APP vs. BR: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at APP and BR, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
| Symbol | APP | BR |
|---|---|---|
| Company Name | AppLovin Corporation | Broadridge Financial Solutions, Inc. |
| Country | United States | United States |
| GICS Sector | Information Technology | Industrials |
| GICS Industry | Software | Professional Services |
| Market Capitalization | 139.49 billion USD | 30.67 billion USD |
| Exchange | NasdaqGS | NYSE |
| Listing Date | April 15, 2021 | March 22, 2007 |
| Security Type | Common Stock | Common Stock |
Historical Performance
This chart compares the performance of APP and BR by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | APP | BR |
|---|---|---|
| 5-Day Price Return | -7.57% | 1.01% |
| 13-Week Price Return | 13.87% | 7.85% |
| 26-Week Price Return | 8.49% | 7.87% |
| 52-Week Price Return | 377.82% | 25.13% |
| Month-to-Date Return | 5.61% | 5.80% |
| Year-to-Date Return | 27.41% | 15.82% |
| 10-Day Avg. Volume | 7.65M | 0.73M |
| 3-Month Avg. Volume | 6.15M | 0.62M |
| 3-Month Volatility | 56.57% | 21.18% |
| Beta | 2.48 | 0.98 |
Profitability
Return on Equity (TTM)
APP
257.74%
Software Industry
- Max
- 59.01%
- Q3
- 21.98%
- Median
- 7.15%
- Q1
- -11.12%
- Min
- -51.24%
APP’s Return on Equity of 257.74% is exceptionally high, placing it well beyond the typical range for the Software industry. This demonstrates a superior ability to generate profit from shareholder investments, though it could also be inflated by high financial leverage.
BR
35.46%
Professional Services Industry
- Max
- 52.17%
- Q3
- 30.06%
- Median
- 22.21%
- Q1
- 11.67%
- Min
- -13.44%
In the upper quartile for the Professional Services industry, BR’s Return on Equity of 35.46% signals a highly effective use of shareholder capital to drive profitability compared to most of its peers.
Net Profit Margin (TTM)
APP
45.72%
Software Industry
- Max
- 48.14%
- Q3
- 18.23%
- Median
- 5.60%
- Q1
- -9.22%
- Min
- -49.36%
A Net Profit Margin of 45.72% places APP in the upper quartile for the Software industry, signifying strong profitability and more effective cost management than most of its peers.
BR
12.19%
Professional Services Industry
- Max
- 26.06%
- Q3
- 13.34%
- Median
- 7.88%
- Q1
- 3.50%
- Min
- -2.93%
BR’s Net Profit Margin of 12.19% is aligned with the median group of its peers in the Professional Services industry. This indicates its ability to convert revenue into profit is typical for the sector.
Operating Profit Margin (TTM)
APP
52.02%
Software Industry
- Max
- 57.34%
- Q3
- 20.60%
- Median
- 7.84%
- Q1
- -8.72%
- Min
- -51.37%
An Operating Profit Margin of 52.02% places APP in the upper quartile for the Software industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.
BR
17.25%
Professional Services Industry
- Max
- 35.84%
- Q3
- 19.38%
- Median
- 12.54%
- Q1
- 7.36%
- Min
- -5.21%
BR’s Operating Profit Margin of 17.25% is around the midpoint for the Professional Services industry, indicating that its efficiency in managing core business operations is typical for the sector.
Profitability at a Glance
| Symbol | APP | BR |
|---|---|---|
| Return on Equity (TTM) | 257.74% | 35.46% |
| Return on Assets (TTM) | 42.29% | 10.15% |
| Net Profit Margin (TTM) | 45.72% | 12.19% |
| Operating Profit Margin (TTM) | 52.02% | 17.25% |
| Gross Profit Margin (TTM) | 80.87% | 31.02% |
Financial Strength
Current Ratio (MRQ)
APP
2.74
Software Industry
- Max
- 3.83
- Q3
- 2.31
- Median
- 1.45
- Q1
- 1.03
- Min
- 0.24
APP’s Current Ratio of 2.74 is in the upper quartile for the Software industry. This signifies a strong liquidity position, suggesting the company is well-equipped to cover its immediate liabilities compared to its peers.
BR
0.98
Professional Services Industry
- Max
- 2.45
- Q3
- 1.65
- Median
- 1.26
- Q1
- 1.10
- Min
- 0.47
BR’s Current Ratio of 0.98 falls into the lower quartile for the Professional Services industry. This indicates a tighter liquidity situation and a more constrained capacity to handle short-term debt than many of its competitors.
Debt-to-Equity Ratio (MRQ)
APP
3.01
Software Industry
- Max
- 2.14
- Q3
- 0.90
- Median
- 0.29
- Q1
- 0.00
- Min
- 0.00
With a Debt-to-Equity Ratio of 3.01, APP operates with exceptionally high leverage compared to the Software industry norm. This suggests an aggressive reliance on debt financing, which can magnify returns but also significantly elevates financial risk.
