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Kenvue (KVUE) vs. Procter & Gamble (PG)

This page compares Kenvue (KVUE) with Procter & Gamble (PG) using historical performance, profitability, financial strength, growth, dividend, and valuation metrics.

Company Profile

Kenvue (KVUE) and Procter & Gamble (PG) both fall under the Household & Personal Products industry group, but KVUE is classified in Personal Care Products while PG is classified in Household Products.

Procter & Gamble (PG) has more than two decades of public-market history since January 2, 1962, whereas Kenvue (KVUE) listed on May 4, 2023 and has a much shorter record to draw on.

SymbolKVUEPG
Company NameKenvue Inc.The Procter & Gamble Company
Country/RegionUnited StatesUnited States
GICS SectorConsumer StaplesConsumer Staples
GICS Industry GroupHousehold & Personal ProductsHousehold & Personal Products
GICS IndustryPersonal Care ProductsHousehold Products
GICS Sub-IndustryPersonal Care ProductsHousehold Products
Market Capitalization32.93 billion USD329.03 billion USD
CurrencyUSDUSD
ExchangeNYSENYSE
Listing DateMay 4, 2023January 2, 1962
Security TypeCommon StockCommon Stock

Historical Performance

KVUE
PG
Loading price history…
Kenvue (KVUE) vs. Procter & Gamble (PG): Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Historical Performance at a Glance

SymbolKVUEPG
5-Day Price Return-1.66%-0.66%
13-Week Price Return-8.13%-11.44%
26-Week Price Return2.44%-4.87%
52-Week Price Return-28.95%-14.24%
Month-to-Date Return-2.00%-3.94%
Year-to-Date Return-0.41%-1.40%
10-Day Avg. Volume23.65M8.06M
3-Month Avg. Volume33.39M10.53M
3-Month Volatility20.85%21.45%
Beta0.550.40

Profitability

Return on Equity (TTM)

Both Kenvue (KVUE) at 15.18% and Procter & Gamble (PG) at 31.23% post Return on Equity (TTM) near their industry mid-ranges, so neither company stands out strongly from peers on this measure.

KVUE

Household & Personal Products industry group

15.18%

Max
56.82%
Q3
44.03%
Median
14.83%
Q1
8.27%
Min
-15.43%

PG

Household & Personal Products industry group

31.23%

Max
56.82%
Q3
44.03%
Median
14.83%
Q1
8.27%
Min
-15.43%
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Return on Equity (TTM) against the Household & Personal Products industry group benchmark.

Net Profit Margin (TTM)

Procter & Gamble (PG) at 19.16% ranks in the top quartile for Net Profit Margin (TTM), ahead of Kenvue (KVUE) at 10.61%, which sits closer to the industry mid-range.

KVUE

Household & Personal Products industry group

10.61%

Max
19.16%
Q3
11.57%
Median
6.87%
Q1
4.57%
Min
-5.39%

PG

Household & Personal Products industry group

19.16%

Max
19.16%
Q3
11.57%
Median
6.87%
Q1
4.57%
Min
-5.39%
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Net Profit Margin (TTM) against the Household & Personal Products industry group benchmark.

Operating Profit Margin (TTM)

Both Kenvue (KVUE) at 17.15% and Procter & Gamble (PG) at 23.59% rank in the top quartile for Operating Profit Margin (TTM) among industry peers, indicating both companies convert revenue into operating income more strongly than typical competitors.

KVUE

Household & Personal Products industry group

17.15%

Max
23.59%
Q3
16.82%
Median
11.03%
Q1
4.90%
Min
-6.14%

PG

Household & Personal Products industry group

23.59%

Max
23.59%
Q3
16.82%
Median
11.03%
Q1
4.90%
Min
-6.14%
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Operating Profit Margin (TTM) against the Household & Personal Products industry group benchmark.

Profitability at a Glance

SymbolKVUEPG
Return on Equity (TTM)15.18%31.23%
Return on Assets (TTM)5.99%13.07%
Net Profit Margin (TTM)10.61%19.16%
Operating Profit Margin (TTM)17.15%23.59%
Gross Profit Margin (TTM)58.85%50.88%

Financial Strength

Current Ratio (MRQ)

Kenvue (KVUE) at 0.98 keeps Current Ratio (MRQ) within its industry mid-range, while Procter & Gamble (PG) at 0.73 runs in the tighter-liquidity quartile — a thinner cushion against current liabilities for PG.

KVUE

Household & Personal Products industry group

0.98

Max
4.51
Q3
2.63
Median
1.79
Q1
0.95
Min
0.73

PG

Household & Personal Products industry group

0.73

Max
4.51
Q3
2.63
Median
1.79
Q1
0.95
Min
0.73
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Current Ratio (MRQ) against the Household & Personal Products industry group benchmark.

Debt-to-Equity Ratio (MRQ)

Both Kenvue (KVUE) at 0.82 and Procter & Gamble (PG) at 0.68 post Debt-to-Equity Ratio (MRQ) near their industry mid-ranges, so neither company stands out strongly from peers on leverage.

KVUE

Household & Personal Products industry group

0.82

Max
1.83
Q3
1.83
Median
0.76
Q1
0.45
Min
0.00

PG

Household & Personal Products industry group

0.68

Max
1.83
Q3
1.83
Median
0.76
Q1
0.45
Min
0.00
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Debt-to-Equity Ratio (MRQ) against the Household & Personal Products industry group benchmark.

