BBY vs. WSM: Best Buy vs. Williams-Sonoma Stock Comparison

November 11, 2026

How do Best Buy (BBY) and Williams-Sonoma (WSM) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

Best Buy (BBY) and Williams-Sonoma (WSM) both belong to the Specialty Retail industry, though BBY is classified under Computer & Electronics Retail while WSM falls under Homefurnishing Retail.

Company profile comparison for Best Buy (BBY) and Williams-Sonoma (WSM)
Profile Item	BBY	WSM
Name	Best Buy Co., Inc.	Williams-Sonoma, Inc.
Country/Region	United States	United States
GICS Sector	Consumer Discretionary	Consumer Discretionary
GICS Industry Group	Consumer Discretionary Distribution & Retail	Consumer Discretionary Distribution & Retail
GICS Industry	Specialty Retail	Specialty Retail
GICS Sub-Industry	Computer & Electronics Retail	Homefurnishing Retail
Market Capitalization	20.90 billion USD	29.92 billion USD
Currency	USD	USD
Exchange	NYSE	NYSE
Listing Date	April 18, 1985	July 7, 1983
Security Type	Common Stock	Common Stock

Price Performance

Cumulative Growth

BBY

WSM

GSPC

Best Buy (BBY) vs. Williams-Sonoma (WSM), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

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Trailing total returns for Best Buy (BBY) and Williams-Sonoma (WSM). Returns over one year are annualized.

Calendar-Year Returns

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Calendar-year total returns for Best Buy (BBY) and Williams-Sonoma (WSM). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
Total Return (1Y)	41.84%	34.84%
Total Return (3Y, Annualized)	25.12%	54.88%
Total Return (5Y, Annualized)	0.22%	22.98%

Risk Profile

Drawdown History

BBY

WSM

GSPC

Best Buy (BBY) vs. Williams-Sonoma (WSM), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

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Distribution of monthly total returns for Best Buy (BBY) and Williams-Sonoma (WSM). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

Risk profile metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
Volatility (1Y, Annualized)	39.78%	34.01%
Beta (5Y)	1.14	1.48
Max Drawdown (5Y)	-52.60%	-51.92%
Avg. Volume (3M)	3.37M	1.10M

Risk-Adjusted Performance

Risk-Return Positioning

BBY and WSM are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
Sharpe Ratio (1Y)	0.94	0.90
Sortino Ratio (1Y)	1.61	1.45

Profitability

ROE (TTM)

Both Best Buy (BBY) at 43.13% and Williams-Sonoma (WSM) at 54.96% sit in the top peer quartile for ROE, suggesting each generates more profit from shareholders’ equity than typical industry peers.

BBY

Consumer Discretionary Distribution & Retail industry group

43.13%

Max: 62.17%
BBY: 43.13%
Q3: 29.44%
Median: 15.69%
Q1: 6.73%
Min: -12.16%

WSM

Consumer Discretionary Distribution & Retail industry group

54.96%

Max: 62.17%
WSM: 54.96%
Q3: 29.44%
Median: 15.69%
Q1: 6.73%
Min: -12.16%

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their ROE against the Consumer Discretionary Distribution & Retail industry group benchmark.

Net Margin (TTM)

Williams-Sonoma (WSM) at 14.73% retains a top-quartile share of revenue as profit, ahead of Best Buy (BBY) at 3.01%, which keeps about the industry-typical share.

BBY

Consumer Discretionary Distribution & Retail industry group

3.01%

Max: 16.94%
Q3: 8.69%
Median: 3.55%
BBY: 3.01%
Q1: 1.14%
Min: -9.41%

WSM

Consumer Discretionary Distribution & Retail industry group

14.73%

Max: 16.94%
WSM: 14.73%
Q3: 8.69%
Median: 3.55%
Q1: 1.14%
Min: -9.41%

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their net margin against the Consumer Discretionary Distribution & Retail industry group benchmark.

Operating Margin (TTM)

Williams-Sonoma (WSM) at 17.27% operates in the top operating margin quartile, ahead of Best Buy (BBY) at 3.90%, which runs around its industry’s norm.

BBY

Consumer Discretionary Distribution & Retail industry group

3.90%

Max: 21.45%
Q3: 10.89%
Median: 5.57%
BBY: 3.90%
Q1: 2.28%
Min: -7.12%

WSM

Consumer Discretionary Distribution & Retail industry group

17.27%

Max: 21.45%
WSM: 17.27%
Q3: 10.89%
Median: 5.57%
Q1: 2.28%
Min: -7.12%

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their operating margin against the Consumer Discretionary Distribution & Retail industry group benchmark.

Profitability Metrics

Profitability metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
ROE (TTM)	43.13%	54.96%
ROA (TTM)	7.25%	16.64%
Net Margin (TTM)	3.01%	14.73%
Operating Margin (TTM)	3.90%	17.27%
Gross Margin (TTM)	22.60%	45.69%

Growth

Revenue Growth

Williams-Sonoma (WSM) at 1.24% is around its peer norm for revenue growth, while Best Buy (BBY) at 0.39% drops into the bottom quartile, signaling weaker demand or pricing momentum.

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their Revenue Growth across different time periods.

EPS Growth

Best Buy (BBY) at 17.76% sits in the top EPS growth quartile, while Williams-Sonoma (WSM) at 0.57% is closer to the peer norm — faster per-share earnings growth for BBY.

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
Revenue Growth (YoY)	0.39%	1.24%
Revenue Growth (3Y CAGR)	-3.43%	-3.45%
EPS Growth (YoY)	17.76%	0.57%
EPS Growth (3Y CAGR)	-7.12%	2.70%

Financial Strength

Current Ratio (MRQ)

Both Best Buy (BBY) at 1.12 and Williams-Sonoma (WSM) at 1.45 carry current ratio within their industries’ typical mid-ranges, suggesting balanced short-term liquidity relative to peers.