BR
1.22
Professional Services Industry
- Max
- 2.63
- Q3
- 1.44
- Median
- 0.91
- Q1
- 0.49
- Min
- 0.00
BR’s Debt-to-Equity Ratio of 1.22 is typical for the Professional Services industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
Interest Coverage Ratio (TTM)
APP
6.44
Software Industry
- Max
- 67.02
- Q3
- 19.86
- Median
- 0.70
- Q1
- -12.50
- Min
- -53.00
APP’s Interest Coverage Ratio of 6.44 is positioned comfortably within the norm for the Software industry, indicating a standard and healthy capacity to cover its interest payments.
BR
9.63
Professional Services Industry
- Max
- 39.67
- Q3
- 20.05
- Median
- 11.07
- Q1
- 5.36
- Min
- -2.22
BR’s Interest Coverage Ratio of 9.63 is positioned comfortably within the norm for the Professional Services industry, indicating a standard and healthy capacity to cover its interest payments.
Financial Strength at a Glance
| Symbol | APP | BR |
|---|---|---|
| Current Ratio (MRQ) | 2.74 | 0.98 |
| Quick Ratio (MRQ) | 2.54 | 0.98 |
| Debt-to-Equity Ratio (MRQ) | 3.01 | 1.22 |
| Interest Coverage Ratio (TTM) | 6.44 | 9.63 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
APP
0.00%
Software Industry
- Max
- 0.08%
- Q3
- 0.03%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
APP currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
BR
1.30%
Professional Services Industry
- Max
- 5.28%
- Q3
- 2.51%
- Median
- 1.63%
- Q1
- 0.62%
- Min
- 0.00%
BR’s Dividend Yield of 1.30% is consistent with its peers in the Professional Services industry, providing a dividend return that is standard for its sector.
Dividend Payout Ratio (TTM)
APP
0.00%
Software Industry
- Max
- 1.32%
- Q3
- 0.53%
- Median
- 0.00%
- Q1
- 0.00%
- Min
- 0.00%
APP has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
BR
47.91%
Professional Services Industry
- Max
- 109.23%
- Q3
- 64.39%
- Median
- 47.00%
- Q1
- 20.35%
- Min
- 0.00%
BR’s Dividend Payout Ratio of 47.91% is within the typical range for the Professional Services industry, suggesting a balanced approach between shareholder payouts and company reinvestment.
Dividend at a Glance
| Symbol | APP | BR |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 1.30% |
| Dividend Payout Ratio (TTM) | 0.00% | 47.91% |
Valuation
Price-to-Earnings Ratio (TTM)
APP
57.41
Software Industry
- Max
- 149.35
- Q3
- 100.21
- Median
- 47.97
- Q1
- 26.77
- Min
- 11.68
APP’s P/E Ratio of 57.41 is within the middle range for the Software industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
BR
36.82
Professional Services Industry
- Max
- 49.59
- Q3
- 36.59
- Median
- 28.13
- Q1
- 18.55
- Min
- 10.07
A P/E Ratio of 36.82 places BR in the upper quartile for the Professional Services industry. This high valuation relative to peers suggests the market holds elevated expectations for the company’s future growth.
Price-to-Sales Ratio (TTM)
APP
26.25
Software Industry
- Max
- 25.24
- Q3
- 13.52
- Median
- 8.15
- Q1
- 4.87
- Min
- 0.98
With a P/S Ratio of 26.25, APP trades at a valuation that eclipses even the highest in the Software industry. This implies the market has priced in exceptionally optimistic scenarios for future revenue growth, posing considerable valuation risk.
BR
4.49
Professional Services Industry
- Max
- 9.54
- Q3
- 5.11
- Median
- 2.10
- Q1
- 0.75
- Min
- 0.11
BR’s P/S Ratio of 4.49 aligns with the market consensus for the Professional Services industry. This suggests its valuation, based on sales, is seen as standard and is on par with its competitors.
Price-to-Book Ratio (MRQ)
APP
101.50
Software Industry
- Max
- 30.95
- Q3
- 14.91
- Median
- 7.75
- Q1
- 3.60
- Min
- 0.38
At 101.50, APP’s P/B Ratio is at an extreme premium to the Software industry. This signifies that the market’s valuation is heavily reliant on future potential rather than its current net asset value, which can be a high-risk proposition.
BR
10.75
Professional Services Industry
- Max
- 13.75
- Q3
- 8.87
- Median
- 4.35
- Q1
- 2.43
- Min
- 0.54
BR’s P/B Ratio of 10.75 is in the upper tier for the Professional Services industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.
Valuation at a Glance
| Symbol | APP | BR |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 57.41 | 36.82 |
| Price-to-Sales Ratio (TTM) | 26.25 | 4.49 |
| Price-to-Book Ratio (MRQ) | 101.50 | 10.75 |
| Price-to-Free Cash Flow Ratio (TTM) | 48.18 | 25.47 |