BIDU vs. WBD: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at BIDU and WBD, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
BIDU trades as an American Depositary Receipt (ADR), offering U.S. investors a convenient way to access its foreign-listed shares. In contrast, WBD is a standard domestic listing.
| Symbol | BIDU | WBD |
|---|---|---|
| Company Name | Baidu, Inc. | Warner Bros. Discovery, Inc. |
| Country | China | United States |
| GICS Sector | Communication Services | Communication Services |
| GICS Industry | Interactive Media & Services | Entertainment |
| Market Capitalization | 49.20 billion USD | 47.24 billion USD |
| Exchange | NasdaqGS | NasdaqGS |
| Listing Date | August 5, 2005 | July 8, 2005 |
| Security Type | ADR | Common Stock |
Historical Performance
This chart compares the performance of BIDU and WBD by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | BIDU | WBD |
|---|---|---|
| 5-Day Price Return | 9.97% | -2.30% |
| 13-Week Price Return | 61.39% | 73.14% |
| 26-Week Price Return | 58.15% | 86.88% |
| 52-Week Price Return | 32.67% | 146.51% |
| Month-to-Date Return | 9.97% | -2.30% |
| Year-to-Date Return | 71.88% | 80.51% |
| 10-Day Avg. Volume | 6.47M | 35.97M |
| 3-Month Avg. Volume | 4.75M | 64.63M |
| 3-Month Volatility | 51.68% | 77.66% |
| Beta | 0.40 | 1.62 |
Profitability
Return on Equity (TTM)
BIDU
10.21%
Interactive Media & Services Industry
- Max
- 49.37%
- Q3
- 33.08%
- Median
- 10.37%
- Q1
- 5.76%
- Min
- -24.17%
BIDU’s Return on Equity of 10.21% is on par with the norm for the Interactive Media & Services industry, indicating its profitability relative to shareholder equity is typical for the sector.
WBD
2.21%
Entertainment Industry
- Max
- 42.50%
- Q3
- 24.06%
- Median
- 13.69%
- Q1
- 5.35%
- Min
- -17.95%
WBD’s Return on Equity of 2.21% is in the lower quartile for the Entertainment industry. This indicates a less efficient generation of profit from its equity base when compared to its competitors.
Net Profit Margin (TTM)
BIDU
20.53%
Interactive Media & Services Industry
- Max
- 49.74%
- Q3
- 29.54%
- Median
- 20.53%
- Q1
- 7.52%
- Min
- -14.52%
BIDU’s Net Profit Margin of 20.53% is aligned with the median group of its peers in the Interactive Media & Services industry. This indicates its ability to convert revenue into profit is typical for the sector.
WBD
2.00%
Entertainment Industry
- Max
- 45.33%
- Q3
- 24.40%
- Median
- 13.94%
- Q1
- 4.28%
- Min
- -23.67%
Falling into the lower quartile for the Entertainment industry, WBD’s Net Profit Margin of 2.00% indicates weaker profitability. This means the company retains a smaller portion of each dollar in sales as profit compared to its competitors.
Operating Profit Margin (TTM)
BIDU
13.27%
Interactive Media & Services Industry
- Max
- 65.96%
- Q3
- 36.82%
- Median
- 18.53%
- Q1
- 7.69%
- Min
- -18.13%
BIDU’s Operating Profit Margin of 13.27% is around the midpoint for the Interactive Media & Services industry, indicating that its efficiency in managing core business operations is typical for the sector.
WBD
8.43%
Entertainment Industry
- Max
- 41.77%
- Q3
- 28.26%
- Median
- 16.13%
- Q1
- 8.03%
- Min
- -3.93%
WBD’s Operating Profit Margin of 8.43% is around the midpoint for the Entertainment industry, indicating that its efficiency in managing core business operations is typical for the sector.
Profitability at a Glance
| Symbol | BIDU | WBD |
|---|---|---|
| Return on Equity (TTM) | 10.21% | 2.21% |
| Return on Assets (TTM) | 6.24% | 0.74% |
| Net Profit Margin (TTM) | 20.53% | 2.00% |
| Operating Profit Margin (TTM) | 13.27% | 8.43% |
| Gross Profit Margin (TTM) | 47.11% | 44.43% |
Financial Strength
Current Ratio (MRQ)
BIDU
1.85
Interactive Media & Services Industry
- Max
- 3.92
- Q3
- 2.72
- Median
- 1.85
- Q1
- 1.20
- Min
- 0.25
BIDU’s Current Ratio of 1.85 aligns with the median group of the Interactive Media & Services industry, indicating that its short-term liquidity is in line with its sector peers.
WBD
1.04
Entertainment Industry
- Max
- 6.76
- Q3
- 4.02
- Median
- 1.55
- Q1
- 0.86
- Min
- 0.38
WBD’s Current Ratio of 1.04 aligns with the median group of the Entertainment industry, indicating that its short-term liquidity is in line with its sector peers.
