Seek Returns

APP vs. INTU: AppLovin vs. Intuit Stock Comparison

How do AppLovin (APP) and Intuit (INTU) stack up? This page sets them side by side across company profile, performance and risk, profitability, growth, financial strength, dividends, and valuation, with selected fundamentals also measured against each stock's industry-group peers.

Company Profile

AppLovin (APP) and Intuit (INTU) are both classified in the Application Software sub-industry within the broader Software industry, placing them in the closest GICS peer bucket.

Intuit (INTU) has more than two decades of public-market history since March 12, 1993, whereas AppLovin (APP) listed on April 15, 2021 and has a much shorter record to draw on.

Company profile comparison for AppLovin (APP) and Intuit (INTU)
Profile ItemAPPINTU
NameAppLovin Corporation Class A Common StockIntuit Inc.
Country/RegionUnited StatesUnited States
GICS SectorInformation TechnologyInformation Technology
GICS Industry GroupSoftware & ServicesSoftware & Services
GICS IndustrySoftwareSoftware
GICS Sub-IndustryApplication SoftwareApplication Software
Market Capitalization129.62 billion USD91.26 billion USD
CurrencyUSDUSD
ExchangeNasdaqNasdaq
Listing DateApril 15, 2021March 12, 1993
Security TypeCommon StockCommon Stock

Price Performance

Cumulative Growth

APP
INTU
GSPC
Loading price history…
AppLovin (APP) vs. Intuit (INTU), with S&P 500 (GSPC) for reference: Growth of a $10,000 investment over the past five years. Adjusted for dividends and splits.

Trailing Returns

Loading price history…
Trailing total returns for AppLovin (APP) and Intuit (INTU). Returns over one year are annualized.

Calendar-Year Returns

Loading price history…
Calendar-year total returns for AppLovin (APP) and Intuit (INTU). Each bar is that year's total return, measured year-end to year-end.

Performance Metrics

Price performance metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
Total Return (1Y)-34.71%-46.81%
Total Return (3Y, Annualized)116.87%-12.10%
Total Return (5Y, Annualized)31.34%-10.39%

Risk Profile

Drawdown History

APP
INTU
GSPC
Loading price history…
AppLovin (APP) vs. Intuit (INTU), with S&P 500 (GSPC) for reference: Drawdown from the running peak over the past five years. Each line shows the decline from its prior peak; 0% marks a new high.

Return Distribution

Loading price history…
Distribution of monthly total returns for AppLovin (APP) and Intuit (INTU). Each bar is the share of months whose return fell in that 5% bucket.

Risk Metrics

AppLovin (APP) carries a highly aggressive beta of 2.25, indicating much higher sensitivity to broad-market moves, whereas Intuit (INTU) is closer to market-like at 0.91 — a noticeable difference in market-sensitivity profile.

Risk profile metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
Volatility (1Y, Annualized)80.36%51.18%
Beta (5Y)2.250.91
Max Drawdown (5Y)-91.90%-68.19%
Avg. Volume (3M)5.33M3.60M

Risk-Adjusted Performance

Risk-Return Positioning

Loading chart…
APP and INTU are plotted by 1-year volatility (risk) and 1-year return. The dashed Capital Allocation Line runs from the risk-free rate through the shared industry median.

Risk-Adjusted Metrics

Risk-adjusted metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
Sharpe Ratio (1Y)-0.49-1.00
Sortino Ratio (1Y)-0.69-1.28

Profitability

ROE (TTM)

Both companies show strong equity returns, but AppLovin (APP) at 210.09% is the standout with ROE above its industry range; Intuit (INTU) at 23.60% also sits in the top quartile.

APP

Software & Services industry group

210.09%

APP
210.09%
Max
53.85%
Q3
17.90%
Median
6.59%
Q1
-9.59%
Min
-50.52%

INTU

Software & Services industry group

23.60%

Max
53.85%
INTU
23.60%
Q3
17.90%
Median
6.59%
Q1
-9.59%
Min
-50.52%
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their ROE against the Software & Services industry group benchmark.

Net Margin (TTM)

AppLovin (APP) at 65.89% keeps the most of each sales dollar — above its industry’s net margin range — and Intuit (INTU) at 21.29% also retains a top-quartile share.

APP

Software & Services industry group

65.89%

APP
65.89%
Max
41.17%
Q3
15.28%
Median
4.63%
Q1
-5.42%
Min
-33.17%

INTU

Software & Services industry group

21.29%

Max
41.17%
INTU
21.29%
Q3
15.28%
Median
4.63%
Q1
-5.42%
Min
-33.17%
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their net margin against the Software & Services industry group benchmark.

Operating Margin (TTM)

AppLovin (APP) at 78.22% turns sales into operating profit above its industry’s benchmark range, while Intuit (INTU) at 17.64% operates around its industry’s norm.

APP

Software & Services industry group

78.22%

APP
78.22%
Max
46.89%
Q3
17.64%
Median
8.73%
Q1
-2.13%
Min
-30.45%

INTU

Software & Services industry group

17.64%

Max
46.89%
INTU
17.64%
Q3
17.64%
Median
8.73%
Q1
-2.13%
Min
-30.45%
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their operating margin against the Software & Services industry group benchmark.

