GOOGL vs. PM: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at GOOGL and PM, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
| Symbol | GOOGL | PM |
|---|---|---|
| Company Name | Alphabet Inc. | Philip Morris International Inc. |
| Country | United States | United States |
| GICS Sector | Communication Services | Consumer Staples |
| GICS Industry | Interactive Media & Services | Tobacco |
| Market Capitalization | 2,415.52 billion USD | 269.06 billion USD |
| Exchange | NasdaqGS | NYSE |
| Listing Date | August 19, 2004 | March 17, 2008 |
| Security Type | Common Stock | Common Stock |
Historical Performance
This chart compares the performance of GOOGL and PM by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | GOOGL | PM |
|---|---|---|
| 5-Day Price Return | -1.78% | 4.59% |
| 13-Week Price Return | 19.68% | -0.18% |
| 26-Week Price Return | 7.08% | 15.87% |
| 52-Week Price Return | 19.59% | 45.93% |
| Month-to-Date Return | 3.87% | 5.36% |
| Year-to-Date Return | 5.29% | 43.62% |
| 10-Day Avg. Volume | 28.20M | 4.34M |
| 3-Month Avg. Volume | 38.69M | 5.80M |
| 3-Month Volatility | 22.73% | 25.38% |
| Beta | 0.99 | 0.50 |
Profitability
Return on Equity (TTM)
GOOGL
34.31%
Interactive Media & Services Industry
- Max
- 49.37%
- Q3
- 29.69%
- Median
- 9.73%
- Q1
- 2.47%
- Min
- -26.19%
In the upper quartile for the Interactive Media & Services industry, GOOGL’s Return on Equity of 34.31% signals a highly effective use of shareholder capital to drive profitability compared to most of its peers.
PM
575.44%
Tobacco Industry
- Max
- 49.48%
- Q3
- 49.48%
- Median
- 7.92%
- Q1
- 5.28%
- Min
- 4.04%
PM’s Return on Equity of 575.44% is exceptionally high, placing it well beyond the typical range for the Tobacco industry. This demonstrates a superior ability to generate profit from shareholder investments, though it could also be inflated by high financial leverage.
Net Profit Margin (TTM)
GOOGL
31.12%
Interactive Media & Services Industry
- Max
- 50.41%
- Q3
- 29.38%
- Median
- 17.14%
- Q1
- 3.13%
- Min
- -30.88%
A Net Profit Margin of 31.12% places GOOGL in the upper quartile for the Interactive Media & Services industry, signifying strong profitability and more effective cost management than most of its peers.
PM
21.08%
Tobacco Industry
- Max
- 21.36%
- Q3
- 18.49%
- Median
- 11.05%
- Q1
- 6.80%
- Min
- 5.37%
A Net Profit Margin of 21.08% places PM in the upper quartile for the Tobacco industry, signifying strong profitability and more effective cost management than most of its peers.
Operating Profit Margin (TTM)
GOOGL
32.68%
Interactive Media & Services Industry
- Max
- 65.96%
- Q3
- 36.95%
- Median
- 18.60%
- Q1
- 5.69%
- Min
- -18.13%
GOOGL’s Operating Profit Margin of 32.68% is around the midpoint for the Interactive Media & Services industry, indicating that its efficiency in managing core business operations is typical for the sector.
PM
36.28%
Tobacco Industry
- Max
- 14.35%
- Q3
- 12.68%
- Median
- 11.00%
- Q1
- 10.58%
- Min
- 10.58%
PM’s Operating Profit Margin of 36.28% is exceptionally high, placing it well above the typical range for the Tobacco industry. This demonstrates outstanding efficiency in managing its core operations, which can be a result of strong pricing power or superior cost control.
Profitability at a Glance
| Symbol | GOOGL | PM |
|---|---|---|
| Return on Equity (TTM) | 34.31% | 575.44% |
| Return on Assets (TTM) | 24.88% | 12.56% |
| Net Profit Margin (TTM) | 31.12% | 21.08% |
| Operating Profit Margin (TTM) | 32.68% | 36.28% |
| Gross Profit Margin (TTM) | 58.94% | 66.46% |
Financial Strength
Current Ratio (MRQ)
GOOGL
1.90
Interactive Media & Services Industry
- Max
- 4.30
- Q3
- 2.68
- Median
- 1.96
- Q1
- 1.21
- Min
- 0.45
GOOGL’s Current Ratio of 1.90 aligns with the median group of the Interactive Media & Services industry, indicating that its short-term liquidity is in line with its sector peers.
PM
0.83
Tobacco Industry
- Max
- 3.20
- Q3
- 1.83
- Median
- 0.83
- Q1
- 0.72
- Min
- 0.57
PM’s Current Ratio of 0.83 aligns with the median group of the Tobacco industry, indicating that its short-term liquidity is in line with its sector peers.
Debt-to-Equity Ratio (MRQ)
GOOGL
0.07
Interactive Media & Services Industry
- Max
- 0.90
- Q3
- 0.47
- Median
- 0.16
- Q1
- 0.03
- Min
- 0.00
GOOGL’s Debt-to-Equity Ratio of 0.07 is typical for the Interactive Media & Services industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
PM
186.08
Tobacco Industry
- Max
- 2.19
- Q3
- 2.19
- Median
- 0.74
- Q1
- 0.26
- Min
- 0.01
With a Debt-to-Equity Ratio of 186.08, PM operates with exceptionally high leverage compared to the Tobacco industry norm. This suggests an aggressive reliance on debt financing, which can magnify returns but also significantly elevates financial risk.