BBY

Consumer Discretionary Distribution & Retail industry group

1.12

Max: 2.62
Q3: 1.75
Median: 1.35
BBY: 1.12
Q1: 1.00
Min: 0.48

WSM

Consumer Discretionary Distribution & Retail industry group

1.45

Max: 2.62
Q3: 1.75
WSM: 1.45
Median: 1.35
Q1: 1.00
Min: 0.48

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their current ratio against the Consumer Discretionary Distribution & Retail industry group benchmark.

Debt / Equity (MRQ)

Williams-Sonoma (WSM) at 0.71 keeps leverage in the lower industry quartile, while Best Buy (BBY) at 1.30 runs a more typical debt-to-equity mix.

BBY

Consumer Discretionary Distribution & Retail industry group

1.30

Max: 3.93
Q3: 2.14
BBY: 1.30
Median: 1.25
Q1: 0.73
Min: 0.01

WSM

Consumer Discretionary Distribution & Retail industry group

0.71

Max: 3.93
Q3: 2.14
Median: 1.25
Q1: 0.73
WSM: 0.71
Min: 0.01

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their debt-to-equity ratio against the Consumer Discretionary Distribution & Retail industry group benchmark.

Financial Strength Metrics

Financial strength metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
Current Ratio (MRQ)	1.12	1.45
Debt / Equity (MRQ)	1.30	0.71
Net Debt / EBITDA	0.66	0.30

Dividends

Dividend Yield (TTM)

Best Buy (BBY) at 3.84% delivers top-quartile income for its industry, while Williams-Sonoma (WSM) at 1.10% pays a more typical yield — both are credible income propositions, BBY the richer one.

BBY

Consumer Discretionary Distribution & Retail industry group

3.84%

Max: 5.84%
BBY: 3.84%
Q3: 2.50%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

WSM

Consumer Discretionary Distribution & Retail industry group

1.10%

Max: 5.84%
Q3: 2.50%
WSM: 1.10%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their dividend yield against the Consumer Discretionary Distribution & Retail industry group benchmark.

Dividend Payout Ratio (TTM)

Williams-Sonoma (WSM) at 29.13% pays out a band-typical share of earnings, while Best Buy (BBY) at 63.56% distributes more than its industry norm — less retained, thinner cover.

BBY

Consumer Discretionary Distribution & Retail industry group

63.56%

Max: 72.73%
BBY: 63.56%
Q3: 32.44%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

WSM

Consumer Discretionary Distribution & Retail industry group

29.13%

Max: 72.73%
Q3: 32.44%
WSM: 29.13%
Median: 0.00%
Q1: 0.00%
Min: 0.00%

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their payout ratio against the Consumer Discretionary Distribution & Retail industry group benchmark.

Dividend Metrics

Dividend metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
Dividend Yield (TTM)	3.84%	1.10%
Dividend Payout Ratio (TTM)	63.56%	29.13%

Valuation

P/E Ratio (TTM)

Best Buy (BBY) at 16.58 is near its industry’s usual P/E ratio, while Williams-Sonoma (WSM) at 26.06 sits in the richer quartile — WSM needs stronger growth or earnings quality to justify the premium.

BBY

Consumer Discretionary Distribution & Retail industry group

16.58

Max: 40.50
Q3: 24.26
Median: 19.23
BBY: 16.58
Q1: 12.64
Min: 4.67

WSM

Consumer Discretionary Distribution & Retail industry group

26.06

Max: 40.50
WSM: 26.06
Q3: 24.26
Median: 19.23
Q1: 12.64
Min: 4.67

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their P/E ratio against the Consumer Discretionary Distribution & Retail industry group benchmark.

P/S Ratio (TTM)

Best Buy (BBY) at 0.50 is priced about in line with its industry on P/S ratio, while Williams-Sonoma (WSM) at 3.74 sits in the pricier quartile — WSM costs more per dollar of sales.

BBY

Consumer Discretionary Distribution & Retail industry group

0.50

Max: 4.32
Q3: 1.99
Median: 0.70
BBY: 0.50
Q1: 0.26
Min: 0.03

WSM

Consumer Discretionary Distribution & Retail industry group

3.74

Max: 4.32
WSM: 3.74
Q3: 1.99
Median: 0.70
Q1: 0.26
Min: 0.03

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their P/S ratio against the Consumer Discretionary Distribution & Retail industry group benchmark.

P/B Ratio (MRQ)

Both look rich against book: Best Buy (BBY) at 6.59 sits in the upper P/B ratio quartile, and Williams-Sonoma (WSM) at 13.98 prices even higher, above its industry range.

BBY

Consumer Discretionary Distribution & Retail industry group

6.59

Max: 10.96
BBY: 6.59
Q3: 5.26
Median: 2.16
Q1: 1.08
Min: -4.45

WSM

Consumer Discretionary Distribution & Retail industry group

13.98

WSM: 13.98
Max: 10.96
Q3: 5.26
Median: 2.16
Q1: 1.08
Min: -4.45

Best Buy (BBY) vs. Williams-Sonoma (WSM): A comparison of their P/B ratio against the Consumer Discretionary Distribution & Retail industry group benchmark.

Valuation Metrics

Valuation metrics for Best Buy (BBY) and Williams-Sonoma (WSM)
Metric	BBY	WSM
P/E Ratio (TTM)	16.58	26.06
P/S Ratio (TTM)	0.50	3.74
P/B Ratio (MRQ)	6.59	13.98
Free Cash Flow Yield (TTM)	6.72%	3.57%