DLR vs. LAMR: Digital Realty Trust vs. Lamar Advertising Stock Comparison

Company Profile

Digital Realty Trust (DLR) and Lamar Advertising (LAMR) both belong to the Specialized REITs industry, though DLR is classified under Data Center REITs while LAMR falls under Other Specialized REITs.

Both Digital Realty Trust (DLR) and Lamar Advertising (LAMR) are REITs — read their payout ratios and P/E alongside FFO (funds from operations) rather than at face value.

Price Performance

Cumulative Growth

Trailing Returns

Calendar-Year Returns

Performance Metrics

Risk Profile

Drawdown History

Return Distribution

Risk Metrics

Risk-Adjusted Performance

Risk-Return Positioning

Risk-Adjusted Metrics

Profitability

Lamar Advertising (LAMR) at 56.42% clears its industry range for ROE, a sharper capital-efficiency signal than Digital Realty Trust (DLR) at 3.34%, which is closer to a typical peer reading.

Neither Digital Realty Trust (DLR) in Equity Real Estate Investment Trusts (REITs) nor Lamar Advertising (LAMR) in Equity Real Estate Investment Trusts (REITs) is well served by net margin: heavy depreciation makes net income a poor profitability proxy in their businesses, where FFO-based measures are the standard read.

Neither side reports a meaningful operating margin: for Digital Realty Trust (DLR) in Equity Real Estate Investment Trusts (REITs) and Lamar Advertising (LAMR) in Equity Real Estate Investment Trusts (REITs), funding costs are part of the core business, so net margin and ROE are the cleaner profitability reads.

Profitability Metrics

Growth

Digital Realty Trust (DLR) at 10.04% sits in the top revenue growth quartile, while Lamar Advertising (LAMR) at 2.68% is closer to the peer norm — faster top-line expansion for DLR.

EPS growth isn't a meaningful figure for either Digital Realty Trust (DLR) in Equity Real Estate Investment Trusts (REITs) or Lamar Advertising (LAMR) in Equity Real Estate Investment Trusts (REITs) under our convention.

Growth Metrics

Financial Strength

Both Digital Realty Trust (DLR) at 0.58 and Lamar Advertising (LAMR) at 0.59 run current ratio in the tighter-liquidity quartile of industry peers, leaving thinner cushions against current liabilities than typical competitors.

Digital Realty Trust (DLR) at 0.69 keeps leverage in the lower quartile, while Lamar Advertising (LAMR) at 4.82 is above its industry debt-to-equity ratio range.

Financial Strength Metrics

Dividends

Lamar Advertising (LAMR) at 4.07% pays a yield in its industry’s typical range, while Digital Realty Trust (DLR) at 2.79% falls in the bottom quartile of its peers.

An earnings-based payout ratio fits neither Digital Realty Trust (DLR) in Equity Real Estate Investment Trusts (REITs) nor Lamar Advertising (LAMR) in Equity Real Estate Investment Trusts (REITs): their distributions are mandated and conventionally measured against FFO, so the accounting-earnings ratio overstates both.

Dividend Metrics

Valuation

P/E ratio is not a meaningful valuation yardstick for either Digital Realty Trust (DLR) in Equity Real Estate Investment Trusts (REITs) or Lamar Advertising (LAMR) in Equity Real Estate Investment Trusts (REITs): depreciation suppresses reported earnings in their businesses, and price-to-FFO is the conventional yardstick instead.

Lamar Advertising (LAMR) at 6.70 is priced about in line with its industry on P/S ratio, while Digital Realty Trust (DLR) at 9.47 sits in the pricier quartile — DLR costs more per dollar of sales.

Digital Realty Trust (DLR) at 2.39 sits near its industry’s typical P/B ratio, while Lamar Advertising (LAMR) at 15.58 prices above its benchmark range — LAMR looks rich relative to book.

Valuation Metrics