MAR vs. RCL: Marriott vs. Royal Caribbean Cruises Stock Comparison

June 13, 2026

This page compares Marriott (MAR) with Royal Caribbean Cruises (RCL) using performance and risk, profitability, financial strength, growth, dividends, and valuation metrics.

Performance

Cumulative Growth

MAR

RCL

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Marriott (MAR) and Royal Caribbean Cruises (RCL). Returns over one year are annualized.

Performance at a Glance

Performance metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
1-Year Return	54.28%	12.68%

Risk

Drawdown

MAR

RCL

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Risk at a Glance

Risk metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
1-Year Volatility	26.34%	46.59%
Beta	1.09	1.77
3-Month Avg. Volume	1.44M	2.70M

Company Profile

Marriott (MAR) and Royal Caribbean Cruises (RCL) are both classified in the Hotels, Resorts & Cruise Lines sub-industry within the broader Hotels, Restaurants & Leisure industry, placing them in the closest GICS peer bucket.

Company profile comparison for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Profile Item	MAR	RCL
Name	Marriott International Inc. - Class A	Royal Caribbean Group
Country/Region	United States	United States
GICS Sector	Consumer Discretionary	Consumer Discretionary
GICS Industry Group	Consumer Services	Consumer Services
GICS Industry	Hotels, Restaurants & Leisure	Hotels, Restaurants & Leisure
GICS Sub-Industry	Hotels, Resorts & Cruise Lines	Hotels, Resorts & Cruise Lines
Market Capitalization	106.15 billion USD	78.95 billion USD
Currency	USD	USD
Exchange	Nasdaq	NYSE
Listing Date	March 23, 1998	April 28, 1993
Security Type	Common Stock	Common Stock

Valuation

Price-to-Earnings Ratio (TTM)

Royal Caribbean Cruises (RCL) at 17.95 is near its industry’s usual P/E ratio, while Marriott (MAR) at 42.19 sits in the richer quartile — MAR needs stronger growth or earnings quality to justify the premium.

MAR

Consumer Services industry group

42.19

Max: 71.36
MAR: 42.19
Q3: 40.24
Median: 22.08
Q1: 17.04
Min: 3.87

RCL

Consumer Services industry group

17.95

Max: 71.36
Q3: 40.24
Median: 22.08
RCL: 17.95
Q1: 17.04
Min: 3.87

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their P/E ratio against the Consumer Services industry group benchmark.

Price-to-Sales Ratio (TTM)

Both look expensive on sales: Royal Caribbean Cruises (RCL) at 4.29 sits in the upper P/S ratio quartile, and Marriott (MAR) at 14.78 prices even higher, above its industry range.

MAR

Consumer Services industry group

14.78

MAR: 14.78
Max: 6.59
Q3: 3.16
Median: 1.68
Q1: 0.87
Min: 0.06

RCL

Consumer Services industry group

4.29

Max: 6.59
RCL: 4.29
Q3: 3.16
Median: 1.68
Q1: 0.87
Min: 0.06

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their P/S ratio against the Consumer Services industry group benchmark.

Price-to-Book Ratio (MRQ)

Marriott (MAR) reports a negative P/B ratio of -26.04, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Royal Caribbean Cruises (RCL) reports 8.05, ranking against industry peers normally.

MAR

Consumer Services industry group

-26.04

Max: 13.42
Q3: 6.34
Median: 2.54
Q1: 1.07
Min: -5.84
MAR: -26.04

RCL

Consumer Services industry group

8.05

Max: 13.42
RCL: 8.05
Q3: 6.34
Median: 2.54
Q1: 1.07
Min: -5.84

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their P/B ratio against the Consumer Services industry group benchmark.

Valuation at a Glance

Valuation metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
Price-to-Earnings Ratio (TTM)	42.19	17.95
Price-to-Sales Ratio (TTM)	14.78	4.29
Price-to-Book Ratio (MRQ)	-26.04	8.05
Free Cash Flow Yield	1.69%	-0.25%

Profitability

Return on Equity (TTM)

Capital efficiency shows on one side only: Royal Caribbean Cruises (RCL) earns 49.58% on shareholders’ equity, ranked against its industry; Marriott (MAR) has no ROE this period.

MAR

Consumer Services industry group

Max: 52.89%
Q3: 29.07%
Median: 12.44%
Q1: 3.56%
Min: -26.11%
MAR: --

RCL

Consumer Services industry group

49.58%

Max: 52.89%
RCL: 49.58%
Q3: 29.07%
Median: 12.44%
Q1: 3.56%
Min: -26.11%

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): MAR does not report ROE, so it has no value marker; RCL is benchmarked against the Consumer Services industry group.

Net Profit Margin (TTM)

Marriott (MAR) at 35.97% keeps the most of each sales dollar — above its industry’s net margin range — and Royal Caribbean Cruises (RCL) at 24.36% also retains a top-quartile share.

