BKNG vs. HAS: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at BKNG and HAS, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
| Symbol | BKNG | HAS |
|---|---|---|
| Company Name | Booking Holdings Inc. | Hasbro, Inc. |
| Country | United States | United States |
| GICS Sector | Consumer Discretionary | Consumer Discretionary |
| GICS Industry | Hotels, Restaurants & Leisure | Leisure Products |
| Market Capitalization | 162.05 billion USD | 10.83 billion USD |
| Exchange | NasdaqGS | NasdaqGS |
| Listing Date | March 31, 1999 | March 17, 1980 |
| Security Type | Common Stock | Common Stock |
Historical Performance
This chart compares the performance of BKNG and HAS by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | BKNG | HAS |
|---|---|---|
| 5-Day Price Return | 1.81% | -0.56% |
| 13-Week Price Return | -7.45% | -4.23% |
| 26-Week Price Return | -4.07% | 18.05% |
| 52-Week Price Return | 1.21% | 23.76% |
| Month-to-Date Return | -0.59% | 1.83% |
| Year-to-Date Return | 1.60% | 38.99% |
| 10-Day Avg. Volume | 0.25M | 1.80M |
| 3-Month Avg. Volume | 0.22M | 1.89M |
| 3-Month Volatility | 23.21% | 22.91% |
| Beta | 1.25 | 0.56 |
Profitability
Return on Equity (TTM)
BKNG
139.63%
Hotels, Restaurants & Leisure Industry
- Max
- 85.86%
- Q3
- 39.97%
- Median
- 16.82%
- Q1
- 6.71%
- Min
- -33.94%
BKNG’s Return on Equity of 139.63% is exceptionally high, placing it well beyond the typical range for the Hotels, Restaurants & Leisure industry. This demonstrates a superior ability to generate profit from shareholder investments, though it could also be inflated by high financial leverage.
HAS
-75.07%
Leisure Products Industry
- Max
- 30.33%
- Q3
- 17.50%
- Median
- 13.70%
- Q1
- 1.35%
- Min
- -12.48%
HAS has a negative Return on Equity of -75.07%. This indicates the company is generating a loss for its shareholders, which can be a result of unprofitability or negative shareholder equity and is often a sign of financial distress.
Net Profit Margin (TTM)
BKNG
19.37%
Hotels, Restaurants & Leisure Industry
- Max
- 25.51%
- Q3
- 14.65%
- Median
- 8.65%
- Q1
- 3.34%
- Min
- -9.83%
A Net Profit Margin of 19.37% places BKNG in the upper quartile for the Hotels, Restaurants & Leisure industry, signifying strong profitability and more effective cost management than most of its peers.
HAS
-12.81%
Leisure Products Industry
- Max
- 10.94%
- Q3
- 10.11%
- Median
- 8.18%
- Q1
- 1.39%
- Min
- -4.24%
HAS has a negative Net Profit Margin of -12.81%, indicating the company is operating at a net loss as its expenses exceeded its revenues.
Operating Profit Margin (TTM)
BKNG
32.74%
Hotels, Restaurants & Leisure Industry
- Max
- 41.93%
- Q3
- 22.25%
- Median
- 15.03%
- Q1
- 6.66%
- Min
- -15.28%
An Operating Profit Margin of 32.74% places BKNG in the upper quartile for the Hotels, Restaurants & Leisure industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.
HAS
-6.96%
Leisure Products Industry
- Max
- 14.82%
- Q3
- 14.02%
- Median
- 10.66%
- Q1
- 3.55%
- Min
- -6.96%
HAS has a negative Operating Profit Margin of -6.96%. This signifies the company is unprofitable at the operational level, as its core business expenses exceed its revenue.
Profitability at a Glance
| Symbol | BKNG | HAS |
|---|---|---|
| Return on Equity (TTM) | 139.63% | -75.07% |
| Return on Assets (TTM) | 17.65% | -9.68% |
| Net Profit Margin (TTM) | 19.37% | -12.81% |
| Operating Profit Margin (TTM) | 32.74% | -6.96% |
| Gross Profit Margin (TTM) | 98.09% | 64.69% |
Financial Strength
Current Ratio (MRQ)
BKNG
1.33
Hotels, Restaurants & Leisure Industry
- Max
- 2.86
- Q3
- 1.63
- Median
- 1.09
- Q1
- 0.72
- Min
- 0.16
BKNG’s Current Ratio of 1.33 aligns with the median group of the Hotels, Restaurants & Leisure industry, indicating that its short-term liquidity is in line with its sector peers.
HAS
1.70
Leisure Products Industry
- Max
- 3.58
- Q3
- 3.36
- Median
- 2.16
- Q1
- 1.70
- Min
- 1.02
HAS’s Current Ratio of 1.70 aligns with the median group of the Leisure Products industry, indicating that its short-term liquidity is in line with its sector peers.
Debt-to-Equity Ratio (MRQ)
BKNG
11.29
Hotels, Restaurants & Leisure Industry
- Max
- 11.29
- Q3
- 5.00
- Median
- 1.69
- Q1
- 0.28
- Min
- 0.00
BKNG’s leverage is in the upper quartile of the Hotels, Restaurants & Leisure industry, with a Debt-to-Equity Ratio of 11.29. While this approach can boost equity growth, it also exposes the company to greater financial vulnerability.
