Marriott (MAR) vs. Royal Caribbean Cruises (RCL)
This page compares Marriott (MAR) with Royal Caribbean Cruises (RCL) using performance and risk, profitability, financial strength, growth, dividends, and valuation metrics.
Company Profile
Marriott (MAR) and Royal Caribbean Cruises (RCL) are both classified in the Hotels, Resorts & Cruise Lines sub-industry within the broader Hotels, Restaurants & Leisure industry, placing them in the closest GICS peer bucket.
| Symbol | MAR | RCL |
|---|---|---|
| Name | Marriott International Inc. - Class A | Royal Caribbean Group |
| Country/Region | United States | United States |
| GICS Sector | Consumer Discretionary | Consumer Discretionary |
| GICS Industry Group | Consumer Services | Consumer Services |
| GICS Industry | Hotels, Restaurants & Leisure | Hotels, Restaurants & Leisure |
| GICS Sub-Industry | Hotels, Resorts & Cruise Lines | Hotels, Resorts & Cruise Lines |
| Market Capitalization | 103.50 billion USD | 75.09 billion USD |
| Currency | USD | USD |
| Exchange | Nasdaq | NYSE |
| Listing Date | March 23, 1998 | April 28, 1993 |
| Security Type | Common Stock | Common Stock |
Valuation
Price-to-Earnings Ratio (TTM)
Royal Caribbean Cruises (RCL) at 17.09 carries typical industry Price-to-Earnings Ratio (TTM), while Marriott (MAR) at 41.06 sits in the higher-multiple quartile — MAR carries a higher trailing earnings multiple relative to peers.
MAR
Consumer Services industry group
41.06
- Max
- 66.65
- Q3
- 36.63
- Median
- 20.84
- Q1
- 16.19
- Min
- 3.88
RCL
Consumer Services industry group
17.09
- Max
- 66.65
- Q3
- 36.63
- Median
- 20.84
- Q1
- 16.19
- Min
- 3.88
Price-to-Sales Ratio (TTM)
Both look expensive on sales: Royal Caribbean Cruises (RCL) at 4.08 sits in the upper Price-to-Sales Ratio (TTM) quartile, and Marriott (MAR) at 14.41 prices even higher, above its industry range.
MAR
Consumer Services industry group
14.41
- Max
- 6.27
- Q3
- 3.10
- Median
- 1.78
- Q1
- 0.84
- Min
- 0.06
RCL
Consumer Services industry group
4.08
- Max
- 6.27
- Q3
- 3.10
- Median
- 1.78
- Q1
- 0.84
- Min
- 0.06
Price-to-Book Ratio (MRQ)
Marriott (MAR) reports a negative Price-to-Book Ratio (MRQ) of -25.39, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Royal Caribbean Cruises (RCL) reports 7.65, ranking against industry peers normally.
MAR
Consumer Services industry group
-25.39
- Max
- 13.20
- Q3
- 6.32
- Median
- 2.43
- Q1
- 1.07
- Min
- -5.71
RCL
Consumer Services industry group
7.65
- Max
- 13.20
- Q3
- 6.32
- Median
- 2.43
- Q1
- 1.07
- Min
- -5.71
Valuation at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 41.06 | 17.09 |
| Price-to-Sales Ratio (TTM) | 14.41 | 4.08 |
| Price-to-Book Ratio (MRQ) | -25.39 | 7.65 |
| Free Cash Flow Yield | 1.74% | -0.26% |
Profitability
Return on Equity (TTM)
Royal Caribbean Cruises (RCL) reports Return on Equity (TTM) of 49.58% and can be ranked against industry peers; Marriott (MAR) has no value available for this period, so a direct comparison isn’t possible.
MAR
Consumer Services industry group
--
- Max
- 52.89%
- Q3
- 29.66%
- Median
- 12.95%
- Q1
- 2.49%
- Min
- -22.60%
RCL
Consumer Services industry group
49.58%
- Max
- 52.89%
- Q3
- 29.66%
- Median
- 12.95%
- Q1
- 2.49%
- Min
- -22.60%
Net Profit Margin (TTM)
Marriott (MAR) at 35.97% keeps the most of each sales dollar — above its industry’s Net Profit Margin (TTM) range — and Royal Caribbean Cruises (RCL) at 24.36% also retains a top-quartile share.