MAR

Consumer Services industry group

35.97%

MAR: 35.97%
Max: 24.47%
Q3: 12.35%
Median: 6.13%
Q1: 1.16%
Min: -15.48%

RCL

Consumer Services industry group

24.36%

Max: 24.47%
RCL: 24.36%
Q3: 12.35%
Median: 6.13%
Q1: 1.16%
Min: -15.48%

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their net margin against the Consumer Services industry group benchmark.

Operating Profit Margin (TTM)

Marriott (MAR) at 59.01% shows unusually strong operating efficiency — above its industry’s operating margin range — and Royal Caribbean Cruises (RCL) at 26.17% also operates in the top quartile.

MAR

Consumer Services industry group

59.01%

MAR: 59.01%
Max: 44.25%
Q3: 20.10%
Median: 11.37%
Q1: 3.21%
Min: -20.31%

RCL

Consumer Services industry group

26.17%

Max: 44.25%
RCL: 26.17%
Q3: 20.10%
Median: 11.37%
Q1: 3.21%
Min: -20.31%

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their operating margin against the Consumer Services industry group benchmark.

Profitability at a Glance

Profitability metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
Return on Equity (TTM)	--	49.58%
Return on Assets (TTM)	9.77%	8.08%
Net Profit Margin (TTM)	35.97%	24.36%
Operating Profit Margin (TTM)	59.01%	26.17%
Gross Profit Margin (TTM)	79.04%	50.91%

Growth

Revenue Growth

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their Revenue Growth across different time periods.

Revenue Growth at a Glance

Revenue growth metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
1-Year Revenue Growth	4.33%	8.79%
3-Year Revenue CAGR	8.02%	26.59%

EPS Growth

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their EPS Growth across different time periods.

EPS Growth at a Glance

EPS growth metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
1-Year EPS Growth	14.17%	41.91%
3-Year EPS CAGR	9.52%	--

Financial Strength

Current Ratio (MRQ)

Both Marriott (MAR) at 0.46 and Royal Caribbean Cruises (RCL) at 0.20 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

MAR

Consumer Services industry group

0.46

Max: 3.05
Q3: 1.72
Median: 0.99
Q1: 0.69
MAR: 0.46
Min: 0.20

RCL

Consumer Services industry group

0.20

Max: 3.05
Q3: 1.72
Median: 0.99
Q1: 0.69
RCL: 0.20
Min: 0.20

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their current ratio against the Consumer Services industry group benchmark.

Debt-to-Equity Ratio (MRQ)

Only one side’s leverage can be read here: Royal Caribbean Cruises (RCL) carries debt-to-equity ratio of 2.17 against its industry range, while Marriott (MAR) reports no figure this period.

MAR

Consumer Services industry group

Max: 7.23
Q3: 3.20
Median: 1.27
Q1: 0.35
Min: 0.01
MAR: --

RCL

Consumer Services industry group

2.17

Max: 7.23
Q3: 3.20
RCL: 2.17
Median: 1.27
Q1: 0.35
Min: 0.01

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): MAR does not report debt-to-equity ratio, so it has no value marker; RCL is benchmarked against the Consumer Services industry group.

Financial Strength at a Glance

Financial strength metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
Current Ratio (MRQ)	0.46	0.20
Debt-to-Equity Ratio (MRQ)	--	2.17
Net Debt / EBITDA	3.58	3.08

Dividends

Dividend Yield (TTM)

Both Marriott (MAR) at 0.73% and Royal Caribbean Cruises (RCL) at 1.70% pay solid, industry-typical yields, sitting squarely within their peers’ usual range.

MAR

Consumer Services industry group

0.73%

Max: 4.72%
Q3: 1.94%
MAR: 0.73%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

RCL

Consumer Services industry group

1.70%

Max: 4.72%
Q3: 1.94%
RCL: 1.70%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their dividend yield against the Consumer Services industry group benchmark.

Dividend Payout Ratio (TTM)

Both Marriott (MAR) at 28.06% and Royal Caribbean Cruises (RCL) at 25.93% keep payout ratio within their industries’ typical mid-ranges — dividend policies that share earnings without consuming too much of them.

MAR

Consumer Services industry group

28.06%

Max: 86.96%
Q3: 34.83%
MAR: 28.06%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

RCL

Consumer Services industry group

25.93%

Max: 86.96%
Q3: 34.83%
RCL: 25.93%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

Marriott (MAR) vs. Royal Caribbean Cruises (RCL): A comparison of their payout ratio against the Consumer Services industry group benchmark.

Dividends at a Glance

Dividend metrics for Marriott (MAR) and Royal Caribbean Cruises (RCL)
Metric	MAR	RCL
Dividend Yield (TTM)	0.73%	1.70%
Dividend Payout Ratio (TTM)	28.06%	25.93%