AMZN vs. NFLX: A Head-to-Head Stock Comparison
Updated onHere’s a clear look at AMZN and NFLX, comparing key factors like historical performance, profitability, financial strength, growth, dividend, and valuation.
Company Profile
| Symbol | AMZN | NFLX |
|---|---|---|
| Company Name | Amazon.com, Inc. | Netflix, Inc. |
| Country | United States | United States |
| GICS Sector | Consumer Discretionary | Communication Services |
| GICS Industry | Broadline Retail | Entertainment |
| Market Capitalization | 2,355.25 billion USD | 514.42 billion USD |
| Exchange | NasdaqGS | NasdaqGS |
| Listing Date | May 15, 1997 | May 23, 2002 |
| Security Type | Common Stock | Common Stock |
Historical Performance
This chart compares the performance of AMZN and NFLX by tracking the growth of an initial $10,000 investment in each. Use the tabs to select the desired time period. Data is adjusted for dividends and splits.
Historical Performance at a Glance
| Symbol | AMZN | NFLX |
|---|---|---|
| 5-Day Price Return | 1.14% | -3.09% |
| 13-Week Price Return | 0.08% | -9.49% |
| 26-Week Price Return | 9.57% | 19.88% |
| 52-Week Price Return | 18.41% | 65.09% |
| Month-to-Date Return | 0.48% | -2.34% |
| Year-to-Date Return | 0.57% | 31.37% |
| 10-Day Avg. Volume | 53.27M | 3.09M |
| 3-Month Avg. Volume | 42.19M | 3.12M |
| 3-Month Volatility | 27.96% | 25.53% |
| Beta | 1.37 | 1.73 |
Profitability
Return on Equity (TTM)
AMZN
23.84%
Broadline Retail Industry
- Max
- 47.53%
- Q3
- 31.20%
- Median
- 16.63%
- Q1
- 10.81%
- Min
- -7.57%
AMZN’s Return on Equity of 23.84% is on par with the norm for the Broadline Retail industry, indicating its profitability relative to shareholder equity is typical for the sector.
NFLX
42.50%
Entertainment Industry
- Max
- 42.50%
- Q3
- 24.06%
- Median
- 13.69%
- Q1
- 5.35%
- Min
- -17.95%
In the upper quartile for the Entertainment industry, NFLX’s Return on Equity of 42.50% signals a highly effective use of shareholder capital to drive profitability compared to most of its peers.
Net Profit Margin (TTM)
AMZN
10.54%
Broadline Retail Industry
- Max
- 24.63%
- Q3
- 12.77%
- Median
- 8.63%
- Q1
- 4.50%
- Min
- -1.62%
AMZN’s Net Profit Margin of 10.54% is aligned with the median group of its peers in the Broadline Retail industry. This indicates its ability to convert revenue into profit is typical for the sector.
NFLX
24.58%
Entertainment Industry
- Max
- 45.33%
- Q3
- 24.40%
- Median
- 13.94%
- Q1
- 4.28%
- Min
- -23.67%
A Net Profit Margin of 24.58% places NFLX in the upper quartile for the Entertainment industry, signifying strong profitability and more effective cost management than most of its peers.
Operating Profit Margin (TTM)
AMZN
11.37%
Broadline Retail Industry
- Max
- 27.48%
- Q3
- 17.60%
- Median
- 10.82%
- Q1
- 7.76%
- Min
- -6.73%
AMZN’s Operating Profit Margin of 11.37% is around the midpoint for the Broadline Retail industry, indicating that its efficiency in managing core business operations is typical for the sector.
NFLX
29.51%
Entertainment Industry
- Max
- 41.77%
- Q3
- 28.26%
- Median
- 16.13%
- Q1
- 8.03%
- Min
- -3.93%
An Operating Profit Margin of 29.51% places NFLX in the upper quartile for the Entertainment industry. This signals a strong ability to translate revenue into operating profit, outperforming most of its competitors in core business efficiency.
Profitability at a Glance
| Symbol | AMZN | NFLX |
|---|---|---|
| Return on Equity (TTM) | 23.84% | 42.50% |
| Return on Assets (TTM) | 11.14% | 19.42% |
| Net Profit Margin (TTM) | 10.54% | 24.58% |
| Operating Profit Margin (TTM) | 11.37% | 29.51% |
| Gross Profit Margin (TTM) | 49.61% | 48.49% |
Financial Strength
Current Ratio (MRQ)
AMZN
1.02
Broadline Retail Industry
- Max
- 3.54
- Q3
- 2.42
- Median
- 1.38
- Q1
- 1.20
- Min
- 0.69
AMZN’s Current Ratio of 1.02 falls into the lower quartile for the Broadline Retail industry. This indicates a tighter liquidity situation and a more constrained capacity to handle short-term debt than many of its competitors.
NFLX
1.34
Entertainment Industry
- Max
- 6.76
- Q3
- 4.02
- Median
- 1.55
- Q1
- 0.86
- Min
- 0.38
NFLX’s Current Ratio of 1.34 aligns with the median group of the Entertainment industry, indicating that its short-term liquidity is in line with its sector peers.
Debt-to-Equity Ratio (MRQ)
AMZN
0.15
Broadline Retail Industry
- Max
- 2.01
- Q3
- 1.31
- Median
- 0.72
- Q1
- 0.32
- Min
- 0.00
Falling into the lower quartile for the Broadline Retail industry, AMZN’s Debt-to-Equity Ratio of 0.15 points to a conservative financing strategy. This results in lower financial risk but potentially limits strategic investments compared to more leveraged competitors.
