CHH vs. MAR: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at CHH and MAR, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
| Symbol | CHH | MAR |
|---|---|---|
| Company Name | Choice Hotels International, Inc. | Marriott International, Inc. |
| Country | United States | United States |
| GICS Sector | Consumer Discretionary | Consumer Discretionary |
| GICS Industry | Hotels, Restaurants & Leisure | Hotels, Restaurants & Leisure |
| Market Capitalization | 4.82 billion USD | 72.63 billion USD |
| Exchange | NYSE | NasdaqGS |
| Listing Date | October 16, 1996 | March 23, 1998 |
| Security Type | Common Stock | Common Stock |
Historical Performance
This chart compares the performance of CHH and MAR by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | CHH | MAR |
|---|---|---|
| 5-Day Price Return | -3.87% | 0.28% |
| 13-Week Price Return | -20.74% | -4.45% |
| 26-Week Price Return | -21.50% | 12.33% |
| 52-Week Price Return | -20.53% | 7.54% |
| Month-to-Date Return | -2.51% | 2.74% |
| Year-to-Date Return | -26.59% | -4.08% |
| 10-Day Avg. Volume | 0.49M | 1.42M |
| 3-Month Avg. Volume | 0.43M | 1.40M |
| 3-Month Volatility | 22.35% | 21.78% |
| Beta | 0.82 | 1.19 |
Profitability
Return on Equity (TTM)
CHH
683.51%
Hotels, Restaurants & Leisure Industry
- Max
- 84.03%
- Q3
- 40.12%
- Median
- 17.38%
- Q1
- 7.45%
- Min
- -33.94%
CHH’s Return on Equity of 683.51% is exceptionally high, placing it well beyond the typical range for the Hotels, Restaurants & Leisure industry. This demonstrates a superior ability to generate profit from shareholder investments, though it could also be inflated by high financial leverage.
MAR
309.12%
Hotels, Restaurants & Leisure Industry
- Max
- 84.03%
- Q3
- 40.12%
- Median
- 17.38%
- Q1
- 7.45%
- Min
- -33.94%
MAR’s Return on Equity of 309.12% is exceptionally high, placing it well beyond the typical range for the Hotels, Restaurants & Leisure industry. This demonstrates a superior ability to generate profit from shareholder investments, though it could also be inflated by high financial leverage.
Net Profit Margin (TTM)
CHH
19.52%
Hotels, Restaurants & Leisure Industry
- Max
- 25.61%
- Q3
- 14.65%
- Median
- 8.66%
- Q1
- 3.36%
- Min
- -9.83%
A Net Profit Margin of 19.52% places CHH in the upper quartile for the Hotels, Restaurants & Leisure industry, signifying strong profitability and more effective cost management than most of its peers.
MAR
9.60%
Hotels, Restaurants & Leisure Industry
- Max
- 25.61%
- Q3
- 14.65%
- Median
- 8.66%
- Q1
- 3.36%
- Min
- -9.83%
MAR’s Net Profit Margin of 9.60% is aligned with the median group of its peers in the Hotels, Restaurants & Leisure industry. This indicates its ability to convert revenue into profit is typical for the sector.
Operating Profit Margin (TTM)
CHH
30.13%
Hotels, Restaurants & Leisure Industry
- Max
- 45.80%
- Q3
- 22.44%
- Median
- 14.98%
- Q1
- 6.59%
- Min
- -15.28%
An Operating Profit Margin of 30.13% places CHH in the upper quartile for the Hotels, Restaurants & Leisure industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.
MAR
15.10%
Hotels, Restaurants & Leisure Industry
- Max
- 45.80%
- Q3
- 22.44%
- Median
- 14.98%
- Q1
- 6.59%
- Min
- -15.28%
MAR’s Operating Profit Margin of 15.10% is around the midpoint for the Hotels, Restaurants & Leisure industry, indicating that its efficiency in managing core business operations is typical for the sector.
Profitability at a Glance
| Symbol | CHH | MAR |
|---|---|---|
| Return on Equity (TTM) | 683.51% | 309.12% |
| Return on Assets (TTM) | 11.93% | 9.28% |
| Net Profit Margin (TTM) | 19.52% | 9.60% |
| Operating Profit Margin (TTM) | 30.13% | 15.10% |
| Gross Profit Margin (TTM) | 55.90% | 20.24% |
Financial Strength
Current Ratio (MRQ)
CHH
0.89
Hotels, Restaurants & Leisure Industry
- Max
- 2.73
- Q3
- 1.63
- Median
- 1.12
- Q1
- 0.73
- Min
- 0.18
CHH’s Current Ratio of 0.89 aligns with the median group of the Hotels, Restaurants & Leisure industry, indicating that its short-term liquidity is in line with its sector peers.
MAR
0.49
Hotels, Restaurants & Leisure Industry
- Max
- 2.73
- Q3
- 1.63
- Median
- 1.12
- Q1
- 0.73
- Min
- 0.18
MAR’s Current Ratio of 0.49 falls into the lower quartile for the Hotels, Restaurants & Leisure industry. This indicates a tighter liquidity situation and a more constrained capacity to handle short-term debt than many of its competitors.
Debt-to-Equity Ratio (MRQ)
CHH
252.00
Hotels, Restaurants & Leisure Industry
- Max
- 11.29
- Q3
- 4.71
- Median
- 1.65
- Q1
- 0.27
- Min
- 0.00
With a Debt-to-Equity Ratio of 252.00, CHH operates with exceptionally high leverage compared to the Hotels, Restaurants & Leisure industry norm. This suggests an aggressive reliance on debt financing, which can magnify returns but also significantly elevates financial risk.
