GOOGL vs. KO: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at GOOGL and KO, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
| Symbol | GOOGL | KO |
|---|---|---|
| Company Name | Alphabet Inc. | The Coca-Cola Company |
| Country | United States | United States |
| GICS Sector | Communication Services | Consumer Staples |
| GICS Industry | Interactive Media & Services | Beverages |
| Market Capitalization | 2,963.00 billion USD | 284.56 billion USD |
| Exchange | NasdaqGS | NYSE |
| Listing Date | August 19, 2004 | January 2, 1962 |
| Security Type | Common Stock | Common Stock |
Historical Performance
This chart compares the performance of GOOGL and KO by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | GOOGL | KO |
|---|---|---|
| 5-Day Price Return | -0.44% | 0.03% |
| 13-Week Price Return | 38.50% | -4.84% |
| 26-Week Price Return | 62.30% | -9.65% |
| 52-Week Price Return | 50.09% | -4.19% |
| Month-to-Date Return | 0.63% | -0.30% |
| Year-to-Date Return | 29.22% | 6.20% |
| 10-Day Avg. Volume | 27.75M | 14.26M |
| 3-Month Avg. Volume | 36.84M | 15.85M |
| 3-Month Volatility | 26.16% | 13.30% |
| Beta | 1.08 | 0.40 |
Profitability
Return on Equity (TTM)
GOOGL
34.31%
Interactive Media & Services Industry
- Max
- 49.37%
- Q3
- 33.08%
- Median
- 10.37%
- Q1
- 5.76%
- Min
- -24.17%
In the upper quartile for the Interactive Media & Services industry, GOOGL’s Return on Equity of 34.31% signals a highly effective use of shareholder capital to drive profitability compared to most of its peers.
KO
45.90%
Beverages Industry
- Max
- 45.90%
- Q3
- 22.74%
- Median
- 10.10%
- Q1
- 6.35%
- Min
- -13.21%
In the upper quartile for the Beverages industry, KO’s Return on Equity of 45.90% signals a highly effective use of shareholder capital to drive profitability compared to most of its peers.
Net Profit Margin (TTM)
GOOGL
31.12%
Interactive Media & Services Industry
- Max
- 49.74%
- Q3
- 29.54%
- Median
- 20.53%
- Q1
- 7.52%
- Min
- -14.52%
A Net Profit Margin of 31.12% places GOOGL in the upper quartile for the Interactive Media & Services industry, signifying strong profitability and more effective cost management than most of its peers.
KO
25.89%
Beverages Industry
- Max
- 21.38%
- Q3
- 12.24%
- Median
- 8.43%
- Q1
- 5.97%
- Min
- 0.65%
KO’s Net Profit Margin of 25.89% is exceptionally high, placing it well beyond the typical range for the Beverages industry. This demonstrates outstanding operational efficiency and a strong competitive advantage in converting revenue into profit.
Operating Profit Margin (TTM)
GOOGL
32.68%
Interactive Media & Services Industry
- Max
- 65.96%
- Q3
- 36.82%
- Median
- 18.53%
- Q1
- 7.69%
- Min
- -18.13%
GOOGL’s Operating Profit Margin of 32.68% is around the midpoint for the Interactive Media & Services industry, indicating that its efficiency in managing core business operations is typical for the sector.
KO
29.32%
Beverages Industry
- Max
- 29.32%
- Q3
- 20.15%
- Median
- 13.14%
- Q1
- 10.74%
- Min
- 1.24%
An Operating Profit Margin of 29.32% places KO in the upper quartile for the Beverages industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.
Profitability at a Glance
| Symbol | GOOGL | KO |
|---|---|---|
| Return on Equity (TTM) | 34.31% | 45.90% |
| Return on Assets (TTM) | 24.88% | 11.80% |
| Net Profit Margin (TTM) | 31.12% | 25.89% |
| Operating Profit Margin (TTM) | 32.68% | 29.32% |
| Gross Profit Margin (TTM) | 58.94% | 61.43% |
Financial Strength
Current Ratio (MRQ)
GOOGL
1.90
Interactive Media & Services Industry
- Max
- 3.92
- Q3
- 2.72
- Median
- 1.85
- Q1
- 1.20
- Min
- 0.25
GOOGL’s Current Ratio of 1.90 aligns with the median group of the Interactive Media & Services industry, indicating that its short-term liquidity is in line with its sector peers.
KO
1.21
Beverages Industry
- Max
- 3.52
- Q3
- 2.00
- Median
- 1.22
- Q1
- 0.87
- Min
- 0.55
KO’s Current Ratio of 1.21 aligns with the median group of the Beverages industry, indicating that its short-term liquidity is in line with its sector peers.
Debt-to-Equity Ratio (MRQ)
GOOGL
0.07
Interactive Media & Services Industry
- Max
- 0.85
- Q3
- 0.49
- Median
- 0.29
- Q1
- 0.04
- Min
- 0.00
GOOGL’s Debt-to-Equity Ratio of 0.07 is typical for the Interactive Media & Services industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
KO
1.73
Beverages Industry
- Max
- 2.14
- Q3
- 1.14
- Median
- 0.74
- Q1
- 0.37
- Min
- 0.00
KO’s leverage is in the upper quartile of the Beverages industry, with a Debt-to-Equity Ratio of 1.73. While this approach can boost equity growth, it also exposes the company to greater financial vulnerability.
