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EXPE vs. YUM: Expedia vs. Yum! Brands Stock Comparison

How do Expedia (EXPE) and Yum! Brands (YUM) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Expedia (EXPE) and Yum! Brands (YUM) both belong to the Hotels, Restaurants & Leisure industry, though EXPE is classified under Hotels, Resorts & Cruise Lines while YUM falls under Restaurants.

Company profile comparison for Expedia (EXPE) and Yum! Brands (YUM)
Profile ItemEXPEYUM
NameExpedia Group Inc.Yum! Brands, Inc.
Country/RegionUnited StatesUnited States
GICS SectorConsumer DiscretionaryConsumer Discretionary
GICS Industry GroupConsumer ServicesConsumer Services
GICS IndustryHotels, Restaurants & LeisureHotels, Restaurants & Leisure
GICS Sub-IndustryHotels, Resorts & Cruise LinesRestaurants
Market Capitalization30.74 billion USD43.35 billion USD
CurrencyUSDUSD
ExchangeNasdaqNYSE
Listing DateJuly 21, 2005September 17, 1997
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

EXPE
YUM
GSPC
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Expedia (EXPE) vs. Yum! Brands (YUM), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Expedia (EXPE) and Yum! Brands (YUM). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Expedia (EXPE) and Yum! Brands (YUM). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
Total Return (1Y)0.42%10.53%
Total Return (3Y, Annualized)31.92%11.17%
Total Return (5Y, Annualized)6.78%7.10%

Risk Profile

Drawdown History

EXPE
YUM
GSPC
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Expedia (EXPE) vs. Yum! Brands (YUM), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Expedia (EXPE) and Yum! Brands (YUM). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Expedia (EXPE) has an aggressive beta of 1.41, indicating higher sensitivity to broad-market moves, while Yum! Brands (YUM) is defensive at 0.52 and tends to be less market-sensitive — they sit on opposite ends of the beta spectrum.

Risk profile metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
Volatility (1Y, Annualized)51.50%24.53%
Beta (5Y)1.410.52
Max Drawdown (5Y)-60.86%-23.10%
Avg. Volume (3M)1.89M2.39M

Risk-Adjusted Performance

Risk-Return Positioning

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EXPE and YUM are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
Sharpe Ratio (1Y)-0.070.25
Sortino Ratio (1Y)-0.100.37

Profitability

ROE (TTM)

Capital efficiency shows on one side only: Expedia (EXPE) earns 76.75% on shareholders’ equity, ranked against its industry; Yum! Brands (YUM) has no ROE this period.

EXPE

Consumer Services industry group

76.75%

EXPE
76.75%
Max
76.75%
Q3
34.07%
Median
15.90%
Q1
3.23%
Min
-40.61%

YUM

Consumer Services industry group

--

Max
76.75%
Q3
34.07%
Median
15.90%
Q1
3.23%
Min
-40.61%
YUM
--
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Expedia (EXPE) vs. Yum! Brands (YUM): YUM does not report ROE, so it has no value marker; EXPE is benchmarked against the Consumer Services industry group.

Net Margin (TTM)

Yum! Brands (YUM) at 39.14% keeps the most of each sales dollar — above its industry’s net margin range — and Expedia (EXPE) at 12.99% also retains a top-quartile share.

EXPE

Consumer Services industry group

12.99%

Max
25.52%
EXPE
12.99%
Q3
12.95%
Median
6.63%
Q1
1.46%
Min
-14.36%

YUM

Consumer Services industry group

39.14%

YUM
39.14%
Max
25.52%
Q3
12.95%
Median
6.63%
Q1
1.46%
Min
-14.36%
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their net margin against the Consumer Services industry group benchmark.

Operating Margin (TTM)

Both Expedia (EXPE) at 27.83% and Yum! Brands (YUM) at 32.08% convert sales into operating profit at a top-quartile rate, pointing to tighter cost discipline before financing and tax.

EXPE

Consumer Services industry group

27.83%

Max
49.05%
EXPE
27.83%
Q3
24.35%
Median
14.23%
Q1
5.67%
Min
-16.47%

YUM

Consumer Services industry group

32.08%

Max
49.05%
YUM
32.08%
Q3
24.35%
Median
14.23%
Q1
5.67%
Min
-16.47%
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their operating margin against the Consumer Services industry group benchmark.

Profitability Metrics

Profitability metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
ROE (TTM)76.75%--
ROA (TTM)7.18%21.91%
Net Margin (TTM)12.99%39.14%
Operating Margin (TTM)27.83%32.08%
Gross Margin (TTM)90.48%44.70%

Growth

Revenue Growth

Both Expedia (EXPE) at 7.61% and Yum! Brands (YUM) at 8.81% land near their industries' usual revenue growth ranges, so top-line momentum looks broadly in line with peers on both sides.

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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their Revenue Growth across different time periods.

EPS Growth

Both Expedia (EXPE) at 9.61% and Yum! Brands (YUM) at 6.32% land near their industries' usual EPS growth ranges, so bottom-line momentum looks broadly in line with peers on both sides.