Interest Coverage Ratio (TTM)

Procter & Gamble (PG) posts Interest Coverage Ratio (TTM) of 47.04, above its industry benchmark range, while Kenvue (KVUE) at 5.70 sits closer to the industry mid-range.

KVUE

Household & Personal Products industry group

5.70

Max
34.29
Q3
17.39
Median
8.17
Q1
3.35
Min
-3.28

PG

Household & Personal Products industry group

47.04

Max
34.29
Q3
17.39
Median
8.17
Q1
3.35
Min
-3.28
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Interest Coverage Ratio (TTM) against the Household & Personal Products industry group benchmark.

Financial Strength at a Glance

SymbolKVUEPG
Current Ratio (MRQ)0.980.73
Quick Ratio (MRQ)0.630.49
Debt-to-Equity Ratio (MRQ)0.820.68
Interest Coverage Ratio (TTM)5.7047.04

Growth

Revenue Growth

Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Revenue Growth across different time periods.

Revenue Growth at a Glance

SymbolKVUEPG
Revenue Growth (MRQ vs Prior YoY)4.49%7.38%
Revenue Growth (TTM vs Prior YoY)-0.07%3.33%
3-Year Revenue CAGR0.39%1.67%
5-Year Revenue CAGR0.89%3.50%

EPS Growth

Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their EPS Growth across different time periods.

EPS Growth at a Glance

SymbolKVUEPG
EPS Growth (MRQ vs Prior YoY)47.40%5.73%
EPS Growth (TTM vs Prior YoY)53.73%8.59%
3-Year EPS CAGR-11.57%3.88%
5-Year EPS CAGR--5.58%

Dividend

Dividend Yield (TTM)

Kenvue (KVUE) at 4.82% reports Dividend Yield (TTM) in the top quartile of industry peers, ahead of Procter & Gamble (PG) at 3.09%, which sits around the industry mid-range.

KVUE

Household & Personal Products industry group

4.82%

Max
7.74%
Q3
4.04%
Median
2.05%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

3.09%

Max
7.74%
Q3
4.04%
Median
2.05%
Q1
0.00%
Min
0.00%
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Dividend Yield (TTM) against the Household & Personal Products industry group benchmark.

Dividend Payout Ratio (TTM)

Procter & Gamble (PG) at 61.24% maintains Dividend Payout Ratio (TTM) around its industry median — a balanced dividend policy. Kenvue (KVUE) at 97.84% sits outside the typical mid-range, leaning toward more retention or more distribution than the industry median.

KVUE

Household & Personal Products industry group

97.84%

Max
127.85%
Q3
61.48%
Median
36.71%
Q1
0.00%
Min
0.00%

PG

Household & Personal Products industry group

61.24%

Max
127.85%
Q3
61.48%
Median
36.71%
Q1
0.00%
Min
0.00%
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Dividend Payout Ratio (TTM) against the Household & Personal Products industry group benchmark.

Dividend at a Glance

SymbolKVUEPG
Dividend Yield (TTM)4.82%3.09%
Dividend Payout Ratio (TTM)97.84%61.24%

Valuation

Price-to-Earnings Ratio (TTM)

Both Kenvue (KVUE) at 20.30 and Procter & Gamble (PG) at 19.84 post Price-to-Earnings Ratio (TTM) near the typical industry midpoint — neither company stands out strongly from peers on trailing earnings multiple.

KVUE

Household & Personal Products industry group

20.30

Max
37.54
Q3
25.17
Median
16.40
Q1
13.88
Min
5.28

PG

Household & Personal Products industry group

19.84

Max
37.54
Q3
25.17
Median
16.40
Q1
13.88
Min
5.28
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Price-to-Earnings Ratio (TTM) against the Household & Personal Products industry group benchmark.

Price-to-Sales Ratio (TTM)

Both Kenvue (KVUE) at 2.15 and Procter & Gamble (PG) at 3.80 trade in the higher-multiple quartile for Price-to-Sales Ratio (TTM) among industry peers, indicating higher trailing revenue multiples than typical peers.

KVUE

Household & Personal Products industry group

2.15

Max
3.80
Q3
2.10
Median
1.74
Q1
0.71
Min
0.25

PG

Household & Personal Products industry group

3.80

Max
3.80
Q3
2.10
Median
1.74
Q1
0.71
Min
0.25
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Price-to-Sales Ratio (TTM) against the Household & Personal Products industry group benchmark.

Price-to-Book Ratio (MRQ)

Both Kenvue (KVUE) at 3.12 and Procter & Gamble (PG) at 6.17 post Price-to-Book Ratio (MRQ) near the typical industry midpoint — neither company stands out strongly from peers on book-value multiple.

KVUE

Household & Personal Products industry group

3.12

Max
12.04
Q3
7.18
Median
3.30
Q1
1.57
Min
0.57

PG

Household & Personal Products industry group

6.17

Max
12.04
Q3
7.18
Median
3.30
Q1
1.57
Min
0.57
Kenvue (KVUE) vs. Procter & Gamble (PG): A comparison of their Price-to-Book Ratio (MRQ) against the Household & Personal Products industry group benchmark.

Valuation at a Glance

SymbolKVUEPG
Price-to-Earnings Ratio (TTM)20.3019.84
Price-to-Sales Ratio (TTM)2.153.80
Price-to-Book Ratio (MRQ)3.126.17
Price-to-Free Cash Flow Ratio (TTM)18.0621.93