Interest Coverage Ratio (TTM)
GOOGL
16.20
Interactive Media & Services Industry
- Max
- 67.60
- Q3
- 29.41
- Median
- 6.36
- Q1
- -0.87
- Min
- -37.02
GOOGL’s Interest Coverage Ratio of 16.20 is positioned comfortably within the norm for the Interactive Media & Services industry, indicating a standard and healthy capacity to cover its interest payments.
PM
11.67
Tobacco Industry
- Max
- 36.48
- Q3
- 28.54
- Median
- 7.02
- Q1
- 6.32
- Min
- -11.45
PM’s Interest Coverage Ratio of 11.67 is positioned comfortably within the norm for the Tobacco industry, indicating a standard and healthy capacity to cover its interest payments.
Financial Strength at a Glance
| Symbol | GOOGL | PM |
|---|---|---|
| Current Ratio (MRQ) | 1.90 | 0.83 |
| Quick Ratio (MRQ) | 1.90 | 0.83 |
| Debt-to-Equity Ratio (MRQ) | 0.07 | 186.08 |
| Interest Coverage Ratio (TTM) | 16.20 | 11.67 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
GOOGL
0.41%
Interactive Media & Services Industry
- Max
- 1.87%
- Q3
- 1.08%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
GOOGL’s Dividend Yield of 0.41% is consistent with its peers in the Interactive Media & Services industry, providing a dividend return that is standard for its sector.
PM
3.10%
Tobacco Industry
- Max
- 6.71%
- Q3
- 6.06%
- Median
- 5.48%
- Q1
- 3.91%
- Min
- 3.27%
PM’s Dividend Yield of 3.10% is below the typical range for the Tobacco industry. This indicates that shareholder returns are likely driven more by potential capital appreciation than by dividend income.
Dividend Payout Ratio (TTM)
GOOGL
8.54%
Interactive Media & Services Industry
- Max
- 87.35%
- Q3
- 38.67%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
GOOGL’s Dividend Payout Ratio of 8.54% is within the typical range for the Interactive Media & Services industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
PM
70.92%
Tobacco Industry
- Max
- 77.64%
- Q3
- 76.55%
- Median
- 50.14%
- Q1
- 47.08%
- Min
- 42.39%
PM’s Dividend Payout Ratio of 70.92% is within the typical range for the Tobacco industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
Dividend at a Glance
| Symbol | GOOGL | PM |
|---|---|---|
| Dividend Yield (TTM) | 0.41% | 3.10% |
| Dividend Payout Ratio (TTM) | 8.54% | 70.92% |
Valuation
Price-to-Earnings Ratio (TTM)
GOOGL
21.01
Interactive Media & Services Industry
- Max
- 87.79
- Q3
- 54.33
- Median
- 25.46
- Q1
- 18.76
- Min
- 6.96
GOOGL’s P/E Ratio of 21.01 is within the middle range for the Interactive Media & Services industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
PM
32.70
Tobacco Industry
- Max
- 42.16
- Q3
- 36.45
- Median
- 20.93
- Q1
- 10.52
- Min
- 9.15
PM’s P/E Ratio of 32.70 is within the middle range for the Tobacco industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
Price-to-Sales Ratio (TTM)
GOOGL
6.54
Interactive Media & Services Industry
- Max
- 19.01
- Q3
- 12.39
- Median
- 6.49
- Q1
- 1.94
- Min
- 0.22
GOOGL’s P/S Ratio of 6.54 aligns with the market consensus for the Interactive Media & Services industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
PM
6.89
Tobacco Industry
- Max
- 10.48
- Q3
- 5.39
- Median
- 3.32
- Q1
- 1.54
- Min
- 0.59
PM’s P/S Ratio of 6.89 is in the upper echelon for the Tobacco industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.
Price-to-Book Ratio (MRQ)
GOOGL
5.91
Interactive Media & Services Industry
- Max
- 11.66
- Q3
- 7.17
- Median
- 4.17
- Q1
- 2.80
- Min
- 0.12
GOOGL’s P/B Ratio of 5.91 is within the conventional range for the Interactive Media & Services industry. This shows a balanced market view, where the stock’s price is neither at a significant premium nor a discount to the book value of its peers.
PM
1,368.86
Tobacco Industry
- Max
- 4.76
- Q3
- 4.76
- Median
- 2.18
- Q1
- 1.70
- Min
- 1.06
At 1,368.86, PM’s P/B Ratio is at an extreme premium to the Tobacco industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
Valuation at a Glance
| Symbol | GOOGL | PM |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 21.01 | 32.70 |
| Price-to-Sales Ratio (TTM) | 6.54 | 6.89 |
| Price-to-Book Ratio (MRQ) | 5.91 | 1,368.86 |
| Price-to-Free Cash Flow Ratio (TTM) | 36.39 | 27.63 |