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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
Revenue Growth (YoY)7.61%8.81%
Revenue Growth (3Y CAGR)8.09%6.28%
EPS Growth (YoY)9.61%6.32%
EPS Growth (3Y CAGR)65.35%6.69%

Financial Strength

Current Ratio (MRQ)

Both Expedia (EXPE) at 0.77 and Yum! Brands (YUM) at 0.96 carry current ratio within their industries’ typical mid-ranges, suggesting balanced short-term liquidity relative to peers.

EXPE

Consumer Services industry group

0.77

Max
3.41
Q3
1.85
Median
1.06
EXPE
0.77
Q1
0.72
Min
0.22

YUM

Consumer Services industry group

0.96

Max
3.41
Q3
1.85
Median
1.06
YUM
0.96
Q1
0.72
Min
0.22
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their current ratio against the Consumer Services industry group benchmark.

Debt / Equity (MRQ)

Only one side’s leverage can be read here: Expedia (EXPE) carries debt-to-equity ratio of 1.95 against its industry range, while Yum! Brands (YUM) reports no figure this period.

EXPE

Consumer Services industry group

1.95

Max
6.12
Q3
2.93
EXPE
1.95
Median
1.29
Q1
0.37
Min
0.01

YUM

Consumer Services industry group

--

Max
6.12
Q3
2.93
Median
1.29
Q1
0.37
Min
0.01
YUM
--
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Expedia (EXPE) vs. Yum! Brands (YUM): YUM does not report debt-to-equity ratio, so it has no value marker; EXPE is benchmarked against the Consumer Services industry group.

Financial Strength Metrics

Financial strength metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
Current Ratio (MRQ)0.770.96
Debt / Equity (MRQ)1.95--
Net Debt / EBITDA0.043.12

Dividends

Dividend Yield (TTM)

Both Expedia (EXPE) at 0.68% and Yum! Brands (YUM) at 0.45% pay solid, industry-typical yields, sitting squarely within their peers’ usual range.

EXPE

Consumer Services industry group

0.68%

Max
4.10%
Q3
1.82%
EXPE
0.68%
Median
0.00%
Q1
0.00%
Min
0.00%

YUM

Consumer Services industry group

0.45%

Max
4.10%
Q3
1.82%
YUM
0.45%
Median
0.00%
Q1
0.00%
Min
0.00%
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their dividend yield against the Consumer Services industry group benchmark.

Dividend Payout Ratio (TTM)

Both Expedia (EXPE) at 10.79% and Yum! Brands (YUM) at 23.83% keep payout ratio within their industries’ typical mid-ranges — dividend policies that share earnings without consuming too much of them.

EXPE

Consumer Services industry group

10.79%

Max
89.80%
Q3
36.83%
EXPE
10.79%
Median
0.00%
Q1
0.00%
Min
0.00%

YUM

Consumer Services industry group

23.83%

Max
89.80%
Q3
36.83%
YUM
23.83%
Median
0.00%
Q1
0.00%
Min
0.00%
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their payout ratio against the Consumer Services industry group benchmark.

Dividend Metrics

Dividend metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
Dividend Yield (TTM)0.68%0.45%
Dividend Payout Ratio (TTM)10.79%23.83%

Valuation

P/E Ratio (TTM)

Yum! Brands (YUM) at 12.97 sits in the cheaper P/E ratio quartile, while Expedia (EXPE) at 15.20 is closer to its industry’s usual earnings multiple — a discount for YUM, though growth and earnings durability still matter.

EXPE

Consumer Services industry group

15.20

Max
71.70
Q3
37.12
Median
21.88
EXPE
15.20
Q1
13.00
Min
5.72

YUM

Consumer Services industry group

12.97

Max
71.70
Q3
37.12
Median
21.88
Q1
13.00
YUM
12.97
Min
5.72
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their P/E ratio against the Consumer Services industry group benchmark.

P/S Ratio (TTM)

Expedia (EXPE) at 1.89 is priced about in line with its industry on P/S ratio, while Yum! Brands (YUM) at 4.93 sits in the pricier quartile — YUM costs more per dollar of sales.

EXPE

Consumer Services industry group

1.89

Max
6.40
Q3
3.01
EXPE
1.89
Median
1.54
Q1
0.74
Min
0.08

YUM

Consumer Services industry group

4.93

Max
6.40
YUM
4.93
Q3
3.01
Median
1.54
Q1
0.74
Min
0.08
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their P/S ratio against the Consumer Services industry group benchmark.

P/B Ratio (MRQ)

Yum! Brands (YUM) reports a negative P/B ratio of -7.03, meaning negative book equity — the multiple itself is not meaningful for valuation. Meanwhile Expedia (EXPE) reports 18.62, ranking against industry peers normally.

EXPE

Consumer Services industry group

18.62

EXPE
18.62
Max
12.02
Q3
5.58
Median
2.37
Q1
1.09
Min
-4.51

YUM

Consumer Services industry group

-7.03

Max
12.02
Q3
5.58
Median
2.37
Q1
1.09
Min
-4.51
YUM
-7.03
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Expedia (EXPE) vs. Yum! Brands (YUM): A comparison of their P/B ratio against the Consumer Services industry group benchmark.

Valuation Metrics

Valuation metrics for Expedia (EXPE) and Yum! Brands (YUM)
MetricEXPEYUM
P/E Ratio (TTM)15.2012.97
P/S Ratio (TTM)1.894.93
P/B Ratio (MRQ)18.62-7.03
Free Cash Flow Yield (TTM)7.63%3.04%