Interest Coverage Ratio (TTM)
GOOGL
16.20
Interactive Media & Services Industry
- Max
- 23.65
- Q3
- 16.48
- Median
- 6.73
- Q1
- -0.87
- Min
- -3.62
GOOGL’s Interest Coverage Ratio of 16.20 is positioned comfortably within the norm for the Interactive Media & Services industry, indicating a standard and healthy capacity to cover its interest payments.
KO
67.13
Beverages Industry
- Max
- 78.96
- Q3
- 42.68
- Median
- 10.96
- Q1
- 3.86
- Min
- 0.81
KO’s Interest Coverage Ratio of 67.13 is in the upper quartile for the Beverages industry, signifying a strong and healthy capacity to meet its interest payments from operating profits.
Financial Strength at a Glance
| Symbol | GOOGL | KO |
|---|---|---|
| Current Ratio (MRQ) | 1.90 | 1.21 |
| Quick Ratio (MRQ) | 1.90 | 0.84 |
| Debt-to-Equity Ratio (MRQ) | 0.07 | 1.73 |
| Interest Coverage Ratio (TTM) | 16.20 | 67.13 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
GOOGL
0.33%
Interactive Media & Services Industry
- Max
- 3.07%
- Q3
- 1.27%
- Median
- 0.28%
- Q1
- 0.00%
- Min
- 0.00%
GOOGL’s Dividend Yield of 0.33% is consistent with its peers in the Interactive Media & Services industry, providing a dividend return that is standard for its sector.
KO
2.96%
Beverages Industry
- Max
- 7.92%
- Q3
- 4.37%
- Median
- 3.32%
- Q1
- 1.98%
- Min
- 0.00%
KO’s Dividend Yield of 2.96% is consistent with its peers in the Beverages industry, providing a dividend return that is standard for its sector.
Dividend Payout Ratio (TTM)
GOOGL
8.54%
Interactive Media & Services Industry
- Max
- 101.53%
- Q3
- 40.64%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
GOOGL’s Dividend Payout Ratio of 8.54% is within the typical range for the Interactive Media & Services industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
KO
69.42%
Beverages Industry
- Max
- 188.65%
- Q3
- 104.55%
- Median
- 72.60%
- Q1
- 40.31%
- Min
- 0.00%
KO’s Dividend Payout Ratio of 69.42% is within the typical range for the Beverages industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
Dividend at a Glance
| Symbol | GOOGL | KO |
|---|---|---|
| Dividend Yield (TTM) | 0.33% | 2.96% |
| Dividend Payout Ratio (TTM) | 8.54% | 69.42% |
Valuation
Price-to-Earnings Ratio (TTM)
GOOGL
25.66
Interactive Media & Services Industry
- Max
- 50.72
- Q3
- 41.60
- Median
- 25.84
- Q1
- 18.18
- Min
- 1.76
GOOGL’s P/E Ratio of 25.66 is within the middle range for the Interactive Media & Services industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
KO
23.42
Beverages Industry
- Max
- 35.25
- Q3
- 22.66
- Median
- 17.17
- Q1
- 13.65
- Min
- 4.77
A P/E Ratio of 23.42 places KO in the upper quartile for the Beverages industry. This high valuation relative to peers suggests the market holds elevated expectations for the company’s future growth.
Price-to-Sales Ratio (TTM)
GOOGL
7.98
Interactive Media & Services Industry
- Max
- 23.76
- Q3
- 11.40
- Median
- 7.69
- Q1
- 2.49
- Min
- 0.00
GOOGL’s P/S Ratio of 7.98 aligns with the market consensus for the Interactive Media & Services industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
KO
6.06
Beverages Industry
- Max
- 4.06
- Q3
- 2.24
- Median
- 1.34
- Q1
- 0.86
- Min
- 0.39
With a P/S Ratio of 6.06, KO trades at a valuation that eclipses even the highest in the Beverages industry. This implies the market has priced in exceptionally optimistic scenarios for future revenue growth, posing considerable valuation risk.
Price-to-Book Ratio (MRQ)
GOOGL
5.91
Interactive Media & Services Industry
- Max
- 16.71
- Q3
- 9.00
- Median
- 3.97
- Q1
- 2.19
- Min
- 0.33
GOOGL’s P/B Ratio of 5.91 is within the conventional range for the Interactive Media & Services industry. This shows a balanced market view, where the stock’s price is neither at a significant premium nor a discount to the book value of its peers.
KO
10.59
Beverages Industry
- Max
- 6.90
- Q3
- 4.23
- Median
- 2.20
- Q1
- 1.51
- Min
- 0.69
At 10.59, KO’s P/B Ratio is at an extreme premium to the Beverages industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
Valuation at a Glance
| Symbol | GOOGL | KO |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 25.66 | 23.42 |
| Price-to-Sales Ratio (TTM) | 7.98 | 6.06 |
| Price-to-Book Ratio (MRQ) | 5.91 | 10.59 |
| Price-to-Free Cash Flow Ratio (TTM) | 44.44 | 43.79 |