MAR
76.12
Hotels, Restaurants & Leisure Industry
- Max
- 11.29
- Q3
- 4.71
- Median
- 1.65
- Q1
- 0.27
- Min
- 0.00
With a Debt-to-Equity Ratio of 76.12, MAR operates with exceptionally high leverage compared to the Hotels, Restaurants & Leisure industry norm. This suggests an aggressive reliance on debt financing, which can magnify returns but also significantly elevates financial risk.
Interest Coverage Ratio (TTM)
CHH
6.98
Hotels, Restaurants & Leisure Industry
- Max
- 21.72
- Q3
- 11.40
- Median
- 4.02
- Q1
- 1.19
- Min
- -11.84
CHH’s Interest Coverage Ratio of 6.98 is positioned comfortably within the norm for the Hotels, Restaurants & Leisure industry, indicating a standard and healthy capacity to cover its interest payments.
MAR
5.87
Hotels, Restaurants & Leisure Industry
- Max
- 21.72
- Q3
- 11.40
- Median
- 4.02
- Q1
- 1.19
- Min
- -11.84
MAR’s Interest Coverage Ratio of 5.87 is positioned comfortably within the norm for the Hotels, Restaurants & Leisure industry, indicating a standard and healthy capacity to cover its interest payments.
Financial Strength at a Glance
| Symbol | CHH | MAR |
|---|---|---|
| Current Ratio (MRQ) | 0.89 | 0.49 |
| Quick Ratio (MRQ) | 0.89 | 0.45 |
| Debt-to-Equity Ratio (MRQ) | 252.00 | 76.12 |
| Interest Coverage Ratio (TTM) | 6.98 | 5.87 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
CHH
1.09%
Hotels, Restaurants & Leisure Industry
- Max
- 6.81%
- Q3
- 2.73%
- Median
- 0.74%
- Q1
- 0.00%
- Min
- 0.00%
CHH’s Dividend Yield of 1.09% is consistent with its peers in the Hotels, Restaurants & Leisure industry, providing a dividend return that is standard for its sector.
MAR
0.98%
Hotels, Restaurants & Leisure Industry
- Max
- 6.81%
- Q3
- 2.73%
- Median
- 0.74%
- Q1
- 0.00%
- Min
- 0.00%
MAR’s Dividend Yield of 0.98% is consistent with its peers in the Hotels, Restaurants & Leisure industry, providing a dividend return that is standard for its sector.
Dividend Payout Ratio (TTM)
CHH
17.39%
Hotels, Restaurants & Leisure Industry
- Max
- 128.39%
- Q3
- 61.60%
- Median
- 21.91%
- Q1
- 0.00%
- Min
- 0.00%
CHH’s Dividend Payout Ratio of 17.39% is within the typical range for the Hotels, Restaurants & Leisure industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
MAR
28.74%
Hotels, Restaurants & Leisure Industry
- Max
- 128.39%
- Q3
- 61.60%
- Median
- 21.91%
- Q1
- 0.00%
- Min
- 0.00%
MAR’s Dividend Payout Ratio of 28.74% is within the typical range for the Hotels, Restaurants & Leisure industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
Dividend at a Glance
| Symbol | CHH | MAR |
|---|---|---|
| Dividend Yield (TTM) | 1.09% | 0.98% |
| Dividend Payout Ratio (TTM) | 17.39% | 28.74% |
Valuation
Price-to-Earnings Ratio (TTM)
CHH
15.90
Hotels, Restaurants & Leisure Industry
- Max
- 56.96
- Q3
- 33.82
- Median
- 21.30
- Q1
- 15.75
- Min
- 6.06
CHH’s P/E Ratio of 15.90 is within the middle range for the Hotels, Restaurants & Leisure industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
MAR
29.36
Hotels, Restaurants & Leisure Industry
- Max
- 56.96
- Q3
- 33.82
- Median
- 21.30
- Q1
- 15.75
- Min
- 6.06
MAR’s P/E Ratio of 29.36 is within the middle range for the Hotels, Restaurants & Leisure industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
Price-to-Sales Ratio (TTM)
CHH
3.10
Hotels, Restaurants & Leisure Industry
- Max
- 7.19
- Q3
- 3.99
- Median
- 1.93
- Q1
- 1.26
- Min
- 0.17
CHH’s P/S Ratio of 3.10 aligns with the market consensus for the Hotels, Restaurants & Leisure industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
MAR
2.82
Hotels, Restaurants & Leisure Industry
- Max
- 7.19
- Q3
- 3.99
- Median
- 1.93
- Q1
- 1.26
- Min
- 0.17
MAR’s P/S Ratio of 2.82 aligns with the market consensus for the Hotels, Restaurants & Leisure industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
Price-to-Book Ratio (MRQ)
CHH
913.37
Hotels, Restaurants & Leisure Industry
- Max
- 24.89
- Q3
- 11.60
- Median
- 4.91
- Q1
- 2.29
- Min
- 0.37
At 913.37, CHH’s P/B Ratio is at an extreme premium to the Hotels, Restaurants & Leisure industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
MAR
366.34
Hotels, Restaurants & Leisure Industry
- Max
- 24.89
- Q3
- 11.60
- Median
- 4.91
- Q1
- 2.29
- Min
- 0.37
At 366.34, MAR’s P/B Ratio is at an extreme premium to the Hotels, Restaurants & Leisure industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
Valuation at a Glance
| Symbol | CHH | MAR |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 15.90 | 29.36 |
| Price-to-Sales Ratio (TTM) | 3.10 | 2.82 |
| Price-to-Book Ratio (MRQ) | 913.37 | 366.34 |
| Price-to-Free Cash Flow Ratio (TTM) | 25.38 | 42.45 |