk profile metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
Volatility (1Y, Annualized)49.76%40.24%
Beta (5Y)0.952.06
Max Drawdown (5Y)-68.40%-86.13%
Avg. Volume (3M)13.18M2.44M

Risk-Adjusted Performance

Risk-Return Positioning

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PINS and ROKU are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
Sharpe Ratio (1Y)-0.691.21
Sortino Ratio (1Y)-0.902.08

Profitability

ROE (TTM)

Roku (ROKU) at 18.15% sits in the top ROE quartile, while Pinterest (PINS) at 4.50% is closer to the peer norm — stronger capital efficiency for ROKU.

PINS

Media & Entertainment industry group

4.50%

Max
49.92%
Q3
17.95%
Median
7.20%
PINS
4.50%
Q1
-4.53%
Min
-26.31%

ROKU

Media & Entertainment industry group

18.15%

Max
49.92%
ROKU
18.15%
Q3
17.95%
Median
7.20%
Q1
-4.53%
Min
-26.31%
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their ROE against the Media & Entertainment industry group benchmark.

Net Margin (TTM)

Both Pinterest (PINS) at 3.81% and Roku (ROKU) at 9.34% keep about the typical share of revenue as profit for their industries — neither bottom line stands out from peers.

PINS

Media & Entertainment industry group

3.81%

Max
32.91%
Q3
11.75%
Median
5.04%
PINS
3.81%
Q1
-4.17%
Min
-25.14%

ROKU

Media & Entertainment industry group

9.34%

Max
32.91%
Q3
11.75%
ROKU
9.34%
Median
5.04%
Q1
-4.17%
Min
-25.14%
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their net margin against the Media & Entertainment industry group benchmark.

Operating Margin (TTM)

Both Pinterest (PINS) at 2.93% and Roku (ROKU) at 11.90% run core operations about as efficiently as their industries’ norm — neither stands out on operating profitability.

PINS

Media & Entertainment industry group

2.93%

Max
40.16%
Q3
18.72%
Median
8.63%
PINS
2.93%
Q1
1.90%
Min
-22.08%

ROKU

Media & Entertainment industry group

11.90%

Max
40.16%
Q3
18.72%
ROKU
11.90%
Median
8.63%
Q1
1.90%
Min
-22.08%
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their operating margin against the Media & Entertainment industry group benchmark.

Profitability Metrics

Profitability metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
ROE (TTM)4.50%18.15%
ROA (TTM)3.12%6.32%
Net Margin (TTM)3.81%9.34%
Operating Margin (TTM)2.93%11.90%
Gross Margin (TTM)78.97%45.34%

Growth

Revenue Growth

Both Pinterest (PINS) at 15.79% and Roku (ROKU) at 15.18% sit in the top peer quartile for revenue growth, so each is growing its top line faster than typical industry peers.

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Pinterest (PINS) vs. Roku (ROKU): A comparison of their Revenue Growth across different time periods.

EPS Growth

Only one side can be read here: Pinterest (PINS) reports EPS growth of -77.15%, ranked against its industry; Roku (ROKU) has no EPS growth figure this period.

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Pinterest (PINS) vs. Roku (ROKU): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
Revenue Growth (YoY)15.79%15.18%
Revenue Growth (3Y CAGR)14.63%14.86%
EPS Growth (YoY)-77.15%--
EPS Growth (3Y CAGR)----

Financial Strength

Current Ratio (MRQ)

Both Pinterest (PINS) at 4.28 and Roku (ROKU) at 2.70 post current ratio above their industries’ typical mid-ranges — short-term liquidity appears comfortable, though unusually high readings can point to idle current assets.

PINS

Media & Entertainment industry group

4.28

Max
4.69
PINS
4.28
Q3
2.53
Median
1.52
Q1
0.95
Min
0.28

ROKU

Media & Entertainment industry group

2.70

Max
4.69
ROKU
2.70
Q3
2.53
Median
1.52
Q1
0.95
Min
0.28
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their current ratio against the Media & Entertainment industry group benchmark.