Debt-to-Equity Ratio (MRQ)
BIDU
0.30
Interactive Media & Services Industry
- Max
- 0.85
- Q3
- 0.49
- Median
- 0.29
- Q1
- 0.04
- Min
- 0.00
BIDU’s Debt-to-Equity Ratio of 0.30 is typical for the Interactive Media & Services industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
WBD
0.96
Entertainment Industry
- Max
- 1.54
- Q3
- 0.77
- Median
- 0.16
- Q1
- 0.02
- Min
- 0.00
WBD’s leverage is in the upper quartile of the Entertainment industry, with a Debt-to-Equity Ratio of 0.96. While this approach can boost equity growth, it also exposes the company to greater financial vulnerability.
Interest Coverage Ratio (TTM)
BIDU
--
Interactive Media & Services Industry
- Max
- 23.65
- Q3
- 16.48
- Median
- 6.73
- Q1
- -0.87
- Min
- -3.62
Interest Coverage Ratio data for BIDU is currently unavailable.
WBD
-4.48
Entertainment Industry
- Max
- 87.17
- Q3
- 35.59
- Median
- 7.06
- Q1
- 1.13
- Min
- -44.74
WBD has a negative Interest Coverage Ratio of -4.48. This indicates that its earnings were insufficient to cover even its operational costs, let alone its interest payments, signaling significant financial distress.
Financial Strength at a Glance
| Symbol | BIDU | WBD |
|---|---|---|
| Current Ratio (MRQ) | 1.85 | 1.04 |
| Quick Ratio (MRQ) | 1.85 | 0.79 |
| Debt-to-Equity Ratio (MRQ) | 0.30 | 0.96 |
| Interest Coverage Ratio (TTM) | -- | -4.48 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
BIDU
0.00%
Interactive Media & Services Industry
- Max
- 3.07%
- Q3
- 1.27%
- Median
- 0.28%
- Q1
- 0.00%
- Min
- 0.00%
BIDU currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
WBD
0.00%
Entertainment Industry
- Max
- 2.90%
- Q3
- 1.29%
- Median
- 0.59%
- Q1
- 0.00%
- Min
- 0.00%
WBD currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
Dividend Payout Ratio (TTM)
BIDU
0.00%
Interactive Media & Services Industry
- Max
- 101.53%
- Q3
- 40.64%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
BIDU has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
WBD
0.00%
Entertainment Industry
- Max
- 82.30%
- Q3
- 38.45%
- Median
- 29.74%
- Q1
- 0.00%
- Min
- 0.00%
WBD has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
Dividend at a Glance
| Symbol | BIDU | WBD |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 0.00% |
| Dividend Payout Ratio (TTM) | 0.00% | 0.00% |
Valuation
Price-to-Earnings Ratio (TTM)
BIDU
12.75
Interactive Media & Services Industry
- Max
- 50.72
- Q3
- 41.60
- Median
- 25.84
- Q1
- 18.18
- Min
- 1.76
In the lower quartile for the Interactive Media & Services industry, BIDU’s P/E Ratio of 12.75 suggests the stock may be undervalued compared to its peers, potentially presenting an attractive entry point for investors.
WBD
61.51
Entertainment Industry
- Max
- 92.09
- Q3
- 54.51
- Median
- 28.92
- Q1
- 19.75
- Min
- 2.96
A P/E Ratio of 61.51 places WBD in the upper quartile for the Entertainment industry. This high valuation relative to peers suggests the market holds elevated expectations for the company’s future growth.
Price-to-Sales Ratio (TTM)
BIDU
2.62
Interactive Media & Services Industry
- Max
- 23.76
- Q3
- 11.40
- Median
- 7.69
- Q1
- 2.49
- Min
- 0.00
BIDU’s P/S Ratio of 2.62 aligns with the market consensus for the Interactive Media & Services industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
WBD
1.23
Entertainment Industry
- Max
- 12.34
- Q3
- 7.67
- Median
- 5.06
- Q1
- 2.72
- Min
- 0.67
In the lower quartile for the Entertainment industry, WBD’s P/S Ratio of 1.23 indicates its revenue is valued more conservatively than most of its peers. This could present a compelling opportunity if the market has overlooked its sales-generating capabilities.
Price-to-Book Ratio (MRQ)
BIDU
0.76
Interactive Media & Services Industry
- Max
- 16.71
- Q3
- 9.00
- Median
- 3.97
- Q1
- 2.19
- Min
- 0.33
BIDU’s P/B Ratio of 0.76 is in the lower quartile for the Interactive Media & Services industry. From a value investing perspective, this is favorable, as it suggests the stock is trading at a discount to its net asset value and may offer a greater margin of safety.
WBD
0.79
Entertainment Industry
- Max
- 22.84
- Q3
- 10.54
- Median
- 6.60
- Q1
- 2.30
- Min
- 0.65
WBD’s P/B Ratio of 0.79 is in the lower quartile for the Entertainment industry. From a value investing perspective, this is favorable, as it suggests the stock is trading at a discount to its net asset value and may offer a greater margin of safety.
Valuation at a Glance
| Symbol | BIDU | WBD |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 12.75 | 61.51 |
| Price-to-Sales Ratio (TTM) | 2.62 | 1.23 |
| Price-to-Book Ratio (MRQ) | 0.76 | 0.79 |
| Price-to-Free Cash Flow Ratio (TTM) | 16.37 | 11.62 |