MAR
Consumer Services industry group
35.97%
- Max
- 24.47%
- Q3
- 12.45%
- Median
- 6.24%
- Q1
- 1.10%
- Min
- -15.48%
RCL
Consumer Services industry group
24.36%
- Max
- 24.47%
- Q3
- 12.45%
- Median
- 6.24%
- Q1
- 1.10%
- Min
- -15.48%
Operating Profit Margin (TTM)
Marriott (MAR) at 59.01% runs the leaner core operation — above its industry’s Operating Profit Margin (TTM) range — and Royal Caribbean Cruises (RCL) at 26.17% also operates in the top quartile.
MAR
Consumer Services industry group
59.01%
- Max
- 44.25%
- Q3
- 19.86%
- Median
- 11.37%
- Q1
- 3.33%
- Min
- -20.31%
RCL
Consumer Services industry group
26.17%
- Max
- 44.25%
- Q3
- 19.86%
- Median
- 11.37%
- Q1
- 3.33%
- Min
- -20.31%
Profitability at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| Return on Equity (TTM) | -- | 49.58% |
| Return on Assets (TTM) | 9.77% | 8.08% |
| Net Profit Margin (TTM) | 35.97% | 24.36% |
| Operating Profit Margin (TTM) | 59.01% | 26.17% |
| Gross Profit Margin (TTM) | 79.04% | 50.91% |
Growth
Revenue Growth
Revenue Growth at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| 1-Year Revenue Growth | 4.33% | 8.79% |
| 3-Year Revenue CAGR | 8.02% | 26.59% |
EPS Growth
EPS Growth at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| 1-Year EPS Growth | 14.17% | 41.91% |
| 3-Year EPS CAGR | 9.52% | -- |
Financial Strength
Current Ratio (MRQ)
Both Marriott (MAR) at 0.46 and Royal Caribbean Cruises (RCL) at 0.20 run Current Ratio (MRQ) in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.
MAR
Consumer Services industry group
0.46
- Max
- 3.32
- Q3
- 1.76
- Median
- 0.99
- Q1
- 0.69
- Min
- 0.20
RCL
Consumer Services industry group
0.20
- Max
- 3.32
- Q3
- 1.76
- Median
- 0.99
- Q1
- 0.69
- Min
- 0.20
Debt-to-Equity Ratio (MRQ)
Royal Caribbean Cruises (RCL) reports Debt-to-Equity Ratio (MRQ) of 2.17 and can be ranked against industry peers; Marriott (MAR) has no value available for this period, so a direct comparison isn’t possible.
MAR
Consumer Services industry group
--
- Max
- 7.23
- Q3
- 3.25
- Median
- 1.27
- Q1
- 0.34
- Min
- 0.01
RCL
Consumer Services industry group
2.17
- Max
- 7.23
- Q3
- 3.25
- Median
- 1.27
- Q1
- 0.34
- Min
- 0.01
Financial Strength at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| Current Ratio (MRQ) | 0.46 | 0.20 |
| Debt-to-Equity Ratio (MRQ) | -- | 2.17 |
| Net Debt / EBITDA | 3.58 | 3.08 |
Dividends
Dividend Yield (TTM)
Both Marriott (MAR) at 0.74% and Royal Caribbean Cruises (RCL) at 1.79% report Dividend Yield (TTM) near their industry mid-ranges, so neither company stands out strongly from peers on cash yield relative to share price.
MAR
Consumer Services industry group
0.74%
- Max
- 4.69%
- Q3
- 2.02%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
RCL
Consumer Services industry group
1.79%
- Max
- 4.69%
- Q3
- 2.02%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
Dividend Payout Ratio (TTM)
Both Marriott (MAR) at 28.06% and Royal Caribbean Cruises (RCL) at 25.93% maintain Dividend Payout Ratio (TTM) around their industries’ median — balanced dividend policy on both sides, returning cash while leaving part of reported earnings available for reinvestment or balance-sheet flexibility.
MAR
Consumer Services industry group
28.06%
- Max
- 81.13%
- Q3
- 35.03%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
RCL
Consumer Services industry group
25.93%
- Max
- 81.13%
- Q3
- 35.03%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
Dividends at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| Dividend Yield (TTM) | 0.74% | 1.79% |
| Dividend Payout Ratio (TTM) | 28.06% | 25.93% |
Performance & Risk
Performance & Risk at a Glance
| Symbol | MAR | RCL |
|---|---|---|
| 1-Year Return | 52.41% | 4.93% |
| 1-Year Volatility | 26.23% | 45.57% |
| Beta | 1.09 | 1.77 |
| 3-Month Avg. Volume | 1.45M | 2.79M |