Profitability Metrics

Profitability metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
ROE (TTM)210.09%23.60%
ROA (TTM)49.57%10.47%
Net Margin (TTM)65.89%21.29%
Operating Margin (TTM)78.22%17.64%
Gross Margin (TTM)88.78%80.98%

Growth

Revenue Growth

AppLovin (APP) at 69.99% clears its industry range for revenue growth, far stronger top-line momentum than Intuit (INTU) at 13.90%, which is closer to a typical peer reading.

Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their Revenue Growth across different time periods.

EPS Growth

AppLovin (APP) at 115.23% sits in the top EPS growth quartile, while Intuit (INTU) at 20.41% is closer to the peer norm — faster per-share earnings growth for APP.

Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their EPS Growth across different time periods.

Growth Metrics

Growth metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
Revenue Growth (YoY)69.99%13.90%
Revenue Growth (3Y CAGR)24.84%14.29%
EPS Growth (YoY)115.23%20.41%
EPS Growth (3Y CAGR)--25.04%

Financial Strength

Current Ratio (MRQ)

Intuit (INTU) at 1.51 keeps current ratio within its industry’s typical mid-range, while AppLovin (APP) at 3.81 sits above its industry’s typical mid-range — comfortable liquidity, though possibly with more idle current assets relative to peers.

APP

Software & Services industry group

3.81

Max
5.11
APP
3.81
Q3
2.77
Median
1.67
Q1
1.01
Min
0.03

INTU

Software & Services industry group

1.51

Max
5.11
Q3
2.77
Median
1.67
INTU
1.51
Q1
1.01
Min
0.03
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their current ratio against the Software & Services industry group benchmark.

Debt / Equity (MRQ)

Both AppLovin (APP) at 1.07 and Intuit (INTU) at 0.44 fund their balance sheets with roughly industry-typical debt-to-equity mixes.

APP

Software & Services industry group

1.07

Max
2.52
Q3
1.13
APP
1.07
Median
0.40
Q1
0.07
Min
0.00

INTU

Software & Services industry group

0.44

Max
2.52
Q3
1.13
INTU
0.44
Median
0.40
Q1
0.07
Min
0.00
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their debt-to-equity ratio against the Software & Services industry group benchmark.

Financial Strength Metrics

Financial strength metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
Current Ratio (MRQ)3.811.51
Debt / Equity (MRQ)1.070.44
Net Debt / EBITDA0.060.18

Dividends

Dividend Yield (TTM)

AppLovin (APP) pays no dividend (yield 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Intuit (INTU) reports a yield of 1.35%, ranking against industry peers normally.

APP

Software & Services industry group

0.00%

APP
0.00%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%

INTU

Software & Services industry group

1.35%

INTU
1.35%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their dividend yield against the Software & Services industry group benchmark.

Dividend Payout Ratio (TTM)

AppLovin (APP) pays no dividend (payout 0.00%) — it may be reinvesting, using buybacks, or simply not returning cash through dividends. Meanwhile Intuit (INTU) reports a payout of 29.16%, ranking against industry peers normally.

APP

Software & Services industry group

0.00%

APP
0.00%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%

INTU

Software & Services industry group

29.16%

INTU
29.16%
Max
0.00%
Q3
0.00%
Median
0.00%
Q1
0.00%
Min
0.00%
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their payout ratio against the Software & Services industry group benchmark.

Dividend Metrics

Dividend metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
Dividend Yield (TTM)0.00%1.35%
Dividend Payout Ratio (TTM)0.00%29.16%

Valuation

P/E Ratio (TTM)

Both AppLovin (APP) at 26.34 and Intuit (INTU) at 20.75 land around their industries’ usual P/E ratio levels — neither is getting a clear earnings-multiple discount or premium versus peers.

APP

Software & Services industry group

26.34

Max
112.94
Q3
60.32
Median
32.91
APP
26.34
Q1
18.77
Min
6.69

INTU

Software & Services industry group

20.75

Max
112.94
Q3
60.32
Median
32.91
INTU
20.75
Q1
18.77
Min
6.69
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their P/E ratio against the Software & Services industry group benchmark.

P/S Ratio (TTM)

Intuit (INTU) at 4.25 is priced about in line with its industry on P/S ratio, while AppLovin (APP) at 17.04 sits in the pricier quartile — APP costs more per dollar of sales.

APP

Software & Services industry group

17.04

Max
17.91
APP
17.04
Q3
8.78
Median
4.25
Q1
2.23
Min
0.02

INTU

Software & Services industry group

4.25

Max
17.91
Q3
8.78
INTU
4.25
Median
4.25
Q1
2.23
Min
0.02
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their P/S ratio against the Software & Services industry group benchmark.

P/B Ratio (MRQ)

Intuit (INTU) at 4.83 sits near its industry’s typical P/B ratio, while AppLovin (APP) at 39.29 prices above its benchmark range — APP looks rich relative to book.

APP

Software & Services industry group

39.29

APP
39.29
Max
16.63
Q3
8.50
Median
4.30
Q1
1.92
Min
-3.90

INTU

Software & Services industry group

4.83

Max
16.63
Q3
8.50
INTU
4.83
Median
4.30
Q1
1.92
Min
-3.90
Loading chart…
AppLovin (APP) vs. Intuit (INTU): A comparison of their P/B ratio against the Software & Services industry group benchmark.

Valuation Metrics

Valuation metrics for AppLovin (APP) and Intuit (INTU)
MetricAPPINTU
P/E Ratio (TTM)26.3420.75
P/S Ratio (TTM)17.044.25
P/B Ratio (MRQ)39.294.83
Free Cash Flow Yield (TTM)2.87%6.96%