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Marriott (MAR) vs. Royal Caribbean Cruises (RCL)

This page compares Marriott (MAR) with Royal Caribbean Cruises (RCL) using performance and risk, profitability, financial strength, growth, dividends, and valuation metrics.

Company Profile

Marriott (MAR) and Royal Caribbean Cruises (RCL) are both classified in the Hotels, Resorts & Cruise Lines sub-industry within the broader Hotels, Restaurants & Leisure industry, placing them in the closest GICS peer bucket.

SymbolMARRCL
NameMarriott International Inc. - Class ARoyal Caribbean Group
Country/RegionUnited StatesUnited States
GICS SectorConsumer DiscretionaryConsumer Discretionary
GICS Industry GroupConsumer ServicesConsumer Services
GICS IndustryHotels, Restaurants & LeisureHotels, Restaurants & Leisure
GICS Sub-IndustryHotels, Resorts & Cruise LinesHotels, Resorts & Cruise Lines
Market Capitalization103.50 billion USD75.09 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateMarch 23, 1998April 28, 1993
Security TypeCommon StockCommon Stock

Valuation

Price-to-Earnings Ratio (TTM)

Royal Caribbean Cruises (RCL) at 17.09 carries typical industry Price-to-Earnings Ratio (TTM), while Marriott (MAR) at 41.06 sits in the higher-multiple quartile — MAR carries a higher trailing earnings multiple relative to peers.

MAR

Consumer Services industry group

41.06

Max
66.65
Q3
36.63
Median
20.84
Q1
16.19
Min
3.88

RCL

Consumer Services industry group

17.09

Max
66.65
Q3
36.63
Median
20.84
Q1
16.19
Min
3.88
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Price-to-Earnings Ratio (TTM) against the Consumer Services industry group benchmark.

Price-to-Sales Ratio (TTM)

Both look expensive on sales: Royal Caribbean Cruises (RCL) at 4.08 sits in the upper Price-to-Sales Ratio (TTM) quartile, and Marriott (MAR) at 14.41 prices even higher, above its industry range.

MAR

Consumer Services industry group

14.41

Max
6.27
Q3
3.10
Median
1.78
Q1
0.84
Min
0.06

RCL

Consumer Services industry group

4.08

Max
6.27
Q3
3.10
Median
1.78
Q1
0.84
Min
0.06
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Price-to-Sales Ratio (TTM) against the Consumer Services industry group benchmark.

Price-to-Book Ratio (MRQ)

Marriott (MAR) reports a negative Price-to-Book Ratio (MRQ) of -25.39, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Royal Caribbean Cruises (RCL) reports 7.65, ranking against industry peers normally.

MAR

Consumer Services industry group

-25.39

Max
13.20
Q3
6.32
Median
2.43
Q1
1.07
Min
-5.71

RCL

Consumer Services industry group

7.65

Max
13.20
Q3
6.32
Median
2.43
Q1
1.07
Min
-5.71
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Price-to-Book Ratio (MRQ) against the Consumer Services industry group benchmark.

Valuation at a Glance

SymbolMARRCL
Price-to-Earnings Ratio (TTM)41.0617.09
Price-to-Sales Ratio (TTM)14.414.08
Price-to-Book Ratio (MRQ)-25.397.65
Free Cash Flow Yield1.74%-0.26%

Profitability

Return on Equity (TTM)

Royal Caribbean Cruises (RCL) reports Return on Equity (TTM) of 49.58% and can be ranked against industry peers; Marriott (MAR) has no value available for this period, so a direct comparison isn’t possible.

MAR

Consumer Services industry group

--

Max
52.89%
Q3
29.66%
Median
12.95%
Q1
2.49%
Min
-22.60%

RCL

Consumer Services industry group

49.58%

Max
52.89%
Q3
29.66%
Median
12.95%
Q1
2.49%
Min
-22.60%
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Return on Equity (TTM) against the Consumer Services industry group benchmark.

Net Profit Margin (TTM)

Marriott (MAR) at 35.97% keeps the most of each sales dollar — above its industry’s Net Profit Margin (TTM) range — and Royal Caribbean Cruises (RCL) at 24.36% also retains a top-quartile share.

MAR

Consumer Services industry group

35.97%

Max
24.47%
Q3
12.45%
Median
6.24%
Q1
1.10%
Min
-15.48%

RCL

Consumer Services industry group

24.36%

Max
24.47%
Q3
12.45%
Median
6.24%
Q1
1.10%
Min
-15.48%
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Net Profit Margin (TTM) against the Consumer Services industry group benchmark.