Debt / Equity (MRQ)

Roku (ROKU) at 0.13 keeps leverage in the lower industry quartile, while Pinterest (PINS) at 0.39 runs a more typical debt-to-equity mix.

PINS

Media & Entertainment industry group

0.39

Max
3.65
Q3
1.69
Median
0.46
PINS
0.39
Q1
0.17
Min
0.00

ROKU

Media & Entertainment industry group

0.13

Max
3.65
Q3
1.69
Median
0.46
Q1
0.17
ROKU
0.13
Min
0.00
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their debt-to-equity ratio against the Media & Entertainment industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
Current Ratio (MRQ)4.282.70
Debt / Equity (MRQ)0.390.13
Net Debt / EBITDA-0.92-3.05

Dividends

Dividend Yield (TTM)

Neither Pinterest (PINS) nor Roku (ROKU) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

PINS

Media & Entertainment industry group

0.00%

Max
1.33%
Q3
0.65%
PINS
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%

ROKU

Media & Entertainment industry group

0.00%

Max
1.33%
Q3
0.65%
ROKU
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their dividend yield against the Media & Entertainment industry group benchmark.

Dividend Payout Ratio (TTM)

Neither Pinterest (PINS) nor Roku (ROKU) pays a dividend this period — they may reinvest, use buybacks, or simply not return cash through dividends.

PINS

Media & Entertainment industry group

0.00%

Max
71.43%
Q3
28.98%
PINS
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%

ROKU

Media & Entertainment industry group

0.00%

Max
71.43%
Q3
28.98%
ROKU
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their payout ratio against the Media & Entertainment industry group benchmark.

Dividend Metrics

Dividend metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
Dividend Yield (TTM)0.00%0.00%
Dividend Payout Ratio (TTM)0.00%0.00%

Valuation

P/E Ratio (TTM)

Both look expensive on trailing earnings: Roku (ROKU) at 46.26 sits in the richer P/E ratio quartile, and Pinterest (PINS) at 79.00 is richer still, above its industry range.

PINS

Media & Entertainment industry group

79.00

PINS
79.00
Max
51.21
Q3
28.90
Median
17.98
Q1
11.53
Min
1.64

ROKU

Media & Entertainment industry group

46.26

Max
51.21
ROKU
46.26
Q3
28.90
Median
17.98
Q1
11.53
Min
1.64
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their P/E ratio against the Media & Entertainment industry group benchmark.

P/S Ratio (TTM)

Pinterest (PINS) at 2.32 is priced about in line with its industry on P/S ratio, while Roku (ROKU) at 4.35 sits in the pricier quartile — ROKU costs more per dollar of sales.

PINS

Media & Entertainment industry group

2.32

Max
7.43
Q3
3.82
PINS
2.32
Median
1.40
Q1
0.70
Min
0.00

ROKU

Media & Entertainment industry group

4.35

Max
7.43
ROKU
4.35
Q3
3.82
Median
1.40
Q1
0.70
Min
0.00
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their P/S ratio against the Media & Entertainment industry group benchmark.

P/B Ratio (MRQ)

Pinterest (PINS) at 3.50 is valued about in line with its industry on P/B ratio, while Roku (ROKU) at 7.89 carries an above-peer premium to book — ROKU is pricier on assets.

PINS

Media & Entertainment industry group

3.50

Max
11.45
Q3
5.30
PINS
3.50
Median
1.84
Q1
0.77
Min
-2.61

ROKU

Media & Entertainment industry group

7.89

Max
11.45
ROKU
7.89
Q3
5.30
Median
1.84
Q1
0.77
Min
-2.61
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Pinterest (PINS) vs. Roku (ROKU): A comparison of their P/B ratio against the Media & Entertainment industry group benchmark.

Valuation Metrics

Valuation metrics for Pinterest (PINS) and Roku (ROKU)
MetricPINSROKU
P/E Ratio (TTM)79.0046.26
P/S Ratio (TTM)2.324.35
P/B Ratio (MRQ)3.507.89
Free Cash Flow Yield (TTM)11.11%3.95%