HAS
8.17
Leisure Products Industry
- Max
- 1.51
- Q3
- 1.06
- Median
- 0.32
- Q1
- 0.07
- Min
- 0.00
With a Debt-to-Equity Ratio of 8.17, HAS operates with exceptionally high leverage compared to the Leisure Products industry norm. This suggests an aggressive reliance on debt financing, which can magnify returns but also significantly elevates financial risk.
Interest Coverage Ratio (TTM)
BKNG
29.94
Hotels, Restaurants & Leisure Industry
- Max
- 26.88
- Q3
- 11.95
- Median
- 4.07
- Q1
- 1.21
- Min
- -11.84
With an Interest Coverage Ratio of 29.94, BKNG demonstrates a superior capacity to service its debt, placing it well above the typical range for the Hotels, Restaurants & Leisure industry. This stems from either robust earnings or a conservative debt load.
HAS
5.34
Leisure Products Industry
- Max
- 47.39
- Q3
- 30.53
- Median
- 14.76
- Q1
- 5.12
- Min
- -5.65
HAS’s Interest Coverage Ratio of 5.34 is positioned comfortably within the norm for the Leisure Products industry, indicating a standard and healthy capacity to cover its interest payments.
Financial Strength at a Glance
| Symbol | BKNG | HAS |
|---|---|---|
| Current Ratio (MRQ) | 1.33 | 1.70 |
| Quick Ratio (MRQ) | 1.30 | 1.24 |
| Debt-to-Equity Ratio (MRQ) | 11.29 | 8.17 |
| Interest Coverage Ratio (TTM) | 29.94 | 5.34 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
BKNG
0.77%
Hotels, Restaurants & Leisure Industry
- Max
- 6.26%
- Q3
- 2.86%
- Median
- 1.03%
- Q1
- 0.00%
- Min
- 0.00%
BKNG’s Dividend Yield of 0.77% is consistent with its peers in the Hotels, Restaurants & Leisure industry, providing a dividend return that is standard for its sector.
HAS
3.61%
Leisure Products Industry
- Max
- 4.97%
- Q3
- 3.23%
- Median
- 2.04%
- Q1
- 1.19%
- Min
- 0.00%
With a Dividend Yield of 3.61%, HAS offers a more attractive income stream than most of its peers in the Leisure Products industry, signaling a strong commitment to shareholder returns.
Dividend Payout Ratio (TTM)
BKNG
24.39%
Hotels, Restaurants & Leisure Industry
- Max
- 149.29%
- Q3
- 62.26%
- Median
- 24.10%
- Q1
- 0.00%
- Min
- 0.00%
BKNG’s Dividend Payout Ratio of 24.39% is within the typical range for the Hotels, Restaurants & Leisure industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
HAS
59.10%
Leisure Products Industry
- Max
- 163.15%
- Q3
- 104.72%
- Median
- 69.48%
- Q1
- 43.32%
- Min
- 0.00%
HAS’s Dividend Payout Ratio of 59.10% is within the typical range for the Leisure Products industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
Dividend at a Glance
| Symbol | BKNG | HAS |
|---|---|---|
| Dividend Yield (TTM) | 0.77% | 3.61% |
| Dividend Payout Ratio (TTM) | 24.39% | 59.10% |
Valuation
Price-to-Earnings Ratio (TTM)
BKNG
31.76
Hotels, Restaurants & Leisure Industry
- Max
- 52.15
- Q3
- 31.98
- Median
- 20.63
- Q1
- 14.77
- Min
- 3.30
BKNG’s P/E Ratio of 31.76 is within the middle range for the Hotels, Restaurants & Leisure industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
HAS
--
Leisure Products Industry
- Max
- 32.85
- Q3
- 28.01
- Median
- 25.83
- Q1
- 19.39
- Min
- 10.14
P/E Ratio data for HAS is currently unavailable.
Price-to-Sales Ratio (TTM)
BKNG
6.15
Hotels, Restaurants & Leisure Industry
- Max
- 7.94
- Q3
- 3.96
- Median
- 2.01
- Q1
- 1.22
- Min
- 0.16
BKNG’s P/S Ratio of 6.15 is in the upper echelon for the Hotels, Restaurants & Leisure industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.
HAS
2.49
Leisure Products Industry
- Max
- 3.32
- Q3
- 2.61
- Median
- 1.56
- Q1
- 1.14
- Min
- 0.50
HAS’s P/S Ratio of 2.49 aligns with the market consensus for the Leisure Products industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
Price-to-Book Ratio (MRQ)
BKNG
91.90
Hotels, Restaurants & Leisure Industry
- Max
- 29.33
- Q3
- 13.12
- Median
- 4.61
- Q1
- 2.02
- Min
- 0.37
At 91.90, BKNG’s P/B Ratio is at an extreme premium to the Hotels, Restaurants & Leisure industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
HAS
26.55
Leisure Products Industry
- Max
- 5.40
- Q3
- 4.22
- Median
- 2.98
- Q1
- 2.08
- Min
- 0.71
At 26.55, HAS’s P/B Ratio is at an extreme premium to the Leisure Products industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
Valuation at a Glance
| Symbol | BKNG | HAS |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 31.76 | -- |
| Price-to-Sales Ratio (TTM) | 6.15 | 2.49 |
| Price-to-Book Ratio (MRQ) | 91.90 | 26.55 |
| Price-to-Free Cash Flow Ratio (TTM) | 19.27 | 19.71 |