Operating Profit Margin (TTM)

Marriott (MAR) at 59.01% runs the leaner core operation — above its industry’s Operating Profit Margin (TTM) range — and Royal Caribbean Cruises (RCL) at 26.17% also operates in the top quartile.

MAR

Consumer Services industry group

59.01%

Max
44.25%
Q3
19.86%
Median
11.37%
Q1
3.33%
Min
-20.31%

RCL

Consumer Services industry group

26.17%

Max
44.25%
Q3
19.86%
Median
11.37%
Q1
3.33%
Min
-20.31%
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Operating Profit Margin (TTM) against the Consumer Services industry group benchmark.

Profitability at a Glance

SymbolMARRCL
Return on Equity (TTM)--49.58%
Return on Assets (TTM)9.77%8.08%
Net Profit Margin (TTM)35.97%24.36%
Operating Profit Margin (TTM)59.01%26.17%
Gross Profit Margin (TTM)79.04%50.91%

Growth

Revenue Growth

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Revenue Growth across different time periods.

Revenue Growth at a Glance

SymbolMARRCL
1-Year Revenue Growth4.33%8.79%
3-Year Revenue CAGR8.02%26.59%

EPS Growth

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their EPS Growth across different time periods.

EPS Growth at a Glance

SymbolMARRCL
1-Year EPS Growth14.17%41.91%
3-Year EPS CAGR9.52%--

Financial Strength

Current Ratio (MRQ)

Both Marriott (MAR) at 0.46 and Royal Caribbean Cruises (RCL) at 0.20 run Current Ratio (MRQ) in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

MAR

Consumer Services industry group

0.46

Max
3.32
Q3
1.76
Median
0.99
Q1
0.69
Min
0.20

RCL

Consumer Services industry group

0.20

Max
3.32
Q3
1.76
Median
0.99
Q1
0.69
Min
0.20
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Current Ratio (MRQ) against the Consumer Services industry group benchmark.

Debt-to-Equity Ratio (MRQ)

Royal Caribbean Cruises (RCL) reports Debt-to-Equity Ratio (MRQ) of 2.17 and can be ranked against industry peers; Marriott (MAR) has no value available for this period, so a direct comparison isn’t possible.

MAR

Consumer Services industry group

--

Max
7.23
Q3
3.25
Median
1.27
Q1
0.34
Min
0.01

RCL

Consumer Services industry group

2.17

Max
7.23
Q3
3.25
Median
1.27
Q1
0.34
Min
0.01
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Debt-to-Equity Ratio (MRQ) against the Consumer Services industry group benchmark.

Financial Strength at a Glance

SymbolMARRCL
Current Ratio (MRQ)0.460.20
Debt-to-Equity Ratio (MRQ)--2.17
Net Debt / EBITDA3.583.08

Dividends

Dividend Yield (TTM)

Both Marriott (MAR) at 0.74% and Royal Caribbean Cruises (RCL) at 1.79% report Dividend Yield (TTM) near their industry mid-ranges, so neither company stands out strongly from peers on cash yield relative to share price.

MAR

Consumer Services industry group

0.74%

Max
4.69%
Q3
2.02%
Median
0.00%
Q1
0.00%
Min
0.00%

RCL

Consumer Services industry group

1.79%

Max
4.69%
Q3
2.02%
Median
0.00%
Q1
0.00%
Min
0.00%
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Dividend Yield (TTM) against the Consumer Services industry group benchmark.

Dividend Payout Ratio (TTM)

Both Marriott (MAR) at 28.06% and Royal Caribbean Cruises (RCL) at 25.93% maintain Dividend Payout Ratio (TTM) around their industries’ median — balanced dividend policy on both sides, returning cash while leaving part of reported earnings available for reinvestment or balance-sheet flexibility.

MAR

Consumer Services industry group

28.06%

Max
81.13%
Q3
35.03%
Median
0.00%
Q1
0.00%
Min
0.00%

RCL

Consumer Services industry group

25.93%

Max
81.13%
Q3
35.03%
Median
0.00%
Q1
0.00%
Min
0.00%
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Dividend Payout Ratio (TTM) against the Consumer Services industry group benchmark.

Dividends at a Glance

SymbolMARRCL
Dividend Yield (TTM)0.74%1.79%
Dividend Payout Ratio (TTM)28.06%25.93%

Performance & Risk

MAR
RCL
Loading price history…
Marriott (MAR) vs. Royal Caribbean Cruises (RCL): Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Performance & Risk at a Glance

SymbolMARRCL
1-Year Return52.41%4.93%
1-Year Volatility26.23%45.57%
Beta1.091.77
3-Month Avg. Volume1.45M2.79M