NFLX
0.58
Entertainment Industry
- Max
- 1.54
- Q3
- 0.77
- Median
- 0.16
- Q1
- 0.02
- Min
- 0.00
NFLX’s Debt-to-Equity Ratio of 0.58 is typical for the Entertainment industry, indicating its use of leverage is in line with the sector norm. This suggests a balanced approach to its capital structure.
Interest Coverage Ratio (TTM)
AMZN
0.62
Broadline Retail Industry
- Max
- 37.34
- Q3
- 21.16
- Median
- 8.60
- Q1
- 3.22
- Min
- -19.29
AMZN’s Interest Coverage Ratio of 0.62 is a critical concern. A value below 1.0 means operating earnings are insufficient to cover interest expenses, indicating severe financial strain and high default risk.
NFLX
23.05
Entertainment Industry
- Max
- 87.17
- Q3
- 35.59
- Median
- 7.06
- Q1
- 1.13
- Min
- -44.74
NFLX’s Interest Coverage Ratio of 23.05 is positioned comfortably within the norm for the Entertainment industry, indicating a standard and healthy capacity to cover its interest payments.
Financial Strength at a Glance
| Symbol | AMZN | NFLX |
|---|---|---|
| Current Ratio (MRQ) | 1.02 | 1.34 |
| Quick Ratio (MRQ) | 0.81 | 1.34 |
| Debt-to-Equity Ratio (MRQ) | 0.15 | 0.58 |
| Interest Coverage Ratio (TTM) | 0.62 | 23.05 |
Growth
Revenue Growth
EPS Growth
Dividend
Dividend Yield (TTM)
AMZN
0.00%
Broadline Retail Industry
- Max
- 4.06%
- Q3
- 2.07%
- Median
- 0.37%
- Q1
- 0.00%
- Min
- 0.00%
AMZN currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
NFLX
0.00%
Entertainment Industry
- Max
- 2.90%
- Q3
- 1.29%
- Median
- 0.59%
- Q1
- 0.00%
- Min
- 0.00%
NFLX currently does not pay a dividend, resulting in a yield of 0%. This is a common strategy for growth-focused companies that prioritize reinvesting earnings, though it may be less typical in mature, income-oriented sectors.
Dividend Payout Ratio (TTM)
AMZN
0.00%
Broadline Retail Industry
- Max
- 114.82%
- Q3
- 62.39%
- Median
- 28.55%
- Q1
- 0.00%
- Min
- 0.00%
AMZN has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
NFLX
0.00%
Entertainment Industry
- Max
- 82.30%
- Q3
- 38.45%
- Median
- 29.74%
- Q1
- 0.00%
- Min
- 0.00%
NFLX has a Dividend Payout Ratio of 0%, indicating it does not currently pay a dividend. This is a common strategy for growth-oriented companies that reinvest all profits back into the business.
Dividend at a Glance
| Symbol | AMZN | NFLX |
|---|---|---|
| Dividend Yield (TTM) | 0.00% | 0.00% |
| Dividend Payout Ratio (TTM) | 0.00% | 0.00% |
Valuation
Price-to-Earnings Ratio (TTM)
AMZN
33.11
Broadline Retail Industry
- Max
- 62.76
- Q3
- 32.50
- Median
- 17.65
- Q1
- 12.08
- Min
- 6.87
A P/E Ratio of 33.11 places AMZN in the upper quartile for the Broadline Retail industry. This high valuation relative to peers suggests the market holds elevated expectations for the company’s future growth.
NFLX
48.49
Entertainment Industry
- Max
- 92.09
- Q3
- 54.51
- Median
- 28.92
- Q1
- 19.75
- Min
- 2.96
NFLX’s P/E Ratio of 48.49 is within the middle range for the Entertainment industry. This suggests its valuation is in line with the sector average, representing neither a significant premium nor a discount compared to its peers.
Price-to-Sales Ratio (TTM)
AMZN
3.49
Broadline Retail Industry
- Max
- 5.19
- Q3
- 3.25
- Median
- 2.13
- Q1
- 1.01
- Min
- 0.21
AMZN’s P/S Ratio of 3.49 is in the upper echelon for the Broadline Retail industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.
NFLX
11.92
Entertainment Industry
- Max
- 12.34
- Q3
- 7.67
- Median
- 5.06
- Q1
- 2.72
- Min
- 0.67
NFLX’s P/S Ratio of 11.92 is in the upper echelon for the Entertainment industry. This means the company is valued richly on its revenue stream compared to its peers, suggesting the stock is priced for a high level of future performance.
Price-to-Book Ratio (MRQ)
AMZN
6.98
Broadline Retail Industry
- Max
- 8.81
- Q3
- 5.19
- Median
- 3.42
- Q1
- 1.75
- Min
- 0.73
AMZN’s P/B Ratio of 6.98 is in the upper tier for the Broadline Retail industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.
NFLX
22.84
Entertainment Industry
- Max
- 22.84
- Q3
- 10.54
- Median
- 6.60
- Q1
- 2.30
- Min
- 0.65
NFLX’s P/B Ratio of 22.84 is in the upper tier for the Entertainment industry. This indicates that investors are paying a premium relative to the company’s net assets, a valuation that hinges on its ability to generate superior profits.
Valuation at a Glance
| Symbol | AMZN | NFLX |
|---|---|---|
| Price-to-Earnings Ratio (TTM) | 33.11 | 48.49 |
| Price-to-Sales Ratio (TTM) | 3.49 | 11.92 |
| Price-to-Book Ratio (MRQ) | 6.98 | 22.84 |
| Price-to-Free Cash Flow Ratio (TTM) | 108.